What the Fundraising

De: Mallory Erickson
  • Resumen

  • What the Fundraising is the podcast for impact leaders and change-makers who are tired of doing things the old school way and are looking for best practices to raise money, run their organization, and think about the nonprofit sector in a whole new way. Every Tuesday for 40-60 min, your host, Mallory Erickson, will be having real and raw conversations with some of the best personal and professional development experts, many of whom are outside the nonprofit sector. These are bestselling authors, world-renowned researchers, and TEDx experts, most of whom have never spoken to a non-profit audience before. They have come ready to share expertise, lessons, and stories that will fundamentally change the way you show up as a leader and fundraiser. There are so many valuable lessons nonprofit leaders are missing because they are outside of their typical orbit, but no more. Mallory is bringing them in and helping to apply her guest's expertise to disrupt the nonprofit sector once and for all. So if you are ready to learn how to upgrade your fundraising strategy, leadership skills, energy, habits, and mindset to bring in more funding and actually have some fun doing it, then this is the right podcast for you. If you’re wanting to implement ideas you heard, visit MalloryErickson.com/Podcast for the top tips and tools, full transcripts, quotes, videos, and additional resources from each episode.
    Mallory Erickson Coaching
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Episodios
  • 231: The Power of Trauma-Informed Storytelling: A Guide to Ethical Storytelling with Maria Bryan
    Mar 18 2025
    Empathy, respect, and ethical responsibility are rooted in the practice of Trauma-Informed Storytelling. It recognizes that individuals who have experienced trauma often face challenges in regaining control, safety, and agency in their lives. This approach emphasizes giving people the power to decide how and when their stories are shared, ensuring that their dignity is upheld throughout the process. It's about striking a balance between crafting captivating narratives that inspire social change and fundraising while also protecting the well-being of storytellers and listeners. This approach encourages organizations to slow down, embrace small victories, and acknowledge that real change takes time. Maria Bryan is a speaker, and podcast host who helps storytellers safely gather and tell painful stories by speaking about trauma-informed storytelling. She assists storytellers in safely gathering and telling painful stories. She offers engaging virtual or in-person training for your upcoming conference, summit, retreat, or team/members. Storytellers will feel empowered with actionable insights and resources rooted in kindness and empathy. She joined us today to talk about the power of trauma-informed storytelling and guide us to tell stories ethically. In this episode, you will be able to: Discover the importance of trauma-informed storytelling. Understand what trauma is. Learn about the ethical considerations of storytelling. Learn about the importance of having a harm-repair plan. Get all the resources from today’s episode here. Support for this show is brought to you by Donor Perfect. Our friends at Donor Perfect really understand fundraising on so many levels. Stay aligned while working online with a seamless and secure payments experience for your donors and your team. Empower donors to give where they are, whenever they like, automate data entry, and process online, monthly, and mobile payments, and accept payments over the phone. Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point.
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    27 m
  • 230: From Burnout to Balance: Creating a Supportive Environment for Nonprofit Staff with Christina Martin Kenny
    Mar 11 2025
    In this episode of What the Fundraising, Mallory is joined by Christina Martin Kenny, a career fundraiser, consultant, and nonprofit changemaker, who is tackling some of the most persistent challenges in the sector. From unsustainable fundraising models to the high turnover of development staff, Christina is unafraid to speak candidly about the deeply ingrained systemic issues that make fundraising feel so hard—and why she still remains hopeful and optimistic about the future. Mallory and Christina explore burnout, misaligned expectations, and the harmful "martyrdom mindset" that has been baked into nonprofit culture for too long. This conversation isn’t just about identifying the problems—it’s about solutions. They dive into how to create sustainable change, break cycles of fundraiser turnover, and build healthier, more effective organizations that actually support the people doing the work. If you've ever felt like fundraising is an impossible, pressure-cooker of a job, this episode will make you feel seen—and hopefully, leave you with a sense of possibility for a better way forward. In this episode, you will be able to, - Learn the importance of addressing the hard truths within the nonprofit sector. - Discover the impact of isolation on mental health and the importance of addressing it to prevent burnout. - Learn about the systemic issues within the nonprofit sector. - Learn about the need for organizations to adopt more humane and flexible policies. - Discover the importance of building relationships in fundraising. Get all the resources from today’s episode here. Support for this show is brought to you by GiveButter. GiveButter is the easiest-to-use fundraising platform. Your favorite fundraising tools, supercharged! Never miss a fundraising opportunity again. Givebutter Plus takes this award-winning platform to the next level with advanced automation, deeper donor insights, and eye-popping supporter engagement tools to help your nonprofit get ahead—and stay there. Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
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    40 m
  • 229: Unlocking the Potential of Planned Giving for Your Nonprofit with Brantley Boyett
    Mar 4 2025
    In this episode of What the Fundraising, Mallory is joined by Brantley Boyett, co-founder and president of GivingDocs, to unpack the world of planned giving, behavioral science, and the role of AI in fundraising. With a background as a reformed attorney and years of research alongside Duke University, Brantley brings a wealth of insights into how nonprofits can unlock the potential of legacy giving—no matter their size. Mallory and Brantley break down common misconceptions around planned giving, including why it doesn’t have to be intimidating, and how organizations can integrate AI-driven behavioral insights to communicate more effectively with donors. Brantley shares what nonprofits need to have in place before launching a planned giving program, and how technology can help - but not replace - the essential human relationships at the heart of giving. If you’ve ever worried that planned giving isn’t for your organization, or if you’ve been hesitant about how to start, this episode is packed with clarity, actionable strategies, and myth-busting insights to help you confidently step into this critical fundraising strategy. In this episode, you will be able to: Understand the common misconceptions about planned giving and the types of organizations it benefits. Discover the relationship between planned giving and annual giving. Explore the role of technology, particularly AI in planned giving. Discover the importance of the balance between meeting goals and genuinely connecting with donors. Understand why technology shouldn’t be the first step in planned giving. Get all the resources from today’s episode here. Support for this show is brought to you by GiveButter. GiveButter is the easiest-to-use fundraising platform. Your favorite fundraising tools, supercharged! Never miss a fundraising opportunity again. Givebutter Plus takes this award-winning platform to the next level with advanced automation, deeper donor insights, and eye-popping supporter engagement tools to help your nonprofit get ahead—and stay there. Connect with me: Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
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    29 m

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