In this episode, I chat with the gorgeous ray of sunshine that is Alexandra Hockey-Parmenter. Alex is a marketing professional and style influencer based in Melbourne, Australia. On her rapidly growing Instagram account @ldy.alx she shares tips for finding your polished, authentic style through content that is thoughtful and well-researched, as well as full of personality and humour. She is passionate about making every day special and helping women feel confident inside and out, which shines through in this conversation and across her channels.

This episode's girl talk includes:

• Curating a polished, authentic personal style that empowers you and won't break the bank
• Alex shares her top thrifting and second-hand shopping tips to find gems in the shops and online
• How to stand out and stay resilient (and positive!) in the current job market
• Why being a bit cringe can serve you well (and how it helped Alex go viral on LinkedIn)
• Taking care of yourself in your work, keeping your skills sharp and preventing social media brain rot
• Keeping things classy without losing our unique selves to societal norms

Connect with Alex:

• Instagram ⁠@ldy.alx⁠
• LinkedIn
• https://ldyalx.com

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