Before launching Business & Dreams, Vendela Lilliestråle and Camilla Lundin started boutique investment firm Qalora Capital with Camilla straight out of university to help start-ups with venture capital and both were recently named in Forbes’ 30 under 30 in Europe.

Through the Business & Dreams network, Vendela sees the common struggles women in business experience. She and Jess discuss tools and techniques to address and overcome these hindrances, the importance of self-celebration, accepting feedback, and why waiting until later in life doesn’t mean you won’t be successful.

Jess and Vendela also discuss:

·       Best qualities to have as an entrepreneur

·       Building a network

·       Unconscious bias against female entrepreneurs

·       The importance of mindsets

·       Overcoming fears

Vendela shares the surprising wisdom that you don’t need to know anything about running a company to start one, a fear that holds many people back. She attributes the best qualities, (drive, ambition and passion) along with finding the best people to succeed in business.

Jess and Vendela discuss gender bias when seeking investment, what this looks like and why we need to think about how we treat and raise girls in order to create the cultural shift for change. Vendela talks about a variety of different mindsets and why being aware of these is a useful tool for any entrepreneur.

Read Vendela’s referenced books; Angela Duckworth’s Grit, Adam Grant’s Give and Take, David Epstein’s Range.

Discover the Business & Dreams network on Instagram @businessanddreams and visit their website www.businessanddreams.com

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Connect with Jess online at rock-social.com and on Instagram at @rocksocial_

Unprecedented Womxn is a Decibelle Creative production: Find out more at decibellecreative.com and on Instagram @decibelle_creative

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