Mindmasters
The Data-Driven Science of Predicting and Changing Human Behavior
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Prime members: New to Audible?Get 2 free audiobooks during trial.
Mindmasters
Pre-order for $13.99
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
Anna Caputo
-
By:
-
Sandra Matz
About this listen
As algorithms become increasingly adept at accessing the human mind, they also become more and more powerful at controlling it, enticing us to buy a certain product or vote for a certain political candidate. Some of us say this technological trend is no big deal. Others consider it one of the greatest threats to humanity. But what if the truth is more nuanced and mind-bending than that?
In Mindmasters, Columbia Business School professor Sandra Matz reveals in fascinating detail how big data offers insights into the most intimate aspects of our psyches and how these insights empower an external influence over the choices we make. This can be creepy, manipulative, and downright harmful, with scandals like that of British consulting firm Cambridge Analytica being merely the tip of the iceberg. Yet big data also holds enormous potential to help us live healthier, happier lives—for example, by improving our mental health, encouraging better financial decisions, or enabling us to break out of our echo chambers.
With passion and clear-eyed precision, Matz shows us how to manage psychological targeting and redesign the data game.
Related to this topic
-
The Art of War
- By: Sun Tzu
- Narrated by: Aidan Gillen
- Length: 1 hr and 7 mins
- Unabridged
-
Overall4.5 out of 5 stars 41,512
-
Performance4.5 out of 5 stars 34,381
-
Story4.5 out of 5 stars 33,962
The 13 chapters of The Art of War, each devoted to one aspect of warfare, were compiled by the high-ranking Chinese military general, strategist, and philosopher Sun-Tzu. In spite of its battlefield specificity, The Art of War has found new life in the modern age, with leaders in fields as wide and far-reaching as world politics, human psychology, and corporate strategy finding valuable insight in its timeworn words.
-
5 out of 5 stars
-
The actual book The Art of War, not a commentary
- By Fred271 on 12-31-19
By: Sun Tzu
-
The Daily Stoic
- 366 Meditations on Wisdom, Perseverance, and the Art of Living
- By: Ryan Holiday, Stephen Hanselman
- Narrated by: Brian Holsopple
- Length: 10 hrs and 6 mins
- Unabridged
-
Overall5 out of 5 stars 3,237
-
Performance4.5 out of 5 stars 2,716
-
Story5 out of 5 stars 2,681
Why have history's greatest minds - from George Washington to Frederick the Great to Ralph Waldo Emerson along with today's top performers, from Super Bowl-winning football coaches to CEOs and celebrities - embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise. The Daily Stoic offers a daily devotional of Stoic insights and exercises, featuring all-new translations.
-
2 out of 5 stars
-
Not well made as audio
- By Andreas on 12-27-16
By: Ryan Holiday, and others
-
The Secret History of Christmas
- By: Bill Bryson
- Narrated by: Bill Bryson
- Length: 3 hrs and 3 mins
- Original Recording
-
Overall4.5 out of 5 stars 1,449
-
Performance4.5 out of 5 stars 1,309
-
Story4.5 out of 5 stars 1,305
Christmas is the single biggest annual event on the planet, a time for merry-making, over-indulgence, peace, goodwill, and the occasional family row. It’s as comfortable and familiar as a pair of old shoes and yet still glittery and exciting. But what do you really know about it? It’s stuffed full of traditions and rituals that most of us have been observing all our lives without having the slightest idea of where they come from.
-
5 out of 5 stars
-
Fascinating and Entertaining
- By Laura Carrington on 11-23-22
By: Bill Bryson
-
The Parole Room
- By: Ben Austen
- Narrated by: Ben Austen
- Length: 4 hrs and 25 mins
- Original Recording
-
Overall4.5 out of 5 stars 338
-
Performance4.5 out of 5 stars 333
-
Story4.5 out of 5 stars 333
Will Johnnie Veal—convicted of the murder of two police officers in 1970—be granted parole after 50 years in prison? How can he convince the parole board he’s reformed when he insists he’s innocent? What is prison time even supposed to accomplish? These are the questions that propel The Parole Room forward as it builds toward Johnnie’s 20th parole hearing—after 19 rejections.
-
5 out of 5 stars
-
Enlightening story & a must read
- By Patsy on 10-07-24
By: Ben Austen
-
The Mastery of Self
- A Toltec Guide to Personal Freedom
- By: Don Miguel Ruiz Jr.
- Narrated by: Charlie Varon
- Length: 3 hrs and 30 mins
- Unabridged
-
Overall5 out of 5 stars 4,446
-
Performance5 out of 5 stars 3,689
-
Story5 out of 5 stars 3,669
The ancient Toltecs believed that life, as we perceive it, is a dream. We each live in our own personal dream, and these come together to form the dream of the planet, or the world in which we live. Problems arise when our perception of the dream becomes clouded with negativity, drama, and judgment (of ourselves and others), because it's in these moments of suffering that we have forgotten that we are the architects of our own reality and we have the power to change our dream if we choose.
-
5 out of 5 stars
-
listen.. .then listen again
- By Casiano on 12-22-16
-
The Last Days of Cabrini-Green
- By: Ben Austen, Harrison David Rivers
- Narrated by: Ben Austen, Patina Miller, Harry Lennix, and others
- Length: 3 hrs and 32 mins
- Original Recording
-
Overall5 out of 5 stars 140
-
Performance4.5 out of 5 stars 137
-
Story5 out of 5 stars 137
In 1992, the deadliest year in Chicago’s history, seven-year-old Dantrell Davis was shot and killed in front of his elementary school inside the public housing complex Cabrini-Green. What happened to Dantrell led to a truce among Chicago’s gangs, but it also ignited a national panic about poverty and violence in America’s cities. Dantrell’s name would soon be used to demolish all of Chicago’s high-rise public housing, displacing tens of thousands of low-income families.
-
5 out of 5 stars
-
A Gripping and Necessary Work
- By booklover on 11-24-24
By: Ben Austen, and others
-
The Art of War
- By: Sun Tzu
- Narrated by: Aidan Gillen
- Length: 1 hr and 7 mins
- Unabridged
-
Overall4.5 out of 5 stars 41,512
-
Performance4.5 out of 5 stars 34,381
-
Story4.5 out of 5 stars 33,962
The 13 chapters of The Art of War, each devoted to one aspect of warfare, were compiled by the high-ranking Chinese military general, strategist, and philosopher Sun-Tzu. In spite of its battlefield specificity, The Art of War has found new life in the modern age, with leaders in fields as wide and far-reaching as world politics, human psychology, and corporate strategy finding valuable insight in its timeworn words.
-
5 out of 5 stars
-
The actual book The Art of War, not a commentary
- By Fred271 on 12-31-19
By: Sun Tzu
-
The Daily Stoic
- 366 Meditations on Wisdom, Perseverance, and the Art of Living
- By: Ryan Holiday, Stephen Hanselman
- Narrated by: Brian Holsopple
- Length: 10 hrs and 6 mins
- Unabridged
-
Overall5 out of 5 stars 3,237
-
Performance4.5 out of 5 stars 2,716
-
Story5 out of 5 stars 2,681
Why have history's greatest minds - from George Washington to Frederick the Great to Ralph Waldo Emerson along with today's top performers, from Super Bowl-winning football coaches to CEOs and celebrities - embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise. The Daily Stoic offers a daily devotional of Stoic insights and exercises, featuring all-new translations.
-
2 out of 5 stars
-
Not well made as audio
- By Andreas on 12-27-16
By: Ryan Holiday, and others
-
The Secret History of Christmas
- By: Bill Bryson
- Narrated by: Bill Bryson
- Length: 3 hrs and 3 mins
- Original Recording
-
Overall4.5 out of 5 stars 1,449
-
Performance4.5 out of 5 stars 1,309
-
Story4.5 out of 5 stars 1,305
Christmas is the single biggest annual event on the planet, a time for merry-making, over-indulgence, peace, goodwill, and the occasional family row. It’s as comfortable and familiar as a pair of old shoes and yet still glittery and exciting. But what do you really know about it? It’s stuffed full of traditions and rituals that most of us have been observing all our lives without having the slightest idea of where they come from.
-
5 out of 5 stars
-
Fascinating and Entertaining
- By Laura Carrington on 11-23-22
By: Bill Bryson
-
The Parole Room
- By: Ben Austen
- Narrated by: Ben Austen
- Length: 4 hrs and 25 mins
- Original Recording
-
Overall4.5 out of 5 stars 338
-
Performance4.5 out of 5 stars 333
-
Story4.5 out of 5 stars 333
Will Johnnie Veal—convicted of the murder of two police officers in 1970—be granted parole after 50 years in prison? How can he convince the parole board he’s reformed when he insists he’s innocent? What is prison time even supposed to accomplish? These are the questions that propel The Parole Room forward as it builds toward Johnnie’s 20th parole hearing—after 19 rejections.
-
5 out of 5 stars
-
Enlightening story & a must read
- By Patsy on 10-07-24
By: Ben Austen
-
The Mastery of Self
- A Toltec Guide to Personal Freedom
- By: Don Miguel Ruiz Jr.
- Narrated by: Charlie Varon
- Length: 3 hrs and 30 mins
- Unabridged
-
Overall5 out of 5 stars 4,446
-
Performance5 out of 5 stars 3,689
-
Story5 out of 5 stars 3,669
The ancient Toltecs believed that life, as we perceive it, is a dream. We each live in our own personal dream, and these come together to form the dream of the planet, or the world in which we live. Problems arise when our perception of the dream becomes clouded with negativity, drama, and judgment (of ourselves and others), because it's in these moments of suffering that we have forgotten that we are the architects of our own reality and we have the power to change our dream if we choose.
-
5 out of 5 stars
-
listen.. .then listen again
- By Casiano on 12-22-16
-
The Last Days of Cabrini-Green
- By: Ben Austen, Harrison David Rivers
- Narrated by: Ben Austen, Patina Miller, Harry Lennix, and others
- Length: 3 hrs and 32 mins
- Original Recording
-
Overall5 out of 5 stars 140
-
Performance4.5 out of 5 stars 137
-
Story5 out of 5 stars 137
In 1992, the deadliest year in Chicago’s history, seven-year-old Dantrell Davis was shot and killed in front of his elementary school inside the public housing complex Cabrini-Green. What happened to Dantrell led to a truce among Chicago’s gangs, but it also ignited a national panic about poverty and violence in America’s cities. Dantrell’s name would soon be used to demolish all of Chicago’s high-rise public housing, displacing tens of thousands of low-income families.
-
5 out of 5 stars
-
A Gripping and Necessary Work
- By booklover on 11-24-24
By: Ben Austen, and others
-
Ho Tactics
- How to MindF**k a Man into Spending, Spoiling, and Sponsoring
- By: G. L. Lambert
- Narrated by: Patrick Stevens
- Length: 9 hrs and 12 mins
- Unabridged
-
Overall4.5 out of 5 stars 2,063
-
Performance5 out of 5 stars 1,707
-
Story4.5 out of 5 stars 1,691
I have discovered a group of women who refuse to be exploited, are immune to manipulation, and who never settle in the name of love. These ladies know what they want and take what they want by beating men at their own game. Utilizing the secrets exposed in this book, these women gain power, money, and status. Men call them gold diggers, women call them hos, but they call themselves winners. This is the book that society doesn't want you to listen to….
-
5 out of 5 stars
-
I spent $24,000 in 4 months
- By B.M. on 10-06-18
By: G. L. Lambert
-
The Autobiography of Malcolm X
- As Told to Alex Haley
- By: Malcolm X, Alex Haley
- Narrated by: Laurence Fishburne
- Length: 16 hrs and 52 mins
- Unabridged
-
Overall5 out of 5 stars 12,476
-
Performance5 out of 5 stars 11,097
-
Story5 out of 5 stars 11,038
Experience a bold take on this classic autobiography as it’s performed by Oscar-nominated Laurence Fishburne. In this searing classic autobiography, originally published in 1965, Malcolm X, the Muslim leader, firebrand, and Black empowerment activist, tells the extraordinary story of his life and the growth of the Human Rights movement. His fascinating perspective on the lies and limitations of the American dream and the inherent racism in a society that denies its non-White citizens the opportunity to dream, gives extraordinary insight into the most urgent issues of our own time.
-
4 out of 5 stars
-
it's Nearly perfect
- By Kerry on 09-16-20
By: Malcolm X, and others
-
My Big TOE: Awakening
- Book One of a Trilogy Unifying Philosophy, Physics, and Metaphysics
- By: Thomas Campbell
- Narrated by: Thomas Campbell
- Length: 11 hrs and 11 mins
- Unabridged
-
Overall4.5 out of 5 stars 488
-
Performance4.5 out of 5 stars 421
-
Story4.5 out of 5 stars 416
My Big TOE: Awakening, written by a nuclear physicist in the language of contemporary culture, unifies science and philosophy, physics and metaphysics, mind and matter, purpose and meaning, the normal and the paranormal. The entirety of human experience (mind, body, and spirit) including both our objective and subjective worlds is brought together under one seamless scientific understanding.
-
2 out of 5 stars
-
What a Trip (but to where?)
- By Michael on 11-26-13
By: Thomas Campbell
-
Caffeine
- How Caffeine Created the Modern World
- By: Michael Pollan
- Narrated by: Michael Pollan
- Length: 2 hrs and 2 mins
- Original Recording
-
Overall4.5 out of 5 stars 42,543
-
Performance4.5 out of 5 stars 36,649
-
Story4.5 out of 5 stars 36,481
Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
-
2 out of 5 stars
-
Leaves much to be desired
- By Melody H on 02-02-20
By: Michael Pollan
-
Mythology: Mega Collection
- Classic Stories from the Greek, Celtic, Norse, Japanese, Hindu, Chinese, Mesopotamian and Egyptian Mythology
- By: Scott Lewis
- Narrated by: Madison Niederhauser, Oliver Hunt
- Length: 31 hrs and 37 mins
- Unabridged
-
Overall4 out of 5 stars 705
-
Performance4 out of 5 stars 619
-
Story4 out of 5 stars 619
Do you know how many wives Zeus had? Or how the famous Trojan War was caused by one beautiful lady? Or how Thor got his hammer? Give your imagination a real treat. This Mega Mythology Collection of eight audiobooks is for you....
-
4 out of 5 stars
-
An interesting set of introductions.
- By Kevin Potter on 05-30-19
By: Scott Lewis
-
Eight Dates
- Essential Conversations for a Lifetime of Love
- By: John Gottman PhD, Julie Schwartz Gottman PhD, Doug Abrams, and others
- Narrated by: James Patrick Cronin, Julie McKay
- Length: 5 hrs and 9 mins
- Unabridged
-
Overall4.5 out of 5 stars 1,229
-
Performance4.5 out of 5 stars 1,011
-
Story4.5 out of 5 stars 1,001
Navigating the challenges of long-term commitment takes effort - and it just got simpler, with this empowering, step-by-step guide to communicating about the things that matter most to you and your partner. Drawing on 40 years of research from their world-famous Love Lab, Dr. John Gottman and Dr. Julie Schwartz Gottman invite couples on eight fun, easy, and profoundly rewarding dates, each one focused on a make-or-break issue: trust, conflict, sex, money, family, adventure, spirituality, and dreams.
-
1 out of 5 stars
-
What the F. Robot-reader???!?!?!
- By Anonymous User on 01-21-20
By: John Gottman PhD, and others