• 💼The Business of Politics: Why Lobbying is a Power Play, Not a Dirty Word

  • Mar 4 2025
  • Length: 22 mins
  • Podcast

💼The Business of Politics: Why Lobbying is a Power Play, Not a Dirty Word

  • Summary

  • 💼 Business & Politics: The Game You NEED to Play

    Politics isn’t just about governance—it’s marketing, influence, and strategy. And in today’s world, business leaders who ignore politics are playing a dangerous game.

    I recently attended Intersection of Business and Politics: Insights for Leaders with Dr. Ken Chan, and the insights were eye-opening:

    🚀 Lobbying is a business strategy, not a dirty word.
    💰 $4 billion was spent on lobbying in the U.S. in 2023.
    📜 Even governments hire lobbyists—because navigating policy is complex.
    👥 Trade associations = strength in numbers. If you can’t lobby alone, join forces with an industry body.
    🔄 The Trump Effect threw traditional lobbying playbooks into chaos. Unpredictability changed the game, and companies are still adapting.
    🥂 Want the best political insider for your team? Head to the bar. Young former political staffers know the system inside out—and they’re your best bet for influence.
    ⚖️ Non-market strategy = leveraging relationships to shape policy. It’s not just about competing in the market—it’s about shaping the rules of the game.

    If you’re in business and not thinking about how policies affect your industry, your competitors are.

    Let’s talk—how is your business navigating government relations? Are you shaping the game, or reacting to it?

    #BusinessStrategy #Lobbying #PublicPolicy #Leadership #TheGameBehindTheGame #NonMarketStrategy

    Peggy Van de Plassche is a seasoned advisor with over 20 years of experience in financial services, healthcare, and technology. She specializes in guiding boards and C-suite executives through transformational change, leveraging technology and capital allocation to drive growth and innovation. A founding board member of Invest in Canada, Peggy also brings unique expertise in navigating complex issues and fostering public-private partnerships—key elements in shaping the Future of Business. Her skill set includes strategic leadership, capital allocation, transaction advisory, technology integration, and governance. Notable clients include BMO, CI Financial, HOOPP, OMERS, GreenShield Canada, Nicola Wealth, and Power Financial. For more information, visit peggyvandeplassche.com.

    #business #diplomacy #government #politics #leadership #ideas #canada #US #economy #washington #ottawa #growth #influence #politics #policy

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