• Eagle Clinical Expert Update - The Business of Natural Health

  • By: Eagle Clinical
  • Podcast

Eagle Clinical Expert Update - The Business of Natural Health

By: Eagle Clinical
  • Summary

  • Our host, Laurence Katsaras, will share easy to consume ‘Expert Updates’ covering ‘The Business of Natural Health’. He will interview industry experts to provide clarity in some of the areas that aren’t always covered in our formal education (such as regulatory affairs, finance and research). With the help of the experts, we aim to simplify some of the more confusing questions that emerge so that you can get on with the more important things. 

    2024 https://www.omnycontent.com/d/playlist/26a1ee01-5e35-41db-bd8b-aa6b0067babd/85197f3c-b38f-4a80-b9a6-acc5003fb93a/5630e73c-5989-4ed9-8d64-acc5003fdd89/podcast.rss
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Episodes
  • S1E9: Accounting for Natural Health Practitioners
    Dec 12 2021

    In this episode Naturopath and Accountant Victoria Brennan from Numbers for Health discusses bookkeeping, taxes, and business structure for Naturopaths and Nutritionists. 

    Victoria has worked with many clients and hosts a facebook group for those interested in learning more. 

    Tune in to this episode to learn more about

    • Avoiding common mistakes in running your own business
    • Having a system to manage money in your business
    • Choosing the right business structure for your practice or clinic
    • Different tax obligations as a Naturopath, Nutritionist or allied health professional in Australia

    For show notes, discount offers, and to join Victoria's facebook group:

    https://www.numbersforhealth.com.au/podcast

    Victoria's website: 

    Numbers for Health

    See omnystudio.com/listener for privacy information.

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    33 mins
  • S1E8: Prioritising website design & branding: Website refresh vs. Website rebrand
    Nov 13 2021

    In part 2 of our series on Prioritising Website Design & Branding, we are joined once again by Naturopath and Graphic Designer Shonelle Siegmann.

    In our previous episode, Shonelle gave us an insight into the importance of building your online presence as a natural health practitioner and business owner. In this episode, Shonelle will go into more detail around refreshing your old website – when to and why you should, including some of Shonelle’s hacks to make this process as easy as possible.

    Shonelle will cover:

    • How to go about setting up their website - when it requires simply a refresh vs. a complete overview
    • When and why should you engage a professional to build your website vs. DIY?
    • An overview of the key pages a practitioner should prioritise when creating a website
    • Setting up SEO - why it's important
    • When to outsource - eg. blogging and social media

    Additional Resources

    • Shonelle's Clinic Website for design ideas and best practice https://shonellesiegmann.com/ 
    • Tech for Pracs for ideas and support on website design and branding https://www.techforpracs.com.au/ 
    • Tech for Pracs ebooks https://www.techforpracs.com.au/ebooks 

    See omnystudio.com/listener for privacy information.

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    26 mins
  • S1E7: Prioritising website design & branding: Building an online presence
    Oct 9 2021

    In our latest series on Prioritising Website Design & Branding, we interview  Shonelle Siegmann. She is a Website Designer and qualified Naturopath, and runs a business called ‘Tech for Pracs’ which focuses on website design and branding for natural healthcare practitioners. 

    As a qualified naturopath and design expert, Shonelle is able to effectively communicate with likeminded natural health practitioners to bring to life their brand and vision. In this episode Shonelle will cover

    • The importance of building an online presence and it's role in building a brand
    • The role of branding
    • What is SEO
    • Why she considers Social Media as "rented space"

    Additional Resources

    • Shonelle's Clinic Website for design ideas and best practice https://shonellesiegmann.com/ 
    • Tech for Pracs for ideas and support on website design and branding https://www.techforpracs.com.au/ 

    See omnystudio.com/listener for privacy information.

    Show more Show less
    30 mins

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