How I Built This with Guy Raz

By: Guy Raz | Wondery
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  • Summary

  • Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.

    New episodes release on Mondays and Thursdays. Listen to How I Built This on the Wondery App or wherever you listen to your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/how-i-built-this now.

    Get your How I Built This merch at WonderyShop.com/HowIBuiltThis.
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Economics
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Episodes
  • Advice Line with Chris Ruder of Spikeball

    Advice Line with Chris Ruder of Spikeball
    Nov 21 2024

    Spikeball founder and CEO Chris Ruder joins Guy on the Advice Line, where they answer questions from three early-stage founders. Plus, Chris shares an early-days strategy that ended up revealing surprising intel about his core customers.

    First we meet Jimmy in California, who’s wondering how to find passionate managers as he scales his chain of parkour gyms. Then Cindy in Massachusetts, who’s looking to expand her running brand beyond its niche with a new product. And Nigel in New York, who’s poising himself for a comeback after his Rockaway Beach surf shop went under last year.

    Thank you to the founders of Freedom in Motion Gym, Pen and Paces, and Station RBNY Surf Shop for being a part of our show.

    If you’d like to be featured on a future Advice Line episode, leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to hibt@id.wondery.com or call 1-800-433-1298.

    And be sure to listen to Spikeball’s founding story as told by Chris on the show in 2023.


    This episode was produced by Sam Paulson, who also composed the music. It was edited by John Isabella. Our audio engineer was Neal Rauch.

    You can follow HIBT on X & Instagram and sign up for Guy’s free newsletter at guyraz.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    49 mins
  • Athletic Brewing Company: Bill Shufelt

    Athletic Brewing Company: Bill Shufelt
    Nov 18 2024

    Bill Shufelt founded Athletic Brewing Company to re-invent non-alcoholic beer, but quickly learned that brewers didn’t want to make it, stores didn’t want to sell it, and potential customers didn’t want to buy it. The NA beer that already existed was outdated and foul-tasting, but Bill was convinced that if he could make a good-tasting brew, it would appeal to a growing cohort of people who wanted to enjoy beer without getting buzzed. For a while, Bill’s wife was the only person who supported him, but he eventually found an innovative brewer, and a winning strategy of sampling the beer at athletic events. Today, the company is valued at $800 million and Bill believes they’re just getting started.


    This episode was produced by J.C. Howard, with music by Ramtin Arablouei

    Edited by Neva Grant, with research help from Katherine Sypher.


    You can follow HIBT on Twitter & Instagram, and email us at hibt@id.wondery.com.


    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    1 hr and 4 mins
  • Advice Line with Gary Hirshberg of Stonyfield

    Advice Line with Gary Hirshberg of Stonyfield
    Nov 14 2024

    Stonyfield co-founder and former CEO Gary Hirshberg joins Guy on the Advice Line where they answer questions from three early-stage founders. Plus, Gary explains how a social mission can be a competitive advantage for a consumer product.

    First we meet Cate in Oregon, who’s trying to figure out the best way for her leather goods company to stop cow hides from going to waste. Then Jamie in Santa Barbara, whose gourmet vegan camping meals are speaking to a customer demographic she wasn’t expecting. And Dianna in the Bay Area, who’s ready to hire a right hand for her seeded cracker company but isn’t sure where to look.

    Thank you to the founders of Range Revolution, Poe & Co. Folk Foods, and Cult Crackers for being a part of our show.


    If you’d like to be featured on a future Advice Line episode, leave us a one-minute message that tells us about your business and a specific question you’d like answered. Send a voice memo to hibt@id.wondery.com or call 1-800-433-1298.

    And be sure to listen to Stonyfield’s founding story as told by Gary on the show in 2017.


    This episode was produced by Alex Cheng with music by Ramtin Arablouei. It was edited by John Isabella. Our audio engineer was Cena Loffredo.

    You can follow HIBT on X & Instagram and sign up for Guy’s free newsletter at guyraz.com.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
    Show more Show less
    45 mins

Featured Article: The Best Podcasts for Aspiring Entrepreneurs


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What listeners say about How I Built This with Guy Raz

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Profile Image for Kartik

awesome

an episode much awaited. the man behind machine revealing the creation and sustenance of audible, a product we love ♥

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Profile Image for Shiloh

THE TRUTH THE WHOLE TRUTH AND NOTHING BUT...

I loved this as it educated me on what the media chose not to inform me of! Also for me put to rest the American government did it conspiracy theory crap"
Impressed when I can be taught things I felt I knew a great deal about from all the coverage I trusted (no longer have ANY TRUST IN ANY NEWS ).
I HIGHLY RECOMMEND THIS BOOK !!!!

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Profile Image for shohreh saljooghi

Ingenious

The perfect podcast for every inventor, self-starter, and visionary. It’s isolating when you see things others don’t, that are practical and useful. But it’s a whole hecka of a lot more difficult getting it done than people think. Doubly so for the “easy” gadgets. Thank you Guy!

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I absolutely loved this Story

I absolutely loved every second of this story. The passion and amazing work ethic that she has is the reason why she has all these amazing breakthroughs in her life? I cannot recommend you listen to this story enough. I downloaded it to my phone because I'm going to listen to it again right now. Thank you for taking the time to interview this great woman, and thank you so much Christina for sharing your story. It's beyond inspiring!

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I can't get enough!

Love listening to these stories of entrepreneurs. The struggles before the success that we don't see!

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Profile Image for Pedro Garcia

most sad when I'm done with the newest episodes

I've been listening to Guy for the past couple of years, now. Although I fall off at times. I'm ahead happy to come back and find the new interviews that he and the NPR team has put together. The podcast enlightens my inner entrepreneur and fills me with inspiration.

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Profile Image for TR

GREAT ... inspirational

really unique ... his tear memory moments were powerful and translated directly to the listener. yes, I was one, but I am sure only one. this guy is real and smart

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Fascinating !

Inspiring and really interesting! I enjoyed hearing this interview about the funding and founding of Beta.

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great: inspiring and insightful

having shared a similar journey it was great to hear validation from a team who followed their bliss and exited well

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Profile Image for Paul Hamilton

Entrepreneur success story ... great execution

loved imagining his story unfolding and becoming reality with steps that can be emulated.... obviously he created and saw and utilized some great serendipity happenings

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