Free Is Bad
How the Free Web Hurt Privacy, Truth and Democracy….And What You Can Do About It
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Free Is Bad
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Narrated by:
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John Marshall
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By:
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John Marshall
About this listen
Almost everything we consume online is free. Email, search, news, entertainment. But those apps on our phones aren't really free - so if we're not paying, who is? The surveillance marketing industry. It doesn't have to be this way.
- Web pioneers tried to invent new payment methods.
- Google's founders were dead set against advertising.
- Email wasn't always open to data mining.
Yet here we are. Why?
Because business can exploit our desire that "Information wants to be free", and yet someone needs to pay. It started way back in the early days of the republic, evolved with newspapers, radio and broadcast TV, and persists today online.
Be the customer, not the product.
In Free Is Bad, digital marketing entrepreneur John Marshall explores the web industry's early history and its search for viable business models. It's an investigation of how an evolutionary accident in the design of the web resulted in the ad-tech industry, enabling "free" as the default model for technology products like search and email, and for media products like news and entertainment.
- How did we become the product?
- Why that has led to the fracturing of society
- How new, people-first businesses are improving matters
Free Is Bad offers not just a critique but optimism for a future where we control our online destiny. It also provides practical steps that will immediately improve your privacy and quality of information.
Ultimately, we're better off being the customer and not the product, because Free Is Bad. This book explains why that is, and what you can do about it.
©2020 John Marshall (P)2020 John MarshallListeners also enjoyed...
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Story4 out of 5 stars 70
New Marketing, whose tools include things like MySpace, You Tube, Web sites, permission marketing, cable TV, and viral techniques, is reshaping our world. But many companies try to use the tools without first getting their organization and products in sync with them. The result: what Seth Godin calls a "meatball sundae". A big, ineffective mess.
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2 out of 5 stars
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Meatball Godin
- By Oliver Nielsen on 09-11-08
By: Seth Godin
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Data Driven
- Harnessing Data and AI to Reinvent Customer Engagement
- By: Tom Chavez, Chris O'Hara, Vivek Vaidya
- Narrated by: LJ Ganser
- Length: 6 hrs and 17 mins
- Unabridged
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Overall4 out of 5 stars 116
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Performance4.5 out of 5 stars 101
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Story4 out of 5 stars 101
The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.
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2 out of 5 stars
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No accompanying PDF?
- By Amazon Customer on 06-21-19
By: Tom Chavez, and others
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The Filter Bubble
- What the Internet Is Hiding from You
- By: Eli Pariser
- Narrated by: Kirby Heyborne
- Length: 7 hrs and 32 mins
- Unabridged
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Overall4 out of 5 stars 309
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Performance4 out of 5 stars 255
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Story4 out of 5 stars 251
In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years: the rise of personalization.
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5 out of 5 stars
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Now in the top 3 best books I've ever read
- By Brian Esserlieu on 05-26-11
By: Eli Pariser
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Superintelligence
- Paths, Dangers, Strategies
- By: Nick Bostrom
- Narrated by: Napoleon Ryan
- Length: 14 hrs and 17 mins
- Unabridged
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Overall4 out of 5 stars 4,336
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Performance4 out of 5 stars 3,741
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Story4 out of 5 stars 3,702
Superintelligence asks the questions: What happens when machines surpass humans in general intelligence? Will artificial agents save or destroy us? Nick Bostrom lays the foundation for understanding the future of humanity and intelligent life. The human brain has some capabilities that the brains of other animals lack. It is to these distinctive capabilities that our species owes its dominant position. If machine brains surpassed human brains in general intelligence, then this new superintelligence could become extremely powerful - possibly beyond our control.
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5 out of 5 stars
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Colossus: The Forbin Project is coming
- By Gary on 09-12-14
By: Nick Bostrom
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YouTube Secrets
- The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
- By: Sean Cannell, Benji Travis
- Narrated by: Sean Cannell, Benji Travis
- Length: 5 hrs and 29 mins
- Unabridged
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Overall4.5 out of 5 stars 1,264
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Performance4.5 out of 5 stars 1,077
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Story4.5 out of 5 stars 1,063
YouTube sensations and best-selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers. This is the ultimate game plan to grow a following and make money with the power of video.
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3 out of 5 stars
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Don't use a credit on this. Moderately passable
- By Scott on 08-04-19
By: Sean Cannell, and others
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Doom Guy
- Life in First Person
- By: John Romero
- Narrated by: John Romero
- Length: 17 hrs and 4 mins
- Unabridged
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Overall5 out of 5 stars 311
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Performance5 out of 5 stars 262
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Story5 out of 5 stars 262
Doom Guy: Life in First Person is the long-awaited autobiography of gaming’s original rock star and the cocreator of DOOM, Quake, and Wolfenstein—some of the most recognizable and important titles in video game history. Credited with the invention of the first-person shooter, a genre that continues to dominate the market today, he is gaming royalty. Told in remarkable detail, a byproduct of his hyperthymesia, Romero recounts his storied career.
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5 out of 5 stars
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Intimate stories of gaming history in First Person
- By Emyli on 07-28-23
By: John Romero
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The Grid
- The Fraying Wires Between Americans and Our Energy Future
- By: Gretchen Bakke
- Narrated by: Emily Caudwell
- Length: 11 hrs and 8 mins
- Unabridged
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Overall4.5 out of 5 stars 1,324
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Performance4.5 out of 5 stars 1,141
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Story4.5 out of 5 stars 1,138
The grid is an accident of history and of culture, in no way intrinsic to how we produce, deliver and consume electrical power. Yet this is the system the United States ended up with, a jerry-built structure now so rickety and near collapse that a strong wind or a hot day can bring it to a grinding halt. The grid is now under threat from a new source: renewable and variable energy, which puts stress on its logics as much as its components.
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2 out of 5 stars
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A disappointment
- By Ronald on 09-24-16
By: Gretchen Bakke
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Slenderman
- Online Obsession, Mental Illness, and the Violent Crime of Two Midwestern Girls
- By: Kathleen Hale
- Narrated by: Therese Plummer
- Length: 9 hrs and 31 mins
- Unabridged
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Overall4.5 out of 5 stars 379
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Performance4.5 out of 5 stars 334
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Story4.5 out of 5 stars 334
On May 31, 2014, in the Milwaukee suburb of Waukesha, Wisconsin, two 12-year-old girls attempted to stab their classmate to death. Morgan Geyser and Anissa Weier’s violence was extreme, but what seemed even more frightening was that they committed their crime under the influence of a figure born by the internet: the so-called “Slenderman”. Yet the even more urgent aspect of the story, that the children involved suffered from undiagnosed mental illnesses, often went overlooked in coverage of the case.
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3 out of 5 stars
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Excellent narration
- By Pink Amy on 08-21-22
By: Kathleen Hale
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Hackers: Heroes of the Computer Revolution
- 25th Anniversary Edition
- By: Steven Levy
- Narrated by: Mike Chamberlain
- Length: 20 hrs and 23 mins
- Unabridged
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Overall4.5 out of 5 stars 1,951
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Performance4.5 out of 5 stars 1,726
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Story4.5 out of 5 stars 1,722
Steven Levy's classic book traces the exploits of the computer revolution's original hackers - those brilliant and eccentric nerds from the late 1950s through the early '80s who took risks, bent the rules, and pushed the world in a radical new direction. With updated material from noteworthy hackers such as Bill Gates, Mark Zuckerberg, Richard Stallman, and Steve Wozniak, Hackers is a fascinating story that begins in early computer research labs and leads to the first home computers.
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5 out of 5 stars
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Remember Why You Got Into Computing
- By Dan Collins on 07-01-16
By: Steven Levy
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Prediction Machines
- The Simple Economics of Artificial Intelligence
- By: Ajay Agrawal, Joshua Gans, Avi Goldfarb
- Narrated by: LJ Ganser
- Length: 7 hrs and 50 mins
- Unabridged
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Overall4.5 out of 5 stars 1,283
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Performance4.5 out of 5 stars 1,098
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Story4 out of 5 stars 1,095
Artificial intelligence does the seemingly impossible - driving cars, trading stocks, and teaching children. But facing the sea change that AI will bring can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this single, masterful stroke, they lift the curtain on the AI-is-magic hype and show how basic tools from economics provide clarity about the AI revolution and a basis for action by CEOs, managers, policy makers, investors, and entrepreneurs.
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3 out of 5 stars
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Not sure what I was expecting, but underwhelmed
- By William J Brown on 09-27-18
By: Ajay Agrawal, and others
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The Complete Software Developer's Career Guide
- How to Learn Programming Languages Quickly, Ace Your Programming Interview, and Land Your Software Developer Dream Job
- By: John Sonmez
- Narrated by: John Sonmez
- Length: 20 hrs and 4 mins
- Unabridged
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Overall4.5 out of 5 stars 1,014
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Performance4.5 out of 5 stars 887
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Story4.5 out of 5 stars 875
Technical knowledge alone isn't enough - increase your software development income by leveling up your soft skills Early in his software developer career, John Sonmez discovered that technical knowledge alone isn't enough to break through to the next income level - developers need "soft skills" like the ability to learn new technologies just in time, communicate clearly with management and consulting clients, negotiate a fair hourly rate, and unite teammates and coworkers in working toward a common goal.
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2 out of 5 stars
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The Complete Bro-grammer's Career Guide
- By Leels on 09-18-19
By: John Sonmez
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No Place to Hide
- Edward Snowden, the NSA, and the U.S. Surveillance State
- By: Glenn Greenwald
- Narrated by: L. J. Ganser
- Length: 9 hrs and 49 mins
- Unabridged
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Overall4.5 out of 5 stars 2,939
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Performance4.5 out of 5 stars 2,616
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Story4.5 out of 5 stars 2,610
In May 2013, Glenn Greenwald set out for Hong Kong to meet an anonymous source who claimed to have astonishing evidence of pervasive government spying and insisted on communicating only through heavily encrypted channels. That source turned out to be the 29-year-old NSA contractor Edward Snowden, and his revelations about the agency’s widespread, systemic overreach proved to be some of the most explosive and consequential news in recent history, triggering a fierce debate over national security....
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3 out of 5 stars
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Best Read in Print Format
- By Alfredo Ramirez on 11-22-14
By: Glenn Greenwald
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Tesla
- Inventor of the Electrical Age
- By: W. Bernard Carlson
- Narrated by: Allan Robertson
- Length: 16 hrs and 11 mins
- Unabridged
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Overall4 out of 5 stars 354
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Performance4.5 out of 5 stars 304
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Story4 out of 5 stars 303
Nikola Tesla was a major contributor to the electrical revolution that transformed daily life at the turn of the 20th century. His inventions, patents, and theoretical work formed the basis of modern AC electricity, and contributed to the development of radio and television. Like his competitor Thomas Edison, Tesla was one of America's first celebrity scientists, enjoying the company of New York high society and dazzling the likes of Mark Twain with his electrical demonstrations. An astute self-promoter and gifted showman, he cultivated a public image of the eccentric genius.
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5 out of 5 stars
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A detailed examination of Tesla's work
- By Jean on 02-01-14
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Surveillance Valley
- The Secret Military History of the Internet
- By: Yasha Levine
- Narrated by: LJ Ganser
- Length: 10 hrs and 42 mins
- Unabridged
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Overall5 out of 5 stars 246
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Performance5 out of 5 stars 197
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Story5 out of 5 stars 198
In this fascinating book, investigative reporter Yasha Levine uncovers the secret origins of the Internet, tracing it back to a Pentagon counterinsurgency surveillance project. With deep research, skilled storytelling, and provocative arguments, Surveillance Valley will change the way you think about the news - and the device on which you read it.
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5 out of 5 stars
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Profound look at the internet and surveillance
- By stuartjash on 04-06-18
By: Yasha Levine
What listeners say about Free Is Bad
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- Frank Deverse
- 12-31-20
informative
I learned a ton from this book, and made some important changes to how I use my smart phone and laptop. Every chapter has useful tips, plus enough history to explain to the ordinary reader how we got into this mess. Instead of scaring you, this book helps you sleep better.
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