Brand Architect

By: Ani Alexander
  • Summary

  • At the crossroad between marketing and tech the podcast is covering topics related to tech, startups, marketing, personal branding, audience building and communities. What’s you’ll have here will help you establish and grow a human brand. And believe me human brands always win!
    Ani Alexander 2020
    Show more Show less
activate_Holiday_promo_in_buybox_DT_T2
Episodes
  • Storytelling, Messaging and Positioning with Mark Evans
    Aug 18 2020

    In this episodes we discuss:

    • Importance of the storytelling in marketing
    • What kind of stories could you tell
    • The importance of transparency
    • How to find your differentiator
    • what is a fractional CMO
    • The future of work

    Show more Show less
    53 mins
  • Social Media and Online Communities with Felix Sander
    Aug 3 2020
    In this episode we talk about
    • Importance of the online communities
    • How Appics managed to build such a loyal community
    • Influencer marketing
    • Authenticity online
    • Importance of he cooperation with other partners
    • Future trends of the social media platforms

    Show more Show less
    41 mins
  • Discussing Marketing Tech Startups with Timothy Peterson
    Jul 27 2020

    In this episode we spoke about: Personalisation in marketing Community building How to choose your niche The personality behind tech brands How to get leads from LinkedIn Being real on social media Building and showcasing expertise online

    Show more Show less
    57 mins

What listeners say about Brand Architect

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.