The Mainstream Is Dead. Long Live Unique Tribes!

The publishing industry isn’t just changing—it’s completely fragmenting. In our latest episode, we talked about why two former Christian publishing professionals (Mick Silva and David Morris), have shifted so strongly toward a new model of authors aiming not for everyone, but for the readers that specifically fit them. Based on Kevin Kelly’s “1,000 True Fans“ concept, this episode, as usual, gave us plenty to discuss.

• Why a massive reach isn't necessary anymore to succeed as an author
• Why you need to be able to define your specific audience in a sentence
• How to start finding those "1000 true fans"

Publisher and Literary Agent David Morris is at DavidRMorris.me

Editor Mick Silva is at MickSilva.com

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