
You're Losing Money Because Your Couch is the Wrong Color
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On this week's episode of Short Term Rental Management, Luke emphasizes that poor bookings aren't due to superficial issues like couch color, but rather a lack of attention to pricing strategy and calendar management. He encourages hosts to stop blaming external factors like Airbnb updates and instead adopt “extreme ownership,” taking responsibility by learning proper pricing tools and consistently optimizing their listings.
How to connect with Luke:
The Short Term Shop - https://theshorttermshop.com/
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Join the Short Term Shop Facebook group
Check out the Short Term Shop on YouTube
For more information on how to get into short term rentals, read Avery’s books:
Smarter Short Term Rentals - Buy it on Amazon
Short-Term Rental, Long-Term Wealth: Your Guide to Analyzing, Buying, and Managing Vacation Properties – Buy it on Amazon