超影響力～歴史を変えたインフルエンサーに学ぶ人の動かし方
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超影響力～歴史を変えたインフルエンサーに学ぶ人の動かし方
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Narrated by:
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山崎 健太郎
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By:
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メンタリストDaiGo
About this listen
著書累計400万部突破!
圧倒的影響力と人の心を見透かす力を持つ
DaiGoが放つ “影響力の決定版"
―――――――――――――――――
私(DaiGo)も最初は無名でした。
―――――――――――――――――
歴史的に紐解くと、メンタリストというのは、
元々は欧米において政治家のブレーンとして、演説の原稿を用意し、
話し方や身振り手振りの効果的な活用法をアドバイスし、
大衆の心を動かす伝え方の手助けをしてきた存在でした。
そこで本書では、メンタリズムの専門に立ち返り、
"大衆扇動"&"群集心理"をもとに
歴史上の偉人たちも用い、研究機関でも効果が科学的に実証されている、
集団や個人の動かし方、さらには流行や熱狂の起こし方について伝授します。
インフルエンサーを目指す人はもちろん、
組織を上手に動かしたい人から、
パートナーに家事をしてもらいたい主婦(主夫)、
良い内定先が欲しい学生まで必見の1冊です!
――――――【対象読者】――――――
《バズらせたい、大衆を動かしたい人》
■会社・自分個人のSNSでの発信力を強化したい
■トレンドや熱狂、口コミを起こしたい
■自分のコンテンツで勝負していきたい
■根も葉もない噂や実態とは異なる悪評をはね返したい
《目の前の" あの人"を動かしたい人》
■会社の上司・部下を、抵抗を受けずに動かしたい
■ビジネス交渉の場で相手から良い返事を引き出したい
■家庭で負担を押し付けてくるパートナーを望む形で動かしたい
■恋愛で気になる相手を振り向かせたい
■就活で面接官から好印象を獲得したい
《踊らされたり、騙されたりしたくない人》
■歴史的な例も込みで、プロパガンダの手法を知りたい
■メディアが使っている大衆扇動のテクニックを理解したい
■フェイクニュースに騙されたくない
■正しく状況判断をしたい
■詐欺などに引っかかりたくない©Mentalist DaiGo／祥伝社 (P)2021 Audible, Inc.
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