What They Don't Teach You at Harvard Business School

Notes from a Street-Smart Executive

De: Mark H. McCormack

Narrado por: John Chancer

This business classic features straight-talking advice you’ll never hear in school.

Featuring a new foreword by Ariel Emanuel and Patrick Whitesell

Mark H. McCormack, one of the most successful entrepreneurs in American business, is widely credited as the founder of the modern-day sports marketing industry. On a handshake with Arnold Palmer and less than a thousand dollars, he started International Management Group and, over a four-decade period, built the company into a multimillion-dollar enterprise with offices in more than forty countries.

To this day, McCormack’s business classic remains a must for executives and managers at every level. Relating his proven method of “applied people sense” in key chapters on sales, negotiation, reading others and yourself, and executive time management, McCormack presents powerful real-world guidance on

• the secret life of a deal

• management philosophies that don’t work (and one that does)

• the key to running a meeting—and how to attend one

• the positive use of negative reinforcement

• proven ways to observe aggressively and take the edge

• and much more

Praise for What They Don’t Teach You at Harvard Business School

“Incisive, intelligent, and witty, What They Don’t Teach You at Harvard Business School is a sure winner—like the author himself. Reading it has taught me a lot.”—Rupert Murdoch, executive chairman, News Corp, chairman and CEO, 21st Century Fox

“Clear, concise, and informative . . . Like a good mentor, this book will be a valuable aid throughout your business career.”—Herbert J. Siegel, chairman, Chris-Craft Industries, Inc.

“Mark McCormack describes the approach I have personally seen him adopt, which has not only contributed to the growth of his business, but mine as well.”—Arnold Palmer

“There have been what we love to call dynasties in every sport. IMG has been different. What this one brilliant man, Mark McCormack, created is the only dynasty ever over all sport.”—Frank Deford, senior contributing writer, Sports Illustrated

©1984 Book Views, Inc. (P)2024 Random House Audio

Some advice is never outdated

it is full of advice and insight which I believe some people may bat an eye at because it might seem outdated, but I don't think it is, I found it very insightful and sort of feels like having a very wise and experienced grandpa giving you business advuc3 and it is up to you to adapt it to today's world, I will register constantly, too much to digest, would recommend!

Omg this is a game changer

After listening to the Audio book 📕 now I just purchased the hard cover to keep for review into 2025 what an early x-mas gift 🎁

Top 5 All-Time Favorite

So many great nuggets in here. Comparable to “How to Win Friends and Influence People” in terms of its readability (or in this case, listenability) and the value in the quantity and quality of ideas shared.

It’s old school and helpful but outdated

Good information if you were to start a business 25 years ago! Some of it is timeless however todays environment is much different