• A Journey with Lisa Skaife in Motorsport and Beyond

  • Oct 29 2024
  • Length: 36 mins
  • Podcast

A Journey with Lisa Skaife in Motorsport and Beyond

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    In this episode of Embrace Midlife, host Belinda welcomes her long-time friend and ex-sister-in-law Lisa Skaife. Over a vibrant conversation, they reflect on their 30-year friendship, Lisa’s enduring and dynamic career in advertising, marketing, and motorsports, and her entrepreneurial venture, My Drive School. Lisa shares her revolutionary idea of creating a simulation game to teach kids how to drive safely using gaming technology and artificial intelligence, and discusses the importance of the initiative in providing independence, employability, and social inclusion to youth. The conversation weaves through personal anecdotes, industry insights, and midlife reflections, making it an inspiring listen for anyone interested in innovation and resilience.
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