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  • If You're Not First, You're Last

  • Sales Strategies to Dominate Your Market and Beat Your Competition
  • By: Grant Cardone
  • Narrated by: Grant Cardone
  • Length: 7 hrs and 47 mins
  • 4.8 out of 5 stars (5,041 ratings)

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If You're Not First, You're Last

By: Grant Cardone
Narrated by: Grant Cardone
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Publisher's summary

During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition.

But imagine being able to sell your products when others cannot, being able to take market share from your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses.

In If You're Not First, You're Last, international sales expert Grant Cardone explains how to sell your products and services - despite the economy - and provides you with ways to capitalize regardless of your product, service, or idea. His proven strategies will allow you to not just continue to sell, but create new products, increase margins, gain market share and much more. Key concepts in If You’re Not First, You’re Last include:

  • Converting the Unsold to Sold
  • The Power Schedule to Maximize Sales
  • Your Freedom Financial Plan
  • The Unreasonable Selling Attitude
©2010 Grant Cardone (P)2012 Tantor

What listeners say about If You're Not First, You're Last

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Sick sick sick!

This book is one of the best books I've ever listened to! Officially a staple in my life now! Thanks Grant Cardone!

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I love Grant Cardone

Grant's narration is so engaging, so fun, so compelling I always prefer to listen to his books. There are plenty of value added sidebars, but his energy is contagious. Grant has been around the business for a long time, he knows what works, he knows the excuses...he's been there...he will move your paradigm. Get this book and listen to it...OFTEN

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Standard for entrepreneurs learning how to think about sales

I liked the transformative effect it had and continues to have on me as a budding superstar in entrepreneurship.

I have an MBA/ engine but he supplies the oil that makes that engine run at high performance.

This book and The 10X Rule are standard motivational resources with content that keeps our team on the same page.

It may not resonate as much for people who have more background in sales because of their prior knowledge base but for those trying to become effective in sales of their ideas this Cardone is a start up must listen to repeatedly until he becomes a normal part of your sales and business attitude.

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Grant delivers a powerful and motivating message.

The enthusiasm and belief in Grant's voice makes the book fun and engaging. There are hundreds of little nuggets within these pages

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Eye Opener!

I love this book and the others Grant has written. He is not soft but honest and that's what this world needs. My wife caught the bug just by overhearing me listen to this book! Loved it!

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Very inspiring

I love how he keeps a motivational tone and gives ideas on how to get more sales with less time. As a sales woman I really enjoyed the book and will listen again. Thank you

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Uncle G hits a homerun again!

Just another one of Grant Cardones books that kills it! If you want life changing material, this is it!

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So much better that grant was reading it!

Content is awesome and grant reading it was amazing!! Onto the next one! Have all his books now!

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Grant Cardone is number one in sales training

Grant Cardone is number one in sales training i'm going to buy the next book sell or be sold

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Straight to the point

This knowledge is worth gold. Straight to the point. Nothing like the person who wrote the book is also the one reading it. Original all and great spirit.

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