Do you struggle with perfectionism? Is it holding you back? In this episode, Dr. Dani Chesson and Designer Peter Allan explore how perfectionism hinders progress and keeps us trapped in a cycle of self-doubt and share tips on how to break free from the trap.

In this episode, you will
• understand the difference between helpful and harmful perfectionism
• learn practical techniques to move from overthinking to action
• discover how iteration and empathy can break the perfectionism cycle

We'd love to hear from you. Send us a text!

We often focus on creating a seamless customer experience (CX), but what happens when we ignore employee experience (EX)? In this episode, Dr. Dani and Designer Peter dive into the often-overlooked connection between EX and CX, exploring why great customer experiences depend on happy, engaged employees.

In this episode, you will:
• understand the direct relationship between employee experience and customer satisfaction
• learn why neglecting EX leads to higher turnover, lower productivity, and poor CX outcomes
• discover practical ways to improve EX and elevate your overall business performance

Customer Experience (CX) is vital for businesses in the 21st century, but do we know what we mean when we say CX? In this episode, Dr Dani and Designer Peter explore CX.

In this episode, you will
• understand what CX is and what it is not
• learn why CX is a vital aspect of business success
• discover how to design and operationalize a winning CX

Experience — a term that's become ubiquitous in business, but do we really know what we mean when we say Customer Experience, Employee Experience, Patient Experience, and the like? In this episode, Dr Dani and Designer Peter explore the anatomy of an experience.

In this episode, you will:
• learn what is meant by experience
• understand the macro and micro-moments that shape an experience
• discover practice insights on designing an experience

Emotions are central to the human experience, influencing every aspect of our personal, professional, and social lives. They are complex and multifaceted, shaping how we perceive and interact with the world. Research suggests that up to 95% of our decisions are driven by emotions, underscoring their powerful impact on our choices.

In this episode, you will:
• understand the definition of emotions
• discover the role of emotions in designing solutions
• learn about frameworks and tools to explore and navigate emotions

Have you heard of BANI? Are you ready for it? The term VUCA (Volatility, Uncertainty, Complexity, Ambiguity) was coined in the 1980s to describe the context of the world. Four decades later, is this term still relevant? The term BANI (Brittle, Anxious, Non-linear, Incomprehensible) was coined in 2020 to describe the current environment. In this episode, Dr Dani and Designer Peter explore BANI.

In this episode, you will
• learn about the concept of BANI
• understand the relevance of Design Thinker capabilities in a BANI world
• get practical tips on applying Design Thinker capabilities

We'd love to hear from you. Send us a text!

What are the ethical obligations of design research? In this episode, Dr Dani and Designer Peter explore the importance of informed consent when doing design research. From historical examples like the Tukaseegee experiments to contemporary design research, this episode explains why it is important for participants to fully understand their involvement in any research activity.

In this episode, you will
• understand the ethical obligations when carrying out design research
• learn the "how-tos" of informed consent, including the key topics that need to be covered
• hear real-life examples of how to customize the informed consent process so it is fit for the purpose

We'd love to hear from you. Send us a text!

What is discovery work? How does it help reduce risk and deliver better outcomes? In this episode, Dr Dani and Designer Peter dive into the "how-to" of discovery work to explain what it is, why it is important, and tips on how to get started.

In this episode, you will
• discover the importance of discovery work
• learn how to get started with discovery
• hear stories of how discovery work has influenced the outcome of projects