Brand Slam Podcast

By: (add)ventures
  • Summary

  • Join (add)ventures founder and CEO, Steve Rosa, and brand sportscaster Joe Kayata, for the only podcast that covers winning brands, team-culture building and marketing trends with a triple play of insights, humor and fun. Our Brand Slammin’ discussions go off the pole as guest champions knock it out of the park. We always get real—and often real rowdy.
    Copyright 2023 All rights reserved.
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Episodes
  • EP 27: Chris Nowinski: Tackling CTE
    Nov 21 2024

    In Episode 27 of the Brand Slam Podcast, hosts Steve Rosa and Joe Kayata engage in a compelling conversation with Dr. Chris Nowinski, co-founder of the Concussion Legacy Foundation, about the critical issue of brain injuries in sports. This episode provides insightful exploration into the world of athletic safety, focusing on the impact of concussions and Chronic Traumatic Encephalopathy (CTE).

    Dr. Nowinski shares his journey from being a former Harvard football player and WWE wrestler to becoming a leading brain health advocate. His personal battle with career-ending concussions fuels his work at the Concussion Legacy Foundation, where he aims to advance research, promote safer sports and support affected individuals and families.

    Throughout the episode, Dr. Nowinski stresses the importance of awareness regarding repeated head impacts and advocates for systemic changes in youth sports. He challenges early specialization and prolonged contact exposure, suggesting reforms like delaying contact sports and prioritizing informed consent. Additionally, he addresses the responsibilities of major sports organizations, emphasizing the need for transparency and health-focused reforms in ongoing dialogues with the NFL and NHL.

    Interested in a particular topic or want to be a guest? Contact us at brandslam@addventures.com.

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    39 mins
  • Episode 26: PetSmart Purpose: How Corporate Social Responsibility fetches brand loyalty
    Nov 12 2024

    In Episode 26 of the Brand Slam Podcast, co-host Steve Rosa and (add)ventures President Mary Sadlier explore the impactful world of corporate social responsibility (CSR), featuring insights from Joanne Dwyer, vice president of Corporate Communications and CSR at PetSmart. This episode sheds light on the strategic significance CSR plays in defining brand identity and cultivating consumer trust.

    Joanne explains strategies for embedding CSR into PetSmart’s business framework, emphasizing the importance of making sustainable choices accessible for consumers. She highlights how PetSmart’s passionate workforce, fueled by a shared love of pets, drives initiatives that differentiate the company in a competitive market. This shared passion helps to create a deep bond between employees and customers, strengthening the community around the brand.

    Reflecting on her previous experience, Joanne provides insights from the bold corporate decision to eliminate tobacco products at CVS Health. The initiative underscores the impact of aligning actions with core values.

    Focusing on how shared passions and CSR combine to strengthen brand-consumer relationships, Joanne shares key strategies for brands aiming to deepen their impact. The episode offers valuable insights into crafting and communicating CSR narratives that build authentic connections and foster consumer loyalty.

    Interested in a particular topic or want to be a guest? Contact us at brandslam@addventures.com.

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    35 mins
  • Overtime: José Andrés’ recipe for success
    Nov 7 2024

    On this bonus episode of Brand Slam: Overtime, co-host Steve Rosa and (add)ventures President Mary Sadlier share insights from their trip to Washington, D.C., where they explored the world of chef José Andrés, a culinary genius and global humanitarian. During their travels, they visited three of his acclaimed restaurants and witnessed the vibrant storytelling, energy of the staff and innovative spirit that define the José Andrés Group.

    The episode follows their journey through a variety of tasty dishes infused with rich stories and smart business ideas. Steve and Mary aim to understand the special touch Andrés has brought to his global brand over the past 30 years, observing how his forward-thinking approach blends remarkable food experiences with clever storytelling and unique dining atmospheres. They also discuss Andrés' commitment to social good, exploring how his brand makes a positive impact beyond the dining experience.

    Do you have a topic you'd like us to cover or are you interested in being a guest? Reach out to us at brandslam@addventures.com.

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    12 mins

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