Maximum Influence
The 12 Universal Laws of Power Persuasion
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Maximum Influence
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Narrated by:
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Timothy Pabon
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By:
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Kurt Mortensen
About this listen
How would you like to be able to read anyone instantly? Get people to trust you instinctively? Change minds easily? Convince anyone to give you almost anything? The secret lies in the 12 Laws of Persuasion.
These “powers” are not unobtainable Jedi mind tricks but are actual skills that everyday people can discover and develop within themselves--today! Author and leading authority on persuasion, motivation, and influence Kurt Mortenson has studied the traits, habits, and mindsets of master influencers for over 20 years and has formed what the calls the 12 Laws of Persuasion, which anyone can master and put to work for themselves.
These laws include:
- The law of dissonance
- The law of contract
- The law of expectation
- The law of esteem
- The law of obligation
In Maximum Influence, you will learn why each law works, how to use each one, and what to avoid in carrying it out.
Complete with new case studies and cutting-edge influencing techniques, this invaluable, must-have resource provides the keys to mastering the crucial tool anyone must develop and utilize to find success and prosperity--influence!
©2013 Kurt W. Mortensen (P)2022 Thomas NelsonListeners also enjoyed...
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-
Story5 out of 5 stars 282
Questioning thousands of parents and educators, Dr. Wayne Dyer learned firsthand what people really want for their children. They don't particularly want their kids to go to fancy schools, acquire riches, or live "the good life". They do want them to have personal integrity and high self-esteem, and to grow up with love and peace in their hearts. Children raised the Wayne Dyer way feel useful and needed. They are inner- rather than outer-directed. They live a stress-free life naturally, without resorting to drugs.
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5 out of 5 stars
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Deaply helpful
- By Dominique on 04-28-15
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To Sell Is Human
- The Surprising Truth about Moving Others
- By: Daniel H. Pink
- Narrated by: Daniel H. Pink
- Length: 6 hrs and 6 mins
- Unabridged
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Overall4.5 out of 5 stars 4,222
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Performance4.5 out of 5 stars 3,537
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Story4.5 out of 5 stars 3,515
According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than 15 million people earn their keep by persuading someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales. But so do the other eight. Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others.
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3 out of 5 stars
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Lenghty book with a few solid tips on persuation
- By Gerardo A Dada on 01-21-13
By: Daniel H. Pink
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The Like Switch
- An Ex-FBI Agent's Guide to Influencing, Attracting, and Winning People Over
- By: Jack Schafer PhD, Ph.D. Marvin Karlins Ph.D.
- Narrated by: George Newbern
- Length: 7 hrs and 40 mins
- Unabridged
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Overall4.5 out of 5 stars 12,029
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Performance4.5 out of 5 stars 10,333
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Story4.5 out of 5 stars 10,263
The Like Switch is packed with all the tools you need for turning strangers into friends, whether you are on a sales call, a first date, or a job interview. As a Special Agent for the FBI's National Security Division's Behavioral Analysis Program, Dr. Jack Schafer developed dynamic and breakthrough strategies for profiling terrorists and detecting deception. Now, Dr. Schafer has evolved his proven-on-the-battlefield tactics for the day-to-day, but no less critical battle of getting people to like you.
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5 out of 5 stars
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Very informative , PDF on audible website....
- By Michael Jones on 11-30-15
By: Jack Schafer PhD, and others
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Fascinate
- Your 7 Triggers to Persuasion and Captivation
- By: Sally Hogshead
- Narrated by: Sally Hogshead
- Length: 8 hrs and 41 mins
- Unabridged
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Overall4 out of 5 stars 773
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Performance4 out of 5 stars 516
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Story4 out of 5 stars 513
Why are you captivated by some people but not by others? Why do you recall some brands yet forget the rest? In a distracted, overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? Answer: fascination, the most powerful way to influence decision-making. It's more persuasive than marketing, advertising, or any other form of communication. And it all starts with seven universal triggers: lust, mystique, alarm, prestige, power, vice, and trust.
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5 out of 5 stars
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Hog your Head with Fascinate!
- By Lanie Evans on 01-19-11
By: Sally Hogshead
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The Persuasion Code
- How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime
- By: Christophe Morin PhD, Patrick Renvoise
- Narrated by: Christopher Price
- Length: 10 hrs and 12 mins
- Unabridged
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Overall4.5 out of 5 stars 73
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Performance4.5 out of 5 stars 64
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Story4.5 out of 5 stars 65
Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.
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1 out of 5 stars
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Not about persuasion
- By Paul Kersey on 03-12-21
By: Christophe Morin PhD, and others
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The YES Factor
- Get What You Want. Say What You Mean. The Secrets of Persuasive Communication
- By: Tonya Reiman
- Narrated by: Tonya Reiman
- Length: 8 hrs and 10 mins
- Unabridged
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Overall4 out of 5 stars 141
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Performance4 out of 5 stars 66
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Story4 out of 5 stars 67
Yes: a small word, but the key to opening doors both professional and personal. The power of The Yes Factor gets you the job, the promotion, or the second date. But getting a "yes" can be tricky. Tonya Reiman explains how communication works-what the words you speak actually say about you, and how the perfect pitch can help you achieve your goals, convince your boss or client you should get the account, give a killer presentation, or win control of the remote (without ticking off your spouse!).
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1 out of 5 stars
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Misleading title
- By J S on 08-10-10
By: Tonya Reiman
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The Upside of Your Dark Side
- Why Being Your Whole Self - Not Just Your "Good" Self - Drives Success and Fulfillment
- By: Todd Kashdan, Robert Biswas-Diener
- Narrated by: Jeff Cummings
- Length: 8 hrs
- Unabridged
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Overall4 out of 5 stars 790
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Performance4.5 out of 5 stars 692
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Story4 out of 5 stars 684
In The Upside of Your Dark Side, two pioneering researchers in the field of psychology show that while mindfulness, kindness, and positivity can take us far, they cannot take us all the way. Sometimes, they can even hold us back. Emotions like anger, anxiety, or doubt might be uncomfortable, but it turns out that they are also incredibly useful.
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1 out of 5 stars
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Boring and learned nothing
- By Taryn on 07-25-16
By: Todd Kashdan, and others
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The Spirit of Kaizen
- Creating Lasting Excellence One Small Step at a Time
- By: Bob Maurer, Leigh Ann Hirschman
- Narrated by: Bob Maurer
- Length: 4 hrs and 8 mins
- Unabridged
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Overall4.5 out of 5 stars 657
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Performance4.5 out of 5 stars 559
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Story4.5 out of 5 stars 555
UCLA psychologist and organizational consultant Dr. Robert Maurer provides a simple and proven effective technique for making major changes with minimal disruption. Applying the operational concept of kaizen - small, continual improvements - to common management challenges, managers can drive major improvements with a series of well-planned techniques for boosting quality, innovation, sales, and morale.
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5 out of 5 stars
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A must for anyone that wants to achieve.
- By Patrick on 01-08-14
By: Bob Maurer, and others
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Pitch Anything
- An Innovative Method for Presenting, Persuading, and Winning the Deal
- By: Oren Klaff
- Narrated by: Stephen Bowlby
- Length: 6 hrs and 14 mins
- Unabridged
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Overall5 out of 5 stars 430
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Performance5 out of 5 stars 363
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Story5 out of 5 stars 359
When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million—and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation. Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.
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5 out of 5 stars
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packed
- By anonymous on 11-15-24
By: Oren Klaff
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Go-Givers Sell More
- By: Bob Burg, John Mann
- Narrated by: Bob Burg, John Mann
- Length: 3 hrs and 47 mins
- Unabridged
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Overall5 out of 5 stars 1,479
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Performance4.5 out of 5 stars 1,224
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Story4.5 out of 5 stars 1,221
Most of us think of sales as convincing potential customers to believe or do something they don't really want to. But that cutthroat mentality makes the process much harder than it has to be—especially in an economic downturn, when customers are more suspicious and defensive. It's far more productive (and satisfying) when salespeople think like Go-Givers and focus exclusively on creating value for the customer.
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1 out of 5 stars
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Do you really not know that you give to get?
- By Sandy on 09-23-10
By: Bob Burg, and others
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I'm Afraid Debbie From Marketing Has Left for the Day
- How to Use Behavioural Design to Create Change in the Real World
- By: Morten Münster
- Narrated by: David Bateson
- Length: 9 hrs and 27 mins
- Unabridged
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Overall4.5 out of 5 stars 24
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Performance4.5 out of 5 stars 22
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Story4.5 out of 5 stars 22
With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017. Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful management groups in the C20 index have started using it as their preferred strategy. But what kind of insight are we talking about here? The answer is - behavioural design.
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5 out of 5 stars
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Great, practical summary of behaviour design
- By Elena on 06-01-21
By: Morten Münster
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Friend and Foe
- When to Cooperate, When to Compete, and How to Succeed at Both
- By: Adam D. Galinsky, Maurice E. Schweitzer
- Narrated by: Tom Perkins
- Length: 9 hrs and 1 min
- Unabridged
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Overall4 out of 5 stars 327
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Performance4.5 out of 5 stars 275
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Story4 out of 5 stars 270
In Friend and Foe, researchers Galinsky and Schweitzer explain why this debate misses the mark. Rather than being hardwired to compete or cooperate, humans have evolved to do both. It is only by learning how to strike the right balance between these two forces that we can improve our long-term relationships and get more of what we want.
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5 out of 5 stars
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Unexpected
- By Garron Rose on 01-05-16
By: Adam D. Galinsky, and others
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Negotiation
- An Ex-Spy's Guide to Master the Psychological Tricks & Talking Tools to Become an Expert Negotiator in Any Situation
- By: James Daugherty
- Narrated by: Tom Taverna
- Length: 2 hrs and 10 mins
- Unabridged
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Overall4.5 out of 5 stars 113
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Performance4.5 out of 5 stars 97
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Story4.5 out of 5 stars 97
Imagine how different your life would be if you could avoid getting the worst out of every deal you negotiate in life. You will never quite know how much you have left on the table by lacking the negotiation skills to truly get the most out of your dealings. Whether it's negotiating that pay rise at work, attaining the best price for the house/car, or just simply getting more out of your daily interactions.
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2 out of 5 stars
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I felt like I paid for what I got...
- By S. Granger on 08-29-18
By: James Daugherty
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How to Master the Art of Selling Financial Services
- By: Tom Hopkins
- Narrated by: Tom Hopkins
- Length: 3 hrs and 48 mins
- Unabridged
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Overall5 out of 5 stars 320
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Performance5 out of 5 stars 276
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Story5 out of 5 stars 274
Whether you're a financial services expert or novice, you understand the business. You've worked hard to gain your product knowledge. You study industry trends. But do you know how to talk to clients so they'll listen? The How to Master the Art of Selling Financial Services live audio seminar shows you how to gain the trust of others quickly and get them to like you, take your advice, and become long-term clients, which is the foundation for every successful business.
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3 out of 5 stars
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better stuff for free on YouTube from
- By milos Vranic on 08-10-17
By: Tom Hopkins