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Sell with a Story
- How to Capture Attention, Build Trust, and Close the Sale
- By: Paul Smith
- Narrated by: Paul Smith
- Length: 7 hrs and 59 mins
- Unabridged
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Overall
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Performance
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Story
Despite all the high-tech tools available to salespeople, the most personal method still works best. Storytelling packs the emotional punch to turn routine presentations into productive relationships. It explains products or services in ways that resonate; it connects people and creates momentum. Stories speak to the part of the brain where decisions are made. Paul Smith, author of the acclaimed Lead with a Story, shifts his best-selling formula to the sales arena.
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This book is not only simple but practical!
- By Bruce J. Cruz on 02-22-17
- Sell with a Story
- How to Capture Attention, Build Trust, and Close the Sale
- By: Paul Smith
- Narrated by: Paul Smith
Too much and too slow
Reviewed: 01-23-18
The whole book could have been summarized in 1 hour worth of materials.
Some stories not impactful enough.
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