• 15. RevOps Is NOT Dead! What Should Your Ops Prioritize: People, Processes, or Platforms?

  • Jun 27 2024
  • Length: 13 mins
  • Podcast

15. RevOps Is NOT Dead! What Should Your Ops Prioritize: People, Processes, or Platforms?

  • Summary



  • This episode of the "Unfiltered Growth" podcast features hosts Christina Kay and Troy Sandidge having a raw, unfiltered conversation about revenue operations (RevOps) vs go-to-market strategies. They discuss the difference between these concepts, why it matters, and break down the key pillars and priorities businesses should focus on to drive revenue growth.

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    Best Moments:

    (00:40) Discussion on the difference between "RevOps" (revenue operations) vs. "go-to-market" strategies, and why it matters for YOUR business

    (02:21) Prioritizing people, platforms, or processes when optimizing operations for revenue growth

    (04:02) The importance of auditing and evaluating existing tech stacks, integrations, and team workflows

    (06:01) Expanding the perspective and re-evaluating all aspects (people, processes, platforms) to drive growth

    (07:01) Gathering insights from new team members and front-line employees on processes and systems

    (08:24) Iterating and adapting operational processes as the business evolves and changes occur

    (09:35) The risk of stagnation by avoiding process improvements due to perceived effort or uncertainty

    (10:25) The importance of documenting processes and creating a knowledge base for operational efficiency

    (12:11) Closing remarks and call-to-action to subscribe, rate, and engage with the podcast community

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    Connect With Us:

    Unfiltered Growth is an S3M original show, part of the Guru Podcast Network!

    Connect with Christina Kay:

    - LinkedIn
    - Instagram
    - X/Twitter

    Connect with Troy Sandidge:

    - LinkedIn
    - Instagram
    - X/Twitter

    Learn more about S3M

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