Capability Amplifier

By: Mike Koenigs and Dan Sullivan of Strategic Coach
Listen for free

  • Summary

  • Join the eternally curious, interested, and interesting hosts, Mike Koenigs of the SuperPower Accelerator and Dan Sullivan of Strategic Coach®, to amplify your capabilities, value, status, and authority on the Capability Amplifier podcast. Ever episode focuses on a new mindset, shortcut or deep thinking exercise that will improve your performance and lifespan. Learn more at: https://www.CapabilityAmplifier.com
    Dan Sullivan & Mike Koenigs
    Show more Show less
Economics Leadership Management & Leadership Personal Development Personal Success
Show more Show less
Episodes
  • How Podcasts Got Donald Trump Elected

    How Podcasts Got Donald Trump Elected
    Feb 12 2025

    I've been doing podcasts since the early 2000s - before it was mainstream and way before it was easy. I remember when you needed a "hack" just to get these audio files onto your iPod. (Remember those things?)


    It's wild to think about how far it's come. Back then, people thought it was a giant waste of time.
    Now, podcasting is arguably the most powerful, dominant form of media of our time.

    Here’s why:

    • Podcasts are a dominant media platform because they are intimate and are not regulated. Think about how FDR used the radio to connect with people, and how JFK mastered television. Now, it's all about podcasts, which are like audiobooks, allowing real, long-form connection. This intimate and direct access, with no gatekeepers, makes podcasts incredibly powerful.

    • The Bill of Rights is the foundation of our entrepreneurial economy. The Bill of Rights is not just some old document, it's what enables us to innovate and own our creations, protecting individuals from government overreach. The first 10 amendments are the basis for a purely entrepreneurial country.

    • Adaptability to new communication methods is key to success. From radio to TV to social media and now podcasts, we've seen how figures like Roosevelt, JFK, Obama, and Trump have used new media to their advantage, and how those who fail to adapt are left behind.

    QUICK KEY TAKEAWAYS

    • [0:00:17]: Over the past 20 years, podcasting has risen to become a dominant and accessible form of media, with no barriers to entry, creating a level playing field for content creators.
    • [0:00:39]: The Bill of Rights is foundational for entrepreneurial opportunities in the United States and the basis for freedom of speech, which is directly tied to podcasting.
    • [0:01:44]: Various media, including radio, television, cable, and social media, have amplified the influence of powerful figures throughout history, success often hinged on how well they were managed.
    • [0:26:31]: Roosevelt used radio for his Fireside Chats, Kennedy mastered his presence on television, Obama utilized social media, specifically Facebook, and Trump used Twitter and podcasts to sway and affect public opinion. Conversely, presidents like Nixon failed to adapt. It’s possible Donald Trump's first election was significantly influenced by his podcast placements. He used "outrage" and "fake news" tactics to undermine mainstream media.
    • [0:45:16]: The lack of centralized control in podcasting is a key advantage, allowing for more freedom of expression and content creation. Podcasts are personal and intimate, and as a result, they can make a huge impact.

      Additional Resources

    • Watch My Video on How To Use Ai to Launch your podcast.
    • Download my bestselling book: Punch the Elephant.
    • SUBSCRIBE FOR MORE VIDEOS
    Show more Show less
    59 mins
  • The 4x4 System To Cast & Inspire Your Most Productive Team

    The 4x4 System To Cast & Inspire Your Most Productive Team
    Feb 10 2025
    Let’s cut to the chase - managing teams and projects can be a huge time suck for results-driven quick-starts like you and me. It just isn’t efficient. I was talking to Dan Sullivan about this and he shared The 4x4 Method that has the power to move your team beyond traditional management and empower them to take ownership of their roles. With this tool, you can move away from top-down management and create a culture where everyone is a leader and contributor. The 4x4 Method has four performance metrics with four participation metrics: Performance: How are you showing up? Are you alert, curious, responsive, and resourceful? It’s about being proactive, not just going through the motionsResults: How are you making things faster, easier, cheaper, and bigger? This is all about innovation and efficiency. Being a Hero: How are you going above and beyond to create real value for the company? Think about how you can make a significant impactWhat Drives Me Crazy: This is the "what not to do" list. It's about avoiding things like falling behind, being isolated, and just following orders without any initiative4x4 participation is voluntary, but non-participation will be noticedComplete an updated 4x4 every quarter4x4s are posted online for full transparency$250 incentive each quarter ($1000/year) for those who complete the 4x4 each quarter KEY TAKEAWAYS[00:00:18] I used AI to create an updated incentive program that's based on the 4x4 framework Dan has been using for over 10 years in Strategic Coach[00:01:32] The 4x4 Framework is designed to get your team thinking about their roles in a whole new way.[00:04:39] Invite people to participate in the 4x4 process voluntarily, but non-participation is going to be noticed. This is all about creating ownership. The whole company should do this every quarter. It's not a one-off thing. It's about how they will perform, show up, and the results they'll achieve. We're talking about being alert, curious, responsive, resourceful. And the results are faster, easier, cheaper, and bigger.[00:07:55] Dan shares how he used the 4x4 with Gord Vickman when he first came on board. He got a page outlining how he could be a "hero", and what would drive Dan crazy. He says that one of the things that would drive him crazy is when someone is isolated and disconnected. You have to be specific with your expectations.[00:08:54] Gord comes on to talk about his experience with the 4x4, and he says it felt like getting the answers to the exam. The 4x4 gave him a clear idea of what was expected, which is more than a typical job description.[00:11:43] The 4x4 is broken into four sections:Performance: How you show up – alert, curious, responsive, resourceful.Results: Faster, easier, cheaper, bigger.Being a hero: This is open for interpretation, but it's about creating value.What drives me crazy: Specific things to avoid.[00:12:57] I used Ai to generate 4x4s for my team and then create an updated incentive program for them. I had a dialogue with it on exactly what kind of new incentive program we could have. Ai can save you days of work, but you need a framework like the 4x4 to make the psychology accurate.[00:16:46] Dan’s incentive strategy for 2025 offers team members $250/quarter for filling out their 4x4s and posting them online. It's about creating a company-wide focus, transparency, accountability, and focus. It helps team members see what works.[00:19:22] SNEAK PEAK: I demonstrate how to use Ai with forms – I take a quick picture, drop it into ChatGPT, and have ChatGPT fill it out. (This saves HOURS.) [00:21:40] Dan explains that by making the 4x4s public, people will naturally see who is being specific and measurable in their goals. It’s a way of learning without having a class, that will help team members become more specific and practical.[00:23:14] The 4x4 process will help you build a self-managing company because self-managing companies are built from self-managing individuals.[00:23:55] The fourth quadrant (what drives you crazy) is not something to be feared. It’s like a tiger cage - you have to try hard to get yourself in there.[00:34:42] The 4x4 process helps us move towards the mindset of "How can I be a hero to the customer and the company?” The "hero" objectives are fun, they allow you to make guesses and bets about what could work.[00:41:18] The goal is for this to be a process where the players will show up to play and give people who've never been heard from a chance to develop themselves. Surprising benefits include a shift in the culture and mindsets. This 4x4 system is a game-changer for building self-managing teams that are accountable and produce real results.Want to join me for a Cup of Coffee at my Digital Cafe? Meet 1:1 for a virtual session, where we’ll spend 30 minutes brainstorming your “Next Act”, next big opportunity, or biggest challenge you want solved. Want to join me? This is where we can meet.
    Show more Show less
    54 mins
  • Our Blueprint for Health, Longevity and Limitless Ambition

    Our Blueprint for Health, Longevity and Limitless Ambition
    Feb 2 2025
    In 1987, Dan set a goal to live until he was 156. That was ambitious then, but it might not be that ambitious now. Today, we have access to over 750,000 biomarkers that give us real information about what is happening inside our bodies. But the sad truth is, our current medical system is 30 years behind what is actually available - like these biomarker tests.It’s up to you to go get it and take control over your health. Dan and I recently shared a 10 minute podcast on how the carnivore diet has helped us both make a 180 in our personal health. We have dropped unnecessary weight, sure, but more importantly, we feel better, have more energy, and our blood tests PROVE WE ARE HEALTHIER. The tools are available, and taking action could save your life, improve your quality of life, and help you live longer. Here are THREE key insights Dan shares about what he has done to improve his health and live longer. You can do this, too. Take Personal Responsibility For Your Health: Your “An ambitious mindset" fueled by your personal sense of purpose and your clear reason to live longer and live better is essential. Take advantage of the most advanced health solutions and recognize that the system is inside of you, not the other way around. Use Advanced Testing & Ai for Personalized Health Strategies: Comprehensive, regular testing, enhanced by artificial intelligence, will help you get deep insights into your unique health profile. BE PROACTIVE! Move beyond the limitations of traditional, reactive medicine—which is often 30 years behind—and get the personalized strategies for diet, supplementation and other health protocols YOU NEED.Find Regenerative Medical Solutions & Recognize the "1% Problem" for Women: Innovative solutions in regenerative medicine, like plasma exchange that can cleanse 98% of your blood, are game changers for your overall health. But even with cutting edge technology like this, the medical and medical research industry overlook women’s health. They only receive about 1% of research dollars. Don’t let this hold you back. Be assertive. Do your research and get the care you need and deserve. TIME STAMPS [0:05:58] Test with Ai: The biggest breakthrough in the last 35 years has been in testing, especially with the advancements in artificial intelligence. This isn't just about routine check-ups; it's about leveraging cutting-edge tech to deeply understand your health metrics and proactively manage your well-being. [0:11:37] Women's Health is Overlooked: 1% of research funding goes to women's health. Women face unique health challenges often ignored by the medical industry, but women still have greater longevity because they have stronger social support systems. [0:22:53] 'Why' Do You Want To Live Longer?: What’s your reason? Existing isn't enough (for most of us); having a clear purpose will fuel your ambition and drive you to make healthier choices.[0:27:24] The "More Ambitious" Mindset: Dan’s personal philosophy is that his "only ambition is to be more ambitious." He explains that he is more ambitious at 80 than he was at 50, and that mindset drives his health, relationships, and business. Redefine your limits. [0:31:13] The Carnivore Diet: The carnivore diet changed how we felt and our blood results prove it was a good choice. We did a podcast on this. Check it out. [0:36:59] Regenerative Medicine: Regenerative medicine is at the center of the US economy, and the payoff is that "everybody wants" to experience the health and longevity benefits. This means - OPPORTUNITY. [0:45:00] Big Problems with “Traditional Systems”: Traditional systems, especially education and health, often fail to keep up with technological advances due to a lack of individual focus, which can be a barrier to advancement.[0:51:35] The BEST System for YOUR LONGEVITY & HEALTH is Inside You: We don’t always want to own it, but we choose our own healthcare system as individuals. Think about it. The system doesn’t choose what you eat, or what “treatments” you take. Rethink your approach to your health and healthcare. You’re worth it. Additional ResourcesDownload your FREE digital and/or audio version of my bestselling book, “Your Next Act!”SUBSCRIBE FOR MORE VIDEOS
    Show more Show less
    58 mins

What listeners say about Capability Amplifier

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.

Audible.com reviews

Amazon reviews
No Reviews are Available