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The New Psychology of a Cold Call

By: James D. Dawson
Narrated by: Virtual Voice
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This title uses virtual voice narration

Virtual voice is computer-generated narration for audiobooks.

Publisher's summary

Cold calls are the key to any successful sales campaign. They are the starting point of the sales cycle but do you really understand what is going on in the minds of your prospects? Is cold calling actually dead with the advent of social media marketing? Certainly, digital marketing methods have changed how prospects are found and validated but the basic process of a cold call is still valid, although it has changed. It is important to understand the buying decision process and the myths around cold calling. You need to understand the psychology of colds call as they relate to the sales person and the prospect. Understanding these differences will help you be more successful with your cold calls and ultimately, close more prospects. This book is for anyone who needs to find and close new prospects. It does not matter if you are a financial advisor, insurance sales person, telemarketer or selling business to business this book will help you be more successful. What do we cover: The Buying Decision Process Cold Calling Myths Cold Calling: The Numbers The Psychology of a Cold Call: The Sales Person Level The Psychology of a Cold Call: The Call Flow Level The Psychology of a Cold Call: The Prospect Level Overcoming Objections Cold Calling Tips In the end, we want to help you make more successful sales calls.

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