• EA’s march to 1 billion gamers, with CEO Andrew Wilson

  • Sep 24 2024
  • Length: 26 mins
  • Podcast

EA’s march to 1 billion gamers, with CEO Andrew Wilson

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  • Summary

  • While EA’s pursuit of 1 billion users may sound ambitious at first, once you hear CEO Andrew Wilson explain the developers’ strategy to get there, the 1 billion mark starts to almost sound conservative. Wilson returns to Rapid Response to shed light on EA’s recent announcements around a community-driven app, and plans to unleash new AI tools for creators and gamers alike. Wilson also shares the inside story behind the company’s high-stakes FIFA rebrand, how Brazilian Jiu-Jitsu shapes his business leadership, and more.

    Visit the Rapid Response website here: https://www.rapidresponseshow.com/

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