Just past their two-year birthday, ZENO alcohol-liberated wines are a range of five (for now) hand-crafted wines, made “for wine enthusiasts when they choose to abstain”.

In this week’s conversation, I talk to co-founder David Hodgson about his transition from 25 years in traditional wine to launching an alcohol-free wine brand amidst the uncertainty of COVID, Brexit & a fledgling category presented to an unforgiving market.

We also touch on the inspirational philosophies behind the brand name, the growth of the non-alcoholic wine sector and ZENO’s plans for the development of both a new “serious” red wine and RTD wines in a can.

It’s a great convo with lots to sink your teeth into. Pour a glass, sit back and enjoy.

==========================================
WE CHAT ABOUT

0:00 Coming up...

2:10 David's story

9:33 3 years in the making

11:51 The only growth market

15:18 From traditional wine to alcohol-free liberation

16:10 Minimising the sugar content

17:01 Spanish winemaking

19:34 The ZENO range

27:08 RnD in frustrating times

29:19 A new 'serious' red wine

29:52 Non-alcoholic red wine challenges

33:04 Dealcoholised wine market predictions

35:16 Off trade / on trade / retail

36:45 International exports

38:31 Behind the brand name

41:01 A choice of moderation

42:17 The obstacle is the way

44:08 It's not about sobriety

45:22 Not a wine imitation

49:04 Finding ZENO

51:13 The BBQ-Q

52:44 ZENO's new RTD cans

==========================================
TRY ZENO* // @DRINKZENO // ZENOWINE.COM
==========================================

WE ALSO TALK ABOUT:

KORE DRINKS

LUCKY SAINT IPA*

DRY DRINKER* (10% off with code LOWNODRINKERMAGAZINE)

WISE BARTENDER* (10% off with code LOWNODRINKERMAGAZINE)

THE ALCOHOL-FREE CO
CLUB SODA
AMATHUS

==========================================
BEST EPISODE TO CHECK OUT NEXT

#53 Creating a household legacy with NoughtyAF wines & Amanda Thomson

==========================================

Download your free quick start guide at lownodrinkermagazine.com/freegifts

If you could spare me two minutes to rate and review the show on your podcasting app of choice, you'll make me the happiest little podcaster in all of Low No Nation 😊

===============================

Low No Drinker: The ONLY twice-weekly podcast bringing you closer to the people, places and brands leading the low, no & light alcohol revolution.

Helping you to find, understand and enjoy low, no and light drinks.


DOWNLOAD COOL FREE STUFF FROM LOW NO DRINKER MEDIA

SUBSCRIBE TO LOW NO DRINKER MAGAZINE ONLINE OR IN PRINT ANYWHERE IN THE WORLD

*Some links are affiliate links, and if you click through and make a purchase, Low No Drinker may earn a commission. Thank you.