• Profitable Creatives Podcast

  • By: Emily Kim
  • Podcast

Profitable Creatives Podcast

By: Emily Kim
  • Summary

  • Are you a creative entrepreneur who's passionate about your craft but feels overwhelmed by the business side of things?


    Welcome to the Profitable Creatives Podcast, a show for creative entrepreneurs looking to transform their passion into a thriving, profitable business. I’m your host, Emily Kim, a former Silicon Valley software engineer turned brand photographer, studio owner, and business coach. This podcast pulls back the curtain on the business side of creativity.


    Whether you're a photographer, creative freelancer, or any 1-1 creative service provider, each episode delivers practical strategies for branding, marketing, pricing, client experience, systems, and more. Your business needs you to be both an artist and an engineer — and I’ll show you how.

    © 2024 Profitable Creatives Podcast
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Episodes
  • 003 What does "scaling" mean, really?
    Sep 10 2024

    Is growing a team or starting an agency the only way to scale your creative business? In this episode, let's debunk common myths about "scaling" your freelance business.


    I'm also sharing my personal journey of inadvertently building (and then stepping back from) an agency-style photography business.


    Join me as I reveal:

    • The unexpected challenges I faced when trying to scale
    • Why the "obvious" path to growth isn't always the right one
    • Alternative strategies for increasing your income without sacrificing creativity
    • The power of personal branding for one-to-one service providers


    Whether you're a photographer, designer, writer, or any other creative freelance entrepreneur, this episode will help you rethink your growth strategy and find a path that aligns with your goals and passions. Tune in to discover how you can build a thriving creative business without losing the joy that made you start in the first place!

    0:00 Myths about growing your small business or freelance business
    2:59 My experience inadvertently building an agency
    11:34 What I'm doing to "scale" instead of building an agency
    12:33 How to grow as a 1-1 service provider
    14:03 Other ways to raise prices by delivering more value

    Thanks for listening!

    Connect on Instagram: https://www.instagram.com/emilykim.co

    Join the free, private Facebook Group: https://www.facebook.com/groups/theprofitablecreatives

    Website: https://emilykim.co/
    Photo & video services: https://emilykimphotography.com/

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    16 mins
  • 002 From $5k to $123k: my journey to 6 figures in profit
    Sep 10 2024

    I'm pulling back the curtain on my journey from starting my brand photography business as a side hustle to becoming a full-time six-figure photographer. I'm giving you a transparent look at alll my numbers: my income, expenses, and profit over the years.

    Episode Highlights:

    • My business progression from 2018 to 2022
    • A detailed breakdown of my revenue streams and expenses
    • Why knowing your numbers and tracking profit and loss is crucial
    • My insights on studio ownership and rental income
    • Tips for making strategic business investments and growing your creative business


    Photography Pricing Calculator: https://www.emilykim.co/photo-pricing-calculator


    00:00 What to expect
    01:52 2018: $6k profit
    05:32 2019: $12k profit
    07:40 2020: $24k profit
    10:29 2021: the year I quit my full-time job
    15:29 2022: best year yet
    17:05 full profit & loss breakdown for a 6-figure brand photography business
    20:19 cost breakdown
    26:25 what to do when you have a loss
    27:40 2023 numbers
    28:20 takeaways

    Thanks for listening!

    Connect on Instagram: https://www.instagram.com/emilykim.co

    Join the free, private Facebook Group: https://www.facebook.com/groups/theprofitablecreatives

    Website: https://emilykim.co/
    Photo & video services: https://emilykimphotography.com/

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    33 mins
  • 001 From software engineer to booked out brand photographer. My story & the purpose of this podcast
    Sep 10 2024

    I went from being a corporate software engineer to a full-time brand photographer. In this first ever episode (!!!) of the Profitable Creatives Podcast, I'm sharing a little bit about my journey, what you can expect from this podcast, and two lessons that have really propelled me to where I am today.

    This podcast is for you if you are a creative service provider: photographers, copywriters, designers, wardrobe stylists, makeup artists - you're all welcome here! 💛

    00:00 Introduction to the Profitable Creatives Podcast
    01:10 My entrepreneurial journey
    04:17 Niching into brand photography
    06:51 The turning point: hiring a business mentor
    09:17 Quitting my corporate job to be a full-time photographer
    12:27 What to expect in future episodes of this podcast
    14:53 The two philosophies behind this podcast

    Thanks for listening!

    Connect on Instagram: https://www.instagram.com/emilykim.co

    Join the free, private Facebook Group: https://www.facebook.com/groups/theprofitablecreatives

    Website: https://emilykim.co/
    Photo & video services: https://emilykimphotography.com/

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    19 mins

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