The Gray Rhino
How to Recognize and Act on the Obvious Dangers We Ignore
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Narrated by:
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Christine Marshall
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Michele Wucker - introduction
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By:
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Michele Wucker
About this listen
The number one English-language best seller in China - the book that is shaping China's planning and policy for the future.
A "gray rhino" is a highly probable, high impact yet neglected threat: kin to both the elephant in the room and the improbable and unforeseeable black swan. Gray rhinos are not random surprises, but occur after a series of warnings and visible evidence. The bursting of the housing bubble in 2008, the devastating aftermath of Hurricane Katrina and other natural disasters, the new digital technologies that upended the media world, the fall of the Soviet Union...all were evident well in advance.
Why do leaders and decision makers keep failing to address obvious dangers before they spiral out of control? Drawing on her extensive background in policy formation and crisis management, as well as in-depth interviews with leaders from around the world, Michele Wucker shows in The Gray Rhino how to recognize and strategically counter looming high impact threats. Filled with persuasive stories, real-world examples, and practical advice, The Gray Rhino is essential listening for managers, investors, planners, policy makers, and anyone who wants to understand how to profit by avoiding getting trampled.
This audiobook features an introduction read by the author.
©2016 Michele Wucker (P)2016 Macmillan AudioListeners also enjoyed...
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Story
America has a huge problem. It faces four major challenges, on which its future depends, and it is failing to meet them. In That Used to Be Us, Thomas L. Friedman, one of our most influential columnists, and Michael Mandelbaum, one of our leading foreign policy thinkers, analyze those challenges - globalization, the revolution in information technology, the nation's chronic deficits, and its pattern of energy consumption - and spell out what we need to do now to rediscover America and rise to this moment.
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We have met the enemy and it is us.... Pogo
- By Soudant on 09-16-11
By: Thomas L. Friedman, and others
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The Quest
- Energy, Security, and the Remaking of the Modern World
- By: Daniel Yergin
- Narrated by: Robert Petkoff
- Length: 29 hrs and 26 mins
- Unabridged
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A master storyteller as well as a leading energy expert, Daniel Yergin continues the riveting story begun in his Pulitzer Prize–winning book, The Prize. In The Quest, Yergin shows us how energy is an engine of global political and economic change and conflict, in a story that spans the energies on which our civilization has been built and the new energies that are competing to replace them. The Quest tells the inside stories, tackles the tough questions, and reveals surprising insights about coal, electricity, and natural gas.
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Best nonfiction book of 2011
- By Joshua Kim on 05-06-12
By: Daniel Yergin
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The Impulse Society
- America in the Age of Instant Gratification
- By: Paul Roberts
- Narrated by: Edoardo Ballerini
- Length: 9 hrs and 39 mins
- Unabridged
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Paul Robert digs down to the economic roots of the problem, shows how it has metastisized to affect every facet of our lives and our ability to navigate the future. In clear, cogent prose that mixes illuminating analysis and vibrant reporting, Roberts not only tells the fascinating story of how the impulse society came to be, but shows how, perhaps, a healthier society may still be possible.
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A Must-Listen for Millenials
- By Doug - Audible on 03-31-15
By: Paul Roberts
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Getting Green Done
- Hard Truths From the Frontlines of Sustainability Revolution
- By: Auden Schendler
- Narrated by: Walter Dixon
- Length: 6 hrs and 48 mins
- Unabridged
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Soccer moms drive Priuses. Sport utility vehicles are going hybrid. Families are using hemp shopping bags. More and more companies are developing "green" buildings. What's more, the business consultants say going green is easy and profitable. In reality, though, many green-leaning businesses, families, and governments are still fiddling with the small stuff while the planet burns. Why?
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Green's Dirty Little Secrets
- By Martin on 07-10-09
By: Auden Schendler
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Willful Blindness
- Why We Ignore the Obvious at Our Peril
- By: Margaret Heffernan
- Narrated by: Margaret Heffernan
- Length: 11 hrs and 2 mins
- Unabridged
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Margaret Heffernan argues that the biggest threats and dangers we face are the ones we don't see - not because they're secret or invisible, but because we're willfully blind. A distinguished businesswoman and writer, she examines the phenomenon and traces its imprint in our private and working lives, and within governments and organizations, and asks: What makes us prefer ignorance? What are we so afraid of? Why do some people see more than others? And how can we change?
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How Not to Be the Blind Leading the Blind
- By Cynthia on 06-29-13
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Future Babble
- Why Expert Predictions Fail - and Why We Believe Them Anyway
- By: Dan Gardner
- Narrated by: Walter Dixon
- Length: 11 hrs and 1 min
- Unabridged
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In Future Babble, award-winning journalist Dan Gardner presents landmark research debunking the whole expert prediction industry and explores our obsession with the future. The truth is that experts are about as accurate as dart-throwing monkeys.
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Future Babble Babble
- By Karen on 05-04-11
By: Dan Gardner
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Overheated
- How Climate Change Will Cause Floods, Famine, War, and Disease
- By: Andrew T. Guzman
- Narrated by: Fleet Cooper
- Length: 12 hrs and 26 mins
- Unabridged
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Deniers of climate change sometimes quip that claims about global warming are more about political science than climate science. They are wrong on the science, but may be right with respect to its political implications. A hotter world, writes Andrew Guzman, will bring unprecedented migrations, famine, war, and disease. It will be a social and political disaster of the first order.
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A must read!
- By Ted on 03-22-15
By: Andrew T. Guzman
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Simply Electrifying
- The Technology That Transformed the World, from Benjamin Franklin to Elon Musk
- By: Craig R. Roach
- Narrated by: Tom Perkins
- Length: 15 hrs and 1 min
- Unabridged
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Simply Electrifying: The Technology That Transformed the World, from Benjamin Franklin to Elon Musk brings to life the 250-year history of electricity through the stories of the men and women who used it to transform our world: Benjamin Franklin, James Watt, Michael Faraday, Samuel F.B. Morse, Thomas Edison, Samuel Insull, Albert Einstein, Rachel Carson, Elon Musk, and more. In the process, it reveals for the first time the complete, thrilling, and often dangerous story of electricity's historic discovery, development, and worldwide application.
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decent, but ended up disappointing.
- By Alexander Douglass on 12-28-18
By: Craig R. Roach
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Age of Discovery
- Navigating the Risks and Rewards of Our New Renaissance
- By: Ian Goldin, Chris Kutarna
- Narrated by: Mark Meadows
- Length: 11 hrs and 49 mins
- Unabridged
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Age of Discovery explores a world on the brink of a new Renaissance and asks: how do we share more widely the benefits of unprecedented progress? How do we endure the inevitable tumult generated by accelerating change? How do we each thrive through this tangled, uncertain time? From gains in health, education, wealth and technology to crises of conflict, disease and mass migration, the similarities between today's world and that of the 15th century are both striking and prophetic: we have been here before.
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A monotonous text disguised as casual reading.
- By Rob on 07-29-16
By: Ian Goldin, and others
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Third World America
- How Our Politicians Are Abandoning the Middle Class and Betraying the American Dream
- By: Arianna Huffington
- Narrated by: Coleen Marlo
- Length: 6 hrs and 51 mins
- Unabridged
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America's middle class, the driver of so much of our economic success and political stability, is rapidly disappearing, forcing us to confront the fear that we are slipping as a nation - that our children and grandchildren will enjoy fewer opportunities and face a lower standard of living than we did. It's the dark flipside of the American Dream - an American Nightmare of our own making.
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Sad... but with a ray of hope
- By Maciej on 10-20-10
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Moral Mazes
- The World of Corporate Managers
- By: Robert Jackall
- Narrated by: Johnny Heller
- Length: 12 hrs and 20 mins
- Unabridged
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Robert Jackall's Moral Mazes offers an eye-opening account of how corporate managers think the world works, and how big organizations shape moral consciousness. Based on extensive interviews with managers at every level of two industrial firms and of a large public relations agency, IMoral Mazes takes the reader inside the intricate world of the corporation.
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Well written; poorly narrated
- By C. Youngblood on 09-30-13
By: Robert Jackall
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Imaginable
- How to See the Future Coming and Feel Ready for Anything - Even Things That Seem Impossible Today
- By: Jane McGonigal
- Narrated by: Jane McGonigal
- Length: 16 hrs and 31 mins
- Unabridged
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The COVID-19 pandemic, increasingly frequent climate disasters, a new war—events we might have called “unimaginable” or “unthinkable” in the past are now reality. Today it feels more challenging than ever to feel unafraid, hopeful, and equipped to face the future with optimism. How do we map out our lives when it seems impossible to predict what the world will be like next week, let alone next year or next decade? What we need now are strategies to help us recover our confidence and creativity in facing uncertain futures.
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Fabulous content, INSUFFERABLE narration!
- By Kelly on 05-24-22
By: Jane McGonigal
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Abundance
- The Future Is Better Than You Think
- By: Steven Kotler, Peter H. Diamandis
- Narrated by: Keith Sellon-Wright
- Length: 10 hrs and 19 mins
- Unabridged
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Space entrepreneur turned innovation pioneer Peter H. Diamandis and award-winning science writer Steven Kotler document how progress in artificial intelligence, robotics, digital manufacturing synthetic biology, and other exponentially growing technologies will enable us to make greater gains in the next two decades than we have in the previous 200 years.
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Perhaps multiply his time estimates by 10
- By Rick on 11-06-21
By: Steven Kotler, and others
What listeners say about The Gray Rhino
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Colonel
- 04-10-24
"Navigating the Gray Rhino: A Call for Apolitical Strategies and Deeper Analysis"
I chose to listen to this book because I was drawn to its significant subject matter, particularly the strategies for identifying and managing Gray Rhinos within organizations. The insights provided were valuable, though I hoped for a focus that steered clear of political affiliations. While I recognize the relevance of climate change as an example, the emphasis on specific political ideologies and leaders somewhat detracted from the universality of the message. It's important to acknowledge that perspectives on these issues vary widely, and an approach that includes diverse viewpoints could enrich the discussion.Despite this, I completed the book and found merit in its core concepts. For future works, I suggest a deeper exploration of several high-impact events that were either addressed or overlooked. Delving into the origins of these events, illustrating strategies that successfully mitigated potential crises, and analyzing situations where warnings were ignored could provide a comprehensive guide on navigating Gray Rhinos. Such an approach, focusing on the phenomenon itself rather than the political landscape, could offer invaluable lessons for readers and listeners from all walks of life.
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- Richard Redano
- 05-24-21
Displays Ignorance of Central Asian Geography
The book provides an insightful framework for analyzing Gray Rhinos. In Chapter 5 of the Audible version at 26:38 to 26:44, the author states that Uzbekistan, Turkmenistan, and Kazakhstan are “central European” countries. This shows an astounding ignorance of central Asian geography.
The author’s numerous references to “clean energy” indicate a lack of awareness of the environmental impact of (a) rare earth mineral mining, (b) using metallurgical coal to make steel and concrete for wind turbines, and (c) disposing of solar voltaic panels after their useful life. An August 5, 2019 article in the WSJ stated that 900 tons of steel, 2500 tons of concrete and 45 tons of plastic make up one wind turbine.
In some places the book warns against adopting “group think” while praising the “wisdom of crowds” in other places. No guidance is provided on how to distinguish group think form the wisdom of crowds.
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3 people found this helpful
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- Roberto Guidetti
- 07-22-21
Relevant topic - could be more focused and concise
The author shares a relevant topic, makes helpful connections, her considerations make sense yet this could have been delivered in a much more focused and concise manner, without such deviations from the core concept and overdoing themes in the second part. With due respect to the narrator, the pace and tone really has not helped my listening in this case.
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- chris boutte
- 04-05-21
Incredible book on why we don't act when in danger
I've had a Generalized Anxiety Disorder most of my life, and I'm extremely fortunate that it's been under control for a while now. Although my anxiety doesn't take over my life anymore, I'm still rather risk averse. Meanwhile, I see people living these care-free lives as if nothing could ever go wrong, and it typically ends in disaster. I've always asked, "Why do people not recognize risk in a healthy way?" That's exactly why I picked up this book from Michele Wucker. I heard about it a while ago and just now read it, and It's such an amazing book.
In the first part of the book, Wucker does a great job breaking down all of the different cognitive reasons why we don't recognize dangers. This can be at work, in life, or when it comes to global issues. She has a great chapter on denial, and I also enjoyed her chapter on why we kick the metaphorical can down the road. In the second half of the book, Wucker discusses more specific issues like climate change and also provides a lot of solutions for how we can avoid the "gray rhino" and make better decisions moving forward.
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1 person found this helpful
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- Adam
- 06-30-22
Amazing!
Wether you need guidance for every day decisions or require a solid analytical framework to steer your company’s risk strategy. Either if you are a head of State, a CEO or running a small start-up, The Gray Rhino is an indispensable read to grasp the factors involved in the decision making process to deal with seen and unseen risks.
Michele carved out a singular and groundbreaking conceptual architecture tu fully understand and manage the factors that impede us from recognizing the threats that come with basic human existence or sophisticated organizational endeavors.
I am positive that The Gray Rhino is the foundation upon which cutting edge risk management strategies will be built upon.
Don’t skip this one!
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- steve
- 08-11-23
Very good book
I enjoyed her explanation of the Gray Rhino. The juxtaposition with the Black Swan is an interesting contrast and one I will keep in mind
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- JC Freeland
- 07-13-24
Singular Perspective
Good concepts, but absolutely a politically skewed view of a liberal institutionalist. Cites consensus in the scientific community as evidence of a grey rhino while encouraging that we identify grey rhinos by pointing out group think.
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- john bogush
- 08-06-23
Do Not Buy Unless You Are a Woke Millennial or Gen Z
It’s been said those who can’t do, teach. I’ve observed in many cases those who cannot do or teach write books. This author falls squarely into this category. She states as fact, scientific assessments that have been proven to have no basis in fact by the IPCC (look it up) and other leading climatologists. However, it is the perfect book for the under 40 generation who cannot do, teach or write but can only seem to blame and complain.
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- El Fadil
- 10-13-17
The voice is not for an audiobook
The voice is not for an audiobook. The book is interesting and frankly I had a challenge following the voice because simply its monoton to follow it
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4 people found this helpful
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- Anonymous
- 04-07-18
Really bad narration
The first chapter is read by the author and sounds great, then the book switches to a narrator who doesn’t have any grasp of the material.
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3 people found this helpful