00:00 Introduction and Catch Up

02:24 Drinks Discussion

06:36 Excitement about Potential Partnership

07:36 Discussion about Work and Summer Plans

08:31 Launches and Marketing Investment

09:59 Wildcat Video and Launch Strategy

11:22 Scaling Teams and Hiring

13:20 Forecasting and Inventory

17:39 Prime Day and Advertising Strategy

19:53 Prime Day Results and Future Plans

27:08 Incrementality and Advertising Strategy

34:16 Cost Caps and Budget Management

39:12 Navigating Advertising Platforms and Bidding Strategies

45:18 The Importance of Hiring and Team Building

58:23 Creating Effective Meeting Structures

01:08:12 The Value of a Clear Onboarding Process

01:13:22 Harnessing the Power of Real-Time Data in Marketing

01:16:07 The Excitement of A/B Testing

Operators Exclusive Slack: ⁠⁠⁠https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA⁠

Powered by:

Motion.⁠⁠⁠

https://motionapp.com/pricing?utm_source=marketing-operators-podcast&utm_medium=paidsponsor&utm_campaign=march-2024-ad-reads⁠⁠⁠

Prescient AI.

⁠⁠⁠http://prescient-ai.io/operators

Richpanel.

⁠⁠⁠https://www.richpanel.com/?utm_source=MO&utm_medium=podcast&utm_campaign=ytdesc

Haus.

http://Haus.io/operators

Subscribe to the 9 Operators Podcast here:https://www.youtube.com/@Operators9

Sign up to the 9 Operators newsletter here: https://9operators.com/