Chasing the Monster Idea
The Marketer's Almanac for Predicting Idea Epicness
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Chasing the Monster Idea
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Narrated by:
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Kaleo Griffith
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By:
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Stefan Mumaw
About this listen
From the author of the best-selling Caffeine for the Creative Mind
How do you develop solutions that rock? Ones that surpass their initial purpose and grab an industry by its throat, turn interested parties into concept evangelists, and influence behaviors and alter perceptions? Listen to Chasing the Idea Monster and find out.
This fun and insightful book sorts out the hallmarks of a monstrous idea by providing the author's "idea measurement" tools in the form of seven primary questions to gauge the potential of any idea. These seven questions are supported by real-world examples of ideas that succeeded in winning over their audience, as well as those that ignored the measurement and failed miserably.
- Features warnings and anecdotes from some of the world's most prominent creatives, marketing teams, and business professionals
- A proven method for determining if an idea will be a "big idea", or else will die a painful death
- Author is a respected industry expert whose Caffeine for the Creative Mind successfully reached an audience both in the creative community and beyond
Want to get a better sense of what makes a successful idea, and how yours measures up? Start Chasing the Idea Monster and scoring big creative wins today!
©2011 Stefan Mumaw (P)2012 Audible, Inc.Related to this topic
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- Unabridged
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Overall4.5 out of 5 stars 41,406
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Performance4.5 out of 5 stars 34,288
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Story4.5 out of 5 stars 33,869
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5 out of 5 stars
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Very few careers can offer you the freedom, flexibility, and income that day trading does. As a day trader, you can live and work anywhere in the world. You can decide when to work and when not to work. You only answer to yourself. That is the life of the successful day trader. Many people aspire to it, but very few succeed. In the audiobook, I describe the fundamentals of day trading, explain how day trading is different from other styles of trading and investment, and elaborate on important trading strategies that many traders use every day.
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3 out of 5 stars
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3 out of 5 stars
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5 out of 5 stars
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![Los secretos de la mente millonaria (Narración en Castellano) [Secrets of the Millionaire Mind] Audiobook By T. Harv E](https://m.media-amazon.com/images/I/518pmcMK6SL._SL320_.jpg)
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Los secretos de la mente millonaria (Narración en Castellano) [Secrets of the Millionaire Mind]
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El autor estaba en bancarrota, en solo dos años y medio se convirtió en millonario y construyó una de las más grandes firmas de consultoría para el éxito. Con sus enseñanzas ha tocado la vida de millones de personas. Este audiolibro te enseña a observar como piensas. Es un reto a tus ideas que te limitan, a los razonamientos que no te apoyan y a tus acciones con respecto al dinero.
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3 out of 5 stars
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El libro está bien, pero ES VERSION RESUMIDA
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5 out of 5 stars
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This is my first review of 2 years subscribed!
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