Engage X Lead = Transform

Master Open-Source Engagement to Improve Change Management and Digital Transformation Effectiveness by 3X

By: Samir Asaf

Narrated by: Philip Rose

In this digital age, organizations are struggling to keep up with the rapid pace of change and rising complexity. Traditional engagement models are proving increasingly inadequate. According to Harvard Business Review, the most extensive and methodologically consistent global study of employee engagement shows that only 16 percent employees are engaged at work! Managers often feel detached from remote workers, while distributed team members feel increasingly disconnected from the center. Leadership blind spots are emerging that leaders may be unaware of, creating gaps between senior management and the rest of the organization.

Consequently, change management and business transformation programs are delivering only a 30 percent rate of success. So what’s the antidote to this pervasive management challenge of low engagement? Some of the world’s leading firms are embracing a new paradigm for leadership, change management, and business transformation in this digital age.

Firms like Apple, Intuit, Amazon, and others are leveraging this powerful model to enhance multi-stakeholder engagement, productivity, innovation, and growth. Engage X Lead = Transform is about this new paradigm – open-source engagement – its theoretical underpinnings, its practical benefits, case studies, and implementation process. Open-source engagement involves employees, customers, and partners in real-time, eliminating management blind spots and enhancing the agile "sense and respond" capability required to win in the digital era.

This book is your field guide to understanding and rapidly implementing this powerful open-source engagement approach that has been proven to increase engagement by a factor of three times, according to the Boston Consulting Group. It details a multi-disciplinary digital-era approach to enterprise performance improvement and business transformation powered by inclusive leadership.

©2019 Samir Asaf (P)2019 Samir Asaf