Elevated Marketing DOT Podcast

By: Elevated Marketing Solutions
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  • Summary

  • The team at Elevated Marketing Solutions discusses digital marketing, data, and so much more! Follow along as the small team at Elevated Marketing Solutions dissects everything you need to know about marketing.
    Copyright Elevated Marketing Solutions
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Economics Marketing
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Episodes
  • EP #150 The Difference in Marketing Strategies for a New Business Vs. An Established Business audio

    EP #150 The Difference in Marketing Strategies for a New Business Vs. An Established Business audio
    Nov 6 2024
    In this episode, we chatted about the distinct marketing strategies required for new versus established businesses. We explored how new businesses focus on building guerilla marketing tactics, reaching broader audiences, and cost-effective tactics, while established businesses emphasize customer retention, loyalty, and consistency across channels. From goals and audience targeting to budget allocation and success metrics, we broke down the unique challenges and opportunities at each stage. Join us as we discussed how businesses can effectively adapt their strategies to grow and thrive, regardless of their place in the market.
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    24 mins
  • EP #149 The Untapped Potential of Buyer Personas Stop Overlooking What Matters

    EP #149 The Untapped Potential of Buyer Personas Stop Overlooking What Matters
    Oct 30 2024
    There is a power in buyer personas in marketing, that can be underutilized. We talked today about using the example of "Compassionate Carrie," a fictional persona for a volunteer program, we explored how a well-crafted persona goes beyond demographics to capture the emotional drivers, motivations, and needs of your audience. We emphasized the importance of deep research, addressing common objections, and continuously evolving your personas to create targeted marketing that resonates on a personal level, ultimately improving messaging, advertising, and overall strategy.

    Read or watch more at: https://elevatedmarketing.solutions/the-untapped-potential-of-buyer-personas-stop-overlooking-what-matters
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    16 mins
  • EP #148 Maximizing Content Distribution: How to Get Your Content Seen

    EP #148 Maximizing Content Distribution: How to Get Your Content Seen
    Oct 23 2024
    In this episode, we dive deep into the world of content distribution and explore the many ways to get your content seen by the right audience. We discuss how to identify the best platforms for your brand, from mainstream channels like LinkedIn and Instagram to niche communities on Reddit, Quora, and Discord.

    Learn how to tailor your content for different platforms, the importance of format and frequency, and why collaborative efforts can amplify your reach. Whether you’re repurposing content into infographics, using TikTok snippets, or running ads to promote your content, we cover a range of strategies to maximize visibility and engagement.

    Tune in to discover how to think outside the box and refine your content distribution strategy for real impact!

    Read our full blog over at https://elevatedmarketing.solutions/maximizing-content-distribution-how-to-get-your-content-seen
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    17 mins

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