Strategic Selling

Never Say Sell explains how to scale individual engagements into long-term business relationships. Cowritten by Tom McMakin, the coauthor of How Clients Buy and expert in account development, and colleague Jacob Parks, this book provides insights into how key rainmakers at firms like Accenture and IBM drive growth from existing relationships. Never Say Sell is a business development guide for professional service providers like consultants, accountants, and lawyers, whether they are sole proprietors or members of account teams tasked with expanding key accounts.

Make Authentic Connections, Stand Out, and Drive Real Results “Selling with Stories” reveals the secrets behind using storytelling to build trust, make genuine connections, and boost your business success. Whether you’re an entrepreneur, marketer, or salesperson, this book will show you how to leverage your unique life experiences to stand out and succeed. No fluff—just effective storytelling strategies to transform your sales game. The techniques in this book have helped professionals at top companies connect with their audience and win more business. What You’ll Learn In this ...

Strategy, tactics, and mental preparedness separate superior salespeople from the average - and with technological advances evening the competition, the selling edge is now more important than ever. Drawing on his own successful sales career and on his extensive experience as a sales consultant and seminar leader, Brian Tracy has developed the most comprehensive and effective approach to selling ever created.

What are the best B2B companies doing differently to achieve growth? This is the primary question that you will get an answer to by listening to Revenue Growth Platform. Based on the authors’ 20+ years of personal experience from sales transformation projects, as well as their research and interviews, they now share both their strategic insights about business models and tactical ideas for improving and scaling marketing, sales, and customer success.

For years, The Relationship Edge has successfully shown people how to build personal relationships and repair damaged ones with a proven three-step process. This completely updated third edition offers a fresh perspective on that process and includes more contemporary case studies, as well as how to build and nurture relationships online.

Your projects, programs, and career turn on the difference between "no" and "yes". Yet selling ideas, especially the kinds of ideas that make organizations work, is a skill shrouded in mystery. Part emotional intelligence, part politics, part rhetoric, and part psychology, selling ideas is not like tricking someone out of his money. It's about helping others to see things your way: engaging their minds and imaginations.

Everyone is selling, all the time - but not everyone sells well, and not everyone realizes that selling is what's happening. There are so many different departments that must come together in collaboration to ensure the successful delivery of a product - and consequently a satisfied customer - that everyone along the chain should, ideally, be selling all the time, to everyone, in every department. This book tells managers and salespeople what works when it comes to connecting all the dots and, just as important, what doesn't work.

Do you struggle with closing the sale? Don’t worry - you’re not alone. The sales process is more than just a funnel - it’s a staircase. As the salesperson, it’s your job to earn a prospective client's business by moving them from one step to another. That’s where The Selling Staircase comes into play. This book is a five-step approach to move your clients through an authentic sales process. We go through these steps in-depth throughout the book. This framework will bring new awareness about what you’re doing and how to be more effective in the sales process.

The Art of Unscripted Selling" brilliantly merges the spontaneity of improv theater with the strategic world of sales, offering an innovative guide for mastering sales dynamics. This transformative book is more than just a manual; it's a journey that encourages sales professionals to embrace creativity, adaptability, and authenticity. Beginning with a captivating introduction that illustrates the power of improv in revolutionizing sales, the book delves into practical applications and strategies. Each chapter explores a different aspect of this fusion, from developing an improv mindset and ...

"Profitable Printing" is a strategic guide designed to help individuals explore diverse avenues for generating income through their 3D printing skills. This comprehensive 12-part book delves into essential topics such as identifying lucrative products and services, leveraging online marketplaces effectively, and building a strong brand identity in the realm of additive manufacturing. From creating custom accessories for electronics to designing architectural models and decorative items, readers will discover profitable opportunities to monetize their 3D printing expertise. With insights on ...

If you’re tired of the nine-to-five workday rat race, want to ensure a comfortable retirement, or are just convinced that life has more to offer, grab hold of this cutting-edge method for real estate investment. This exciting investment strategy is both satisfying and lucrative. In fact, real estate is the single best way to reach financial freedom and leave a legacy for your family.

Are you ready to transform your sales strategy and close more deals with confidence? How to Sell the EMC³ Way introduces a proven, step-by-step formula—Email, Message, Call, Move On—designed to help you master strategic outreach, increase conversions, and engage prospects the right way. In today’s competitive market, selling isn’t just about making calls or sending emails—it’s about knowing how to sell effectively, when to follow up, and when to move on.

Strategic Advertising Management provides the firm foundation you need to understand the effective strategic planning of advertising and other marketing communications. Renowned experts in the field, the authors draw on their extensive experience to present the essential principles of communication that demonstrate how advertising works.

Any organization can win more customers and increase sales if they would only learn to be more strategic with their customer service. This audiobook draws on more than 30 years of research from companies such as 3M, GE, and Chick-Fil-A to teach listeners how to transcend a good business into a profitable word-of-mouth machine that transforms the bottom line.

What would a social media revolt, based on a single mishandled customer exchange, cost your company? This book's 48 rules for strategic customer care give you the guidelines you need to make intelligent strategic investments in customer care, based on the world-famous Sandler Selling System. Customer Service: The Sandler Way helps you and create and sustain a working culture built on the belief that the customer not only matters, but is the only reason your organization exists.

Take control and transform your business. In "How to Get Your Business Flywheel Spinning", financial expert Eric Rigby reveals the repeatable process that has helped countless entrepreneurs achieve their ultimate vision, whether scaling or selling their business. Rigby's unique "flywheel" system will revolutionize how you run your company, empowering you to delegate responsibility to your team, boost profits, minimize taxes, and gain the freedom to focus on a big-picture strategy.

Buying a home is the most expensive investment most people make in their lives, yet few people understand the method to buying a house. In Strategic Homebuying, veteran real estate professional Chad Durie provides a step-by-step guide to purchasing a home, from becoming financially ready to determining if you’ve found your dream home. You’ll learn how to establish the right mindset when buying a house, the importance of planning before purchasing, and other valuable advice