Video Funnels (6 of 7)

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Hi there!

You've created a high-quality video for your

business.

You're confident it will get people excited about

your products, build brand awareness and help

you connect with your target audience.

You can't wait to share it with the world.

What next?

Distributing your video on the right channels is

essential for your video’s success.

Without planning a distribution strategy, you'll

waste all the hard work you put into creating that

amazing video!

To help you get started, here are 4 platforms

worth checking out:

1: YouTube

Of course, the titan of all video-based communities

should be at the top of your list.

YouTube makes it easy to attract highly-targeted,

free traffic and will boost exposure as it's often

one of the first things that appear in search.

In fact, if there's a video available that matches

a users search engine inquiry, most often YouTube

will be the first result!

2: LinkedIn

Viewers on LinkedIn prefer explainer videos so that

they can get a feel for what a business is about

quickly.

And with the live streaming option, you can broadcast

product launches and company events.

Tip: Try to keep your video to 20-30 seconds for brand

awareness content and use videos that are 2-4 minutes for

educational-based-content.

3: Email

When you integrate videos into email-based content you

can:

• Reinforce your brand.

• Level up your emails with exciting, and engaging content.

• Pique the reader’s interest and motivate them to explore

your website.

• Encourage them down the funnel.

Videos in email also keeps your brand at the forefront of

your prospects’ minds.

4: Video Hub on your own website!

You can easily create a video library for your website

that includes a playlist of all your available clips.

It's a great way to boost SEO because you'll keep

people only our website longer, and it will also increase

engagement because visitors will be able to browse through

all your video content in one spot.

Until next time

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