Wedding Business Solutions

De: Alan Berg CSP Global Speaking Fellow
  • Resumen

  • If weddings are all or part of your business, then the Wedding Business Solutions podcast is for you. You’ll hear ideas to help you sell more, profit more and have more fun doing it from Alan Berg CSP, who’s been called “The Leading International Speaker and Expert on the Business of Weddings.” Whether it’s ideas for closing the sale, improving your website conversion or just plain common-sense ideas for your wedding business, the episodes here, whether monologue or dialogue are just the thing to get you motivated to help more couples have great weddings, and more profits for you . . . . . . . . . You can read full transcripts of each episode at podcast.AlanBerg.com . . . . . . . . . Don't forget to subscribe to this podcast so you'll know about the latest episodes. And if you have a question, comment or suggestion for topic or guest, please reach out at Alan@WeddingBusinessSolutions.com . . . . . . . . . And if you don't get my email updates for new episodes, as well as upcoming workshops and Master Classes, you can sign up at www.ConnectWithAlanBerg.com . . . . . . . . . If you'd like to find out about Alan's speaking, sales training, consulting or website review services, you can reach him at Alan@AlanBerg.com or visit Podcast.AlanBerg.comNote: I invite my guests on for the value they provide to you, my listeners. Occasionally I have a guest on where I'm an affiliate or have a relationship that may involve compensation for me. My first priority is the value to you and therefore I don't sell placement or guest spots on my podcast.

    © 2025 Wedding Business Solutions
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Episodios
  • Alayna Thomas - Do you really understand Gen Z?
    Mar 17 2025

    Alayna Thomas - Do you really understand Gen Z?

    Are you truly connecting with your multi-generational wedding clients and employees, or are assumptions holding you back? Are you providing the "why" behind your services? This episode unpacks the pitfalls of generational stereotypes and emphasizes starting conversations to tailor your approach to diverse clients' and employees' needs.

    Listen to this new episode for insights on bridging generational gaps and enhancing communication with Gen Z clients and employees.

    About Alayna:

    GenZ Retention Strategist Alayna Thomas, MS, PHR, is a wise-beyond-her-years representative of the new workforce. USA Today listed her as a “2024 Keynote Speaker to Follow.” With a Master’s in Management and her Professional HR certification from HRCI, Alayna understands how the workforce has evolved over time and what organizational leaders must do to keep up and retain talent of all ages.

    Contact: Alayna travels nationwide to share Magnet Culture’s bold insights and would love to talk with you! She can be reached at solutions@magnetculture.com.

    LinkedIn: www.linkedin.com/in/alayna-thomas

    Website: magnetculture.com/team/alayna-thomas


    If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com

    Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

    View the full transcript on Alan’s site: https://alanberg.com/blog/


    Mon. Feb. 17th, Las Vegas, NV - Save $100 with this link: https://tinyurl.com/LVMini100

    Mon. Feb. 24th, Miami, FL - https://events.humanitix.com/nawp

    I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is Alan@WeddingBusinessSolutions.com. Look forward to seeing you on the next episode. Thanks.

    Listen to this and all episodes on Apple Podcast, YouTube or your favorite app/site:

    • Apple Podcast: http://bit.ly/weddingbusinesssolutions
    • YouTube: www.WeddingBusinessSolutionsPodcast.tv
    • Spotify: https://spoti.fi/3sGsuB8
    • Stitcher: http://bit.ly/wbsstitcher
    • Google Podcast: http://bit.ly/wbsgoogle
    • iHeart Radio: https://ihr.fm/31C9Mic
    • Pandora: http://bit.ly/wbspandora

    ©2025 Wedding Business Solutions LLC & AlanBerg.com

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    38 m
  • We shopped 306 companies in 2024 - want to hear how they did?
    Mar 12 2025

    We shopped 306 companies in 2024 - want to hear how they did?

    Secret shopping 306 companies revealed some startling insights: Are you part of the 15% not replying at all, or sending emails too long to keep attention? What happens if you follow up more than five times? In this episode, I discuss the importance of follow-up frequency and quality, and how improving these can help close more deals without spending more on leads.

    Listen to this new 10-minute episode for insights on boosting your sales by enhancing your follow-up strategies and engaging effectively with those who have already reached out.

    Episode Summary:

    In this episode of the Wedding Business Solutions podcast, I delve into the results from shopping 306 companies in 2024. I highlight that 85% of these businesses responded to inquiries, which is a slight improvement from last year. I emphasize the importance of keeping initial communication concise, as only 44% of the companies managed to fit their first response on one smartphone screen. Additionally, I discuss the critical need for persistent follow-up, pointing out that many businesses lose potential clients by not reaching out multiple times. My advice is to focus on enhancing follow-up strategies to convert more leads without increasing advertising costs.

    If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com

    Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

    View the full transcript on Alan’s site: https://alanberg.com/blog/


    Mon. Feb. 17th, Las Vegas, NV - Save $100 with this link: https://tinyurl.com/LVMini100

    Mon. Feb. 24th, Miami, FL - https://events.humanitix.com/nawp

    I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is Alan@WeddingBusinessSolutions.com. Look forward to seeing you on the next episode. Thanks.

    Listen to this and all episodes on Apple Podcast, YouTube or your favorite app/site:

    • Apple Podcast: http://bit.ly/weddingbusinesssolutions
    • YouTube: www.WeddingBusinessSolutionsPodcast.tv
    • Spotify: https://spoti.fi/3sGsuB8
    • Stitcher: http://bit.ly/wbsstitcher
    • Google Podcast: http://bit.ly/wbsgoogle
    • iHeart Radio: https://ihr.fm/31C9Mic
    • Pandora: http://bit.ly/wbspandora

    ©2025 Wedding Business Solutions LLC & AlanBerg.com

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    12 m
  • Are you doing purposeful practice?
    Mar 5 2025

    Are you doing purposeful practice?

    Are you just going through the motions or truly engaging in purposeful practice? In this episode, I explore how intentional practice differs from mere repetition. Are you setting achievable yet challenging goals just outside your current abilities? Tune in as I delve into how you can apply purposeful practice to improve your skills and grow beyond where you are today.

    Listen to this new 9-minute episode for insights on setting goals just beyond your reach to ensure continuous improvement and mastery in your endeavors.

    Episode Summary:

    In this episode of the Wedding Business Solutions podcast, I delve into the concept of "purposeful practice," inspired by Matthew Syed's book, Bounce. While we often hear that 10,000 hours lead to mastery, I emphasize that it's the intentional practice within those hours that truly matters. Drawing parallels from sports, language learning, and my own golf lessons, I highlight the importance of setting specific, attainable goals that push our current abilities. I share my personal experiences with Duolingo and golf, illustrating how purposeful practice leads to genuine growth and mastery. I encourage you to stretch beyond mere completion, advocating for incremental improvements in your chosen endeavors.

    If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at Alan@WeddingBusinessSolutions.com or visit my website Podcast.AlanBerg.com

    Please be sure to subscribe to this podcast and leave a review (thanks, it really does make a difference). If you want to get notifications of new episodes and upcoming workshops and webinars, you can sign up at www.ConnectWithAlanBerg.com 

    View the full transcript on Alan’s site: https://alanberg.com/blog/


    Mon. Feb. 17th, Las Vegas, NV - Save $100 with this link: https://tinyurl.com/LVMini100

    Mon. Feb. 24th, Miami, FL - https://events.humanitix.com/nawp

    I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is Alan@WeddingBusinessSolutions.com. Look forward to seeing you on the next episode. Thanks.

    Listen to this and all episodes on Apple Podcast, YouTube or your favorite app/site:

    • Apple Podcast: http://bit.ly/weddingbusinesssolutions
    • YouTube: www.WeddingBusinessSolutionsPodcast.tv
    • Spotify: https://spoti.fi/3sGsuB8
    • Stitcher: http://bit.ly/wbsstitcher
    • Google Podcast: http://bit.ly/wbsgoogle
    • iHeart Radio: https://ihr.fm/31C9Mic
    • Pandora: http://bit.ly/wbspandora

    ©2025 Wedding Business Solutions LLC & AlanBerg.com

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    10 m

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