L'art de la victoire
Autobiographie du fondateur de Nike
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L'art de la victoire
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Narrated by:
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Thierry Saboulard
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By:
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Phil Knight
About this listen
Success story #1 du New York Times !
"Un rappel honnête et rafraîchissant de ce à quoi ressemble vraiment le chemin de la réussite commerciale", selon Bill Gates !
La biographie incroyable du fondateur de la marque au swoosh, Phil Knight, est la preuve que le rêve américain existe bel et bien. Un jour, ce gamin d'Oregon prend la courageuse décision de suivre son Idée Folle : il lance son entreprise avec 50 dollars de son père. En observant le parcours de Phil Knight du début, nous suivons la croissance de sa société, mais aussi de nombreuses crises, complications inattendues, actes de trahisons et tromperies par ses ex-alliés. Malgré tout, son entreprise dépasse les 44 milliards de dollars de chiffres d'affaires aujourd'hui.
Dans son livre, Phil Knight explique sa vision, ses déboires, ses stratégies et nous donne une leçon précieuse de la patience et la persévérance.
Lors de l'écoute de L'art de la victoire vous allez découvrir :
- Que prend-il vraiment pour construire une entreprise ;
- Quelles sacrifices font partie de la vie quotidienne d'entrepreneur ;
- Comment la carrière de Phil Knight a influencé sa vie familiale ;
- Pourquoi, selon le fondateur de Nike, le business qui ne consiste qu'en une recherche effrénée du profit ne marchera pas ;
- Comment trouver le bon moment d'abandonner et d'essayer quelque chose dans les affaires ;
- Comment Nike a survécu à la concurrence impitoyable et est devenu le numéro 1 mondial des marques d'équipement sportif ;
Et beaucoup d'autres choses !
L'art de la victoire est une histoire qui passionne des start-upers, ainsi que ceux qui s'intéressent à l'économie, à l'entrepreneuriat, au management et au sport. Ne manquez pas votre chance à découvrir tous les secrets de Phil Knight et son entreprise !
Lorsque vous achetez ce titre, le fichier PDF qui l'accompagne sera disponible dans votre confirmation d'achat envoyée par mail ainsi que dans votre bibliothèque, depuis votre ordinateur.
©2017 Hugo Document / Traduit de l'anglais par Bastien Drut / Published by arrangement with Scribner, a Division of Simon & Schuster, Inc. in New York, NY (P)2021 ABP ÉditionsRelated to this topic
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