• Causal Thinking in Business | Dimitriy V. Masterov

  • Jan 24 2025
  • Length: 45 mins
  • Podcast

Causal Thinking in Business | Dimitriy V. Masterov

  • Summary

  • Dimitriy V. Masterov, a fractional tech economist with over 20 years of experience, joins me to discuss how causal inference and economic strategies can revolutionize decision-making in startups and beyond. Dimitriy shares his journey from working with major companies like Domino’s, eBay, and Thumbtack to pioneering innovative solutions in early-stage marketplaces as a fractional chief economist.

    We delve into the practical applications of economics, from monetization strategies and pricing models to understanding the nuanced role of causal inference in solving business problems.

    Where to find Dimitriy

    LinkedIn: https://www.linkedin.com/in/dimitriy-masterov
    Website: https://www.mylance.co/frace


    Where to find Ida

    Website: https://idajohnsson.com/
    LinkedIn: https://www.linkedin.com/in/ida-johnsson/
    X: https://twitter.com/IdaBJohnsson

    Expect to learn about:

    - The difference between causal inference and machine learning in solving business problems
    - How early-stage startups can leverage economists to refine monetization and growth strategies
    - Real-world examples of marketplace experimentation and marketing measurement
    - Why startups often overlook the power of causal thinking—and how to change this

    Timestamps

    00:00 Preview
    01:14 Intro
    06:16 Causal inference vs. ML
    09:29 Working as a Fractional Economist
    11:27 Can you trust causal estimates?
    14:40 Measuring marketing effectiveness
    18:27 Do startups need economists?
    24:18 Do people know enough about causal inference?
    25:19 Working as an entrepreneur
    30:50 Job search tips
    35:14 Impact of AI
    37:51 Manager vs. IC track
    40:47 Economists' business intuition

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