Charlie Hoch is a former pro snowboarder turned cannabis entrepreneur, which makes him the perfect guest for 420 week. When I say pro snowboarder, while Charlie competed amongst the likes of Travis Rice and was on the podium at some big events, his snowboard career won’t be what defines his existence; his success in the cannabis world will be. From developing the original ice bong to building his 100+ SKU empire today, Charlie could use snowboarding instead of having it the other way around, and on the podcast, we talk snowboarding, weed, and more.

Charlie Hoch Show Notes:

4:00: His 420 plans, Wolf Creek, how smoking a bowl in the backcountry changed his life, going from handrails on his skateboard to big mountain lines

14:00: Fort Lewis, focusing on his sticker business and becoming a pro snowboarder,

20:00: Stanley: The brand that invented the category! Only the best for Powell Movement listeners. Check out Stanley1913.com

Best Day Brewing: All of the flavor of your favorite IPA or Kolsch, without the alcohol, the calories or sugar.

22:00: Close calls, sponsorship, money, making a name for himself at comps, making it work with nothing, photo/video, contests, Alaska, and how does snowboarding end

37:00: Elan Skis: Over 75 years of innovation that makes you better.

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39:30: Founding the Eyce Brand, the weed business, selling his company and buying it back, the products and brands he’s involved in, and who he’s smoked weed with

51:00: Inappropriate Questions

Stuart Rempel has one of those resumes. If you look at it, you know that he has lived an incredible life, and it all started with a ski bum mentality. Stuart went from pounding nails and skiing winters to running Salomon NA, Olin, K2 Skis, and Whistler. Most people at that level have a few degrees and plenty of suits. That’s not Stuart, though. Throughout his career, he made it a priority to be on snow as much as possible, and the beta he gathered from the hill was used to make skiing better. It’s another great business episode with an important person in the hardgoods and resort world, and Stuart’s legendary neighbor, Mike Douglas, asks the Inappropriate Questions.

Stuart Rempel Show Notes:

4:00: His streak, growing up in Kamloops, skiing, working construction to ski, going to the ski show, getting into the biz at the bottom, the traveling RV sample room, Salomon Rep, the boot launch, and being a subsidiary

20:00: Stanley: The brand that invented the category! Only the best for Powell Movement listeners. Check out Stanley1913.com

Best Day Brewing: All of the flavor of your favorite IPA or Kolsch, without the alcohol, the calories, or the sugar.

22:00: Working with French Salomon Team, launching the skis, Olin Skis, sharing technology, Smooth Johnson, K2, Your Mamas a Mountain campaign, internet sales and Intrawest

40:00: Elan Skis: Over 75 years of innovation that makes you better.

Outdoor Research: Click here for 25% off Outdoor Research products (not valid on sale items or pro products)

42:30: The early Whistler vibe, using the weather to market the mountain, the energy of Whistler, does Vail change that energy

60:00: Expensive taste, not making the 2018 Olympic team, bad teammates, not going to his last Olympic because of injury Palmer and Nate Holland

54:00: Inappropriate Questions with Mike Douglas

Sven Brunso is the most photographed skier in the history of the sport, but he’s a name that most don’t know. With 140 covers and 2500 pages published, you’ve seen him ski. In the industry, Sven’s work ethic is a thing of legend. He’s known for getting out a day early and setting the skin track and then out-researching everyone for the right beta to get the shot. He’s an animal, and shooting photos is his side hustle. Sven is a longtime ski marketer with an incredible resume that includes Bula, Purgatory, and Leki. No one works harder than Sven Brunso, and no one is as prolific in front of the lens as him either. On the podcast, we talk about how 'Blizzard of Aaah’s' changed his life, how Glen Plake helped create his career, always having a plan b, suicide, and so much more.

Sven Brunso Show Notes:

4:00: Svenergizer, finding skiing, learning to ski through magazines, college in Colorado, Blizzard changed his life, and Arizona

15:00: Meeting Plake at SIA, and overachieving,

22:30: Stanley: The brand that invented the category! Only the best for Powell Movement listeners. Check out Stanley1913.com

Best Day Brewing: All of the flavor of your favorite IPA or Kolsch, without the alcohol, the calories or sugar.

24:30: Mentors, Powder Magazine, creating opportunities, stalking photographers, 25 covers in one day on his first big shoot, not doing well in photography in school and lessons from his dad

46:00: Elan Skis: Over 75 years of innovation that makes you better.

Outdoor Research: Click here for 25% off Outdoor Research products (not valid on sale items or pro products)

48:00: Losing his dad, working in marketing for Bula, seeing the brand explode with Jonny Moseley, VP of Marketing at Purgatory, shooting photos, and the work he puts into it.

62:00: Selling photos, annoying photographers, favorite photos, travel, his wife’s suicide, quitting skiing,

71:00: Inappropriate Questions with Mattias Giraud