Matt Martin is the co-founder of MUUSH functional mushroom elixirs. A unique range of alcohol-free drinks that can be mixed and served hot, cold or added into mocktails – covering your functional needs though morning, noon and night.

But they’re not stopping there. Matt & Dan have also added an extension of kid-friendly drinks with their Mini Muush range, and wanting to ensure Generation A stays enthused and motivated, they’ve also launched a brand new docuseries called ‘One Small Step’, sharing the incredible feats of regular humans doing exceptional things.

Warm yourself up or cool yourself down with a MUUSH and settle in for a listen…

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WE CHAT ABOUT

1:54 2025: A big year?

3:36 Matt's story

6:13 Land Rover events

7:24 Working with Asahi

9:10 The inspiration for MUUSH

12:14 What makes MUUSH unique

14:57 Adding functional mushrooms

18:08 Does it taste like mushrooms

22:22 Hot, cold & in mocktails

28:17 For the kids: Mini MUUSH

29:36 Carcinogenic concerns of sugar

32:02 One Small Step docuseries

34:17 Disrupting the alcohol market

42:07 Functional gains

47:25 Where to connect

47:55 One Small Step guests

51:15 The BBQ-Q

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TRY MUUSH // @MUUSH.UK // MUUSH.CO

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WE ALSO TALK ABOUT:

Lucky Saint*

Guinness 0.0*

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#64 FAQ: What do functional beverages do?

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Helping you to find, understand and enjoy low, no and light drinks.


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