The Three Cs of Innovative Thinking
How to Think Creatively
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The Three Cs of Innovative Thinking
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Narrated by:
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Pete Beretta
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By:
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Lon Safko
About this listen
Innovative thinking is very popular right now - and for good reason. Corporate America is beginning to realize the importance of innovative thinking and how it allows us to be leaders in world technology by being more creative and competitive. Innovative thinking is more than retaining or growing market share; it’s about creating new products and services, discovering new markets for existing products and services, and improving existing products and services, which all result in greater revenues. It isn’t limited to the tangible; it can be applied to systemic issues, human resources, product delivery, market channels, sales, marketing, public relations, finance, e-commerce, web design, and even advertising.
©2019 Lon Safko (P)2019 Lon SafkoListeners also enjoyed...
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Story4 out of 5 stars 42
Artificial intelligence is changing our world faster than we can imagine, and it will impact every area of our lives. And this is happening whether we like it or not. You might have heard that many jobs will be replaced by automation and robots, but did you also know that at the same time a huge number of new jobs will be created by AI? This book covers many fascinating and timely topics related to artificial intelligence, including: self-driving cars, robots, chatbots, and how AI will impact the job market, business processes, and entire industries, just to name a few.
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1 out of 5 stars
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Completely useless
- By Joe V on 03-29-19
By: Lasse Rouhiainen
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Group Genius
- The Creative Power of Collaboration
- By: Keith Sawyer
- Narrated by: Jonathan Marosz
- Length: 8 hrs and 4 mins
- Unabridged
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Overall4 out of 5 stars 80
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Performance4 out of 5 stars 47
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Story4.5 out of 5 stars 48
In this authoritative and fascinating new audiobook, Keith Sawyer, a psychologist at Washington University, tears down some of the most popular myths about creativity and erects new principles in their place. He reveals that creativity is always collaborative: even when you're alone. Sawyer's audiobook is filled with compelling stories about the inventions that changed our world.
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3 out of 5 stars
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Worth reading
- By Glenn on 12-29-10
By: Keith Sawyer
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Machine, Platform, Crowd
- Harnessing Our Digital Future
- By: Erik Brynjolfsson, Andrew McAfee
- Narrated by: Jeff Cummings
- Length: 10 hrs and 57 mins
- Unabridged
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Overall4.5 out of 5 stars 1,199
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Performance4.5 out of 5 stars 1,006
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Story4.5 out of 5 stars 1,001
In The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they’ve written a guide to help listeners make the most of our collective future. Machine | Platform | Crowd outlines the opportunities and challenges inherent in the science fiction technologies that have come to life in recent years, like self-driving cars and 3D printers, online platforms for renting outfits and scheduling workouts, or crowd-sourced medical research and financial instruments.
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5 out of 5 stars
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Both How AND Why for Techies
- By Dan Collins on 08-11-17
By: Erik Brynjolfsson, and others
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Superminds
- The Surprising Power of People and Computers Thinking Together
- By: Thomas W. Malone
- Narrated by: Mel Foster
- Length: 11 hrs and 11 mins
- Unabridged
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Overall4 out of 5 stars 100
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Performance4 out of 5 stars 90
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Story4 out of 5 stars 90
Many people today are so dazzled by the long-term potential for artificial intelligence that they overlook the much clearer and more immediate potential for a new form of "collective intelligence": the intelligence of groups of people and computers working together. In Superminds, Thomas Malone explains what we need to do to take advantage of this potential. Groundbreaking and utterly fascinating, Superminds will change the way you work - both with others and with computers - for the better.
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2 out of 5 stars
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"Why did a Kenyan immigrant win the 2008 election"
- By RealTruth on 07-11-18
By: Thomas W. Malone
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Thinking Machines
- The Quest for Artificial Intelligence - and Where It's Taking Us Next
- By: Luke Dormehl
- Narrated by: Gus Brown
- Length: 8 hrs and 12 mins
- Unabridged
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Overall4 out of 5 stars 61
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Performance4.5 out of 5 stars 51
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Story4 out of 5 stars 52
When most of us think about artificial intelligence, our minds go straight to cyborgs, robots, and sci-fi thrillers where machines take over the world. But the truth is that artificial intelligence is already among us. It exists in our smartphones, fitness trackers, and refrigerators that tell us when the milk will expire. In some ways the future people dreamed of at the World's Fair in the 1960s is already here. We're teaching our machines how to think like humans, and they're learning at an incredible rate.
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2 out of 5 stars
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Mostly platitudes with no depth
- By Gary on 03-24-17
By: Luke Dormehl
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Design to Grow
- How Coca-Cola Learned to Combine Scale and Agility (And How You Can Too)
- By: David Butler, Linda Tischler
- Narrated by: Peter Berkrot
- Length: 6 hrs and 18 mins
- Unabridged
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Overall4.5 out of 5 stars 44
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Performance4.5 out of 5 stars 40
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Story4.5 out of 5 stars 40
In Design to Grow, a Coca-Cola senior executive shares both the successes and failures of one of the world's largest companies. In this rare and unprecedented behind-the-scenes look, David Butler and senior Fast Company editor Linda Tischler, use case studies to show how this works at Coca-Cola - and how other companies can use the same approach to grow their business. This audiobook is a must for managers inside large corporations as well as entrepreneurs just getting started.
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4 out of 5 stars
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Great content, difficult narration
- By nicholas hork on 05-06-15
By: David Butler, and others
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Borrowing Brilliance
- The Six Steps to Business Innovation by Building on the Ideas of Others
- By: David Kord Murray
- Narrated by: Patrick Lawlor
- Length: 10 hrs and 33 mins
- Unabridged
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Overall4.5 out of 5 stars 78
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Performance4.5 out of 5 stars 56
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Story4.5 out of 5 stars 56
As a former aerospace scientist, Fortune 500 executive, chief innovation officer of two major companies, inventor and software entrepreneur, David Murray has made a living by coming up with new and innovative ideas. In Borrowing Brilliance he explains the origins and evolution of a business idea by showing you how new ideas are merely the combination of existing ideas.
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4 out of 5 stars
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Really good but...
- By MasterMind Mentor International on 07-20-20
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Electronic Dreams
- How 1980s Britain Learned to Love the Computer
- By: Tom Lean
- Narrated by: Mark Meadows
- Length: 10 hrs
- Unabridged
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Overall4.5 out of 5 stars 22
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Performance5 out of 5 stars 20
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Story5 out of 5 stars 20
In Electronic Dreams, Tom Lean tells the story of how computers invaded British homes for the first time, as people set aside their worries of electronic brains and Big Brother and embraced the wonder technology of the 1980s. This book charts the history of the rise and fall of the home computer, the family of futuristic and quirky machines that took computing from the realm of science and science fiction to being a user-friendly domestic technology.
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5 out of 5 stars
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Awesome outline of electronic history
- By Johnny on 09-28-17
By: Tom Lean
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Designing for Growth
- A Design Thinking Tool Kit for Managers
- By: Jeanne Liedtka, Tim Ogilvie
- Narrated by: Nicol Zanzarella
- Length: 6 hrs and 35 mins
- Unabridged
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Overall4 out of 5 stars 103
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Performance4 out of 5 stars 86
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Story4 out of 5 stars 85
Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.
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4 out of 5 stars
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Audiobook requires regular book
- By GoingGoingGone... on 07-01-18
By: Jeanne Liedtka, and others
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Design a Better Business
- New Tools, Skills, and Mindset for Strategy and Innovation
- By: Patrick van der Pijl, Lisa Kay Solomon, Justin Lokitz
- Narrated by: Fleet Cooper
- Length: 6 hrs and 29 mins
- Unabridged
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Overall4 out of 5 stars 34
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Performance4.5 out of 5 stars 29
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Story4.5 out of 5 stars 29
This book stitches together a complete design journey from beginning to end in a way that you've likely never seen before, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.
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3 out of 5 stars
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Good for people who don't have an experience with Agile and Lean Startup
- By Jovan Vidic on 08-26-17
By: Patrick van der Pijl, and others
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The Amazon Way on IoT
- 10 Principles for Every Leader from the World's Leading Internet of Things Strategies
- By: John Rossman
- Narrated by: Christopher Lane
- Length: 5 hrs and 13 mins
- Unabridged
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Overall4 out of 5 stars 191
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Performance4.5 out of 5 stars 165
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Story4 out of 5 stars 160
The Amazon Way on IoT is for the leader who wants to understand how the Internet of things is transforming business and society. Listeners will discover business cases, key concepts, technologies and tools to help develop, explain and execute their own IoT approach through understanding Amazon's and other leading companies sophisticated IoT technologies and strategies.
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3 out of 5 stars
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Very insightful, but quite boring
- By Riaan on 02-21-17
By: John Rossman
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Free Prize Inside!
- The Next Big Marketing Idea
- By: Seth Godin
- Narrated by: Seth Godin
- Length: 2 hrs and 58 mins
- Unabridged
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Overall4.5 out of 5 stars 167
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Performance4.5 out of 5 stars 106
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Story4.5 out of 5 stars 107
Purple Cow taught marketers the value of standing out from the herd, which is how companies like Krispy Kreme and JetBlue made it big. But it left readers hungry for more: How do you actually think up new Purple Cows? And how do you get them adopted by risk-averse Brown Cow companies? Free Prize Inside delivers those answers and much more.
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4 out of 5 stars
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Another gem from Seth
- By Daryl on 12-29-09
By: Seth Godin
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High-Tech, High-Touch Customer Service
- Inspire Timeless Loyalty in the Demanding New World of Social Commerce
- By: Micah Solomon
- Narrated by: Micah Solomon, Sean Pratt
- Length: 6 hrs and 7 mins
- Unabridged
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Overall4 out of 5 stars 81
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Performance4.5 out of 5 stars 69
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Story4 out of 5 stars 70
In an age of Twitter, smartphones, and self-service kiosks, high-tech but still high-touch customer service is the answer. Today’s customers are a hard bunch to crack. Time-strapped, screen-addicted, value-savvy, and socially engaged, their expectations are tougher than ever for a business to keep up with. They are empowered like never before and expect businesses to respect that sense of empowerment - lashing out at those that don’t. Take heart: Old-fashioned customer service, fully retooled for today’s blistering pace and digitally connected reality, is what you need to build the kind of loyal customer base that allows you to survive - and thrive.
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5 out of 5 stars
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This is the book that cracks the code!
- By Nick Morgan on 04-30-13
By: Micah Solomon
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Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- By: Geoffrey Colon
- Narrated by: Geoffrey Colon
- Length: 6 hrs and 14 mins
- Unabridged
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Overall4 out of 5 stars 80
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Performance4 out of 5 stars 74
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Story4 out of 5 stars 73
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
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5 out of 5 stars
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Needed. Valuable. Welcome contribution.
- By Oliver Nielsen on 04-26-17
By: Geoffrey Colon
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Big Data in Practice
- How 45 Successful Companies Used Big Data Analytics to Deliver Extraordinary Results
- By: Bernard Marr
- Narrated by: Piers Hampton
- Length: 7 hrs and 25 mins
- Unabridged
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Overall4 out of 5 stars 68
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Performance4 out of 5 stars 58
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Story4 out of 5 stars 55
The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective.
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2 out of 5 stars
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Good book for managers
- By Capnbody on 01-08-18
By: Bernard Marr
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Youtility
- Why Smart Marketing Is About Help Not Hype
- By: Jay Baer
- Narrated by: Marcus Sheridan, Jay Baer
- Length: 4 hrs and 51 mins
- Unabridged
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Overall4.5 out of 5 stars 306
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Performance4.5 out of 5 stars 243
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Story4.5 out of 5 stars 243
Jay Baer's Youtility offers a new approach that cuts through the clutter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but if you genuinely help someone, you create a customer for life. Drawing from real examples of companies who are practicing Youtility as well as his experience helping more than 700 brands improve their marketing strategy, Baer provides a groundbreaking plan for using information and helpfulness to transform the relationship between companies and customers.
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4 out of 5 stars
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Good Framing, Examples and Supporting Concepts
- By Adam Helweh on 10-13-13
By: Jay Baer
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Smart Thinking
- Three Essential Keys to Solve Problems, Innovate, and Get Things Done
- By: Art Markman
- Narrated by: Sean Pratt
- Length: 7 hrs and 11 mins
- Unabridged
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Overall4 out of 5 stars 700
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Performance4 out of 5 stars 586
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Story4 out of 5 stars 586
Think smart people are just born that way? Think again. Drawing on diverse studies of the mind, from psychology to linguistics, philosophy, and learning science, Art Markman, Ph.D., demonstrates the difference between "smart thinking" and raw intelligence, showing listeners how memory works, how to learn effectively, and how to use knowledge to get things done. He then introduces his own three-part formula for listeners to employ "smart thinking" in their daily lives.
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2 out of 5 stars
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I feel asleep in class
- By Lee on 12-14-12
By: Art Markman