The CEO Project Podcast

De: Jim Schleckser
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  • Resumen

  • Want to build a great business? The CEO Project Podcast and host Jim Schleckser brings proven tools and techniques to scale your business. Each episode dives deep into a critical business topic for CEOs of mid to large-sized firms.
    The Lazy CEO Podcast (c) 2022
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Economía Exito Profesional Gestión y Liderazgo Liderazgo
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Episodios
  • Maximizing Business Transformation Through Strategic Project Management

    Maximizing Business Transformation Through Strategic Project Management
    Mar 10 2025
    How does integrating strategy development and implementation as a double loop learning process benefit organizations? Laura Barnard is a distinguished leader in project management, celebrated as a world PMO Influencer of the Year by the PMO Global Alliance. As the founder of PMO Strategies Project Management Office and the developer of the Impact Engine system, Laura has dedicated nearly three decades to advancing the field by empowering organizations to maximize their strategic goals' return on investment with speed and measurable impact. She emphasizes the importance of project management in driving transformational outcomes aligned with organizational goals, highlighting that every strategic initiative, product launch, and marketing campaign is essentially a project. Through her innovative strategies and concepts such as integrating strategy development and execution via a double loop learning process, Laura aims to help organizations achieve higher returns on investment and create a real execution engine within their operations. Key Takeaways: Value-driven Project Management focuses on driving better business outcomes by aligning efforts with organizational goals and prioritizing strategic results over perfect outputs. Placing project management capability close to the C-suite can effectively drive strategic outcomes and ensure alignment with business goals. Integrating project management near the C-suite level helps in achieving strategic results and delivering strategy effectively within organizations. Positioning an organization's transformation team near the C-suite is crucial for successful outcomes, effective communication, and driving future strategies. Integration of strategy development and implementation as a double loop learning process fosters continuous learning and adaptation within organizations. Utilizing Critical Chain methodology can streamline processes, prevent delays, and increase the likelihood of project success by addressing critical factors upfront. More from Laura Barnard Laura Barnard has dedicated nearly thirty years to forging a path where executive leaders can more rapidly and effectively deliver their organization’s strategic initiatives. As the Founder and Chief IMPACT Driver of PMO Strategies, Laura has been instrumental in helping businesses transform into high-performance engines. Her approach involves empowering organizations through training, coaching, and direct consulting to develop internal capabilities that ensure sustainable success and measurable outcomes. Her methodologies have been honed and shared widely, including in her best-selling book, "The IMPACT Engine," where she introduces the groundbreaking IMPACT Engine System that aligns organizational actions with their visions swiftly and with substantial business IMPACT. Beyond her role in PMO Strategies, Laura's influence extends to her position as Co-Founder and President of Project Management for Change, a nonprofit organization that elevates the project management profession while making a tangible difference globally. Her efforts were recognized when she was named the World PMO Influencer of the Year in 2021 by the PMO Global Alliance. Laura’s commitment to excellence is also evident through her popular PMO Strategies Podcast, where she shares insights and strategies to turn any PMO into a vital strategic asset. With a deep-rooted belief in the power of project management, Laura continues to drive change and foster environments where strategic goals are not just met but exceeded, making her a pivotal figure in the realm of organizational development and strategy execution. Website: https://pmostrategies.com/speaking/ LinkedIn: https://www.linkedin.com/in/laurabarnard/ Amazon: https://a.co/d/65MTVG4 If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: Jim@TheCEOProject.com LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject
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    35 m
  • Maximize Your Business Growth Potential with Strategic Personal Branding

    Maximize Your Business Growth Potential with Strategic Personal Branding
    Mar 3 2025
    How should thought leadership content be tailored to stand out and solve real problems?
    Peter Winick, the founder and CEO of Thought Leadership Leverage, is a seasoned expert in guiding individuals and organizations to expand their influence through well-crafted thought leadership platforms. With over two decades of experience, Winick emphasizes the necessity of tailoring these platforms to various settings, whether it be personalized one-on-one interactions or broader broadcast environments, to effectively build brand distinction and avoid commoditization. He advocates for a strategic approach that focuses on leveraging thought leadership in sales and networking to achieve specific business outcomes, rather than relying on superficial metrics. By collaborating with notable figures like Keith Ferrazzi and guiding top CEOs and academics, Winick has consistently demonstrated that substantive and strategic thought leadership can significantly elevate visibility and impact in competitive markets.

    Key Takeaways:
    -Develop a strategic business model to leverage and scale ideas.

    -Differentiate between creating products based on expertise and using thought leadership to build a brand.

    -Address the audience's pain points and deliver value to stand out.

    -Connect thought leadership content to client pain points with high specificity.

    -Incorporate thought leadership in strategic one-on-one conversations for business results.

    -Thought leadership goes beyond appearances and requires valuable content and insights.

    -Personal branding is about institutionalizing content in the business world and achieving specific outcomes.

    More from Peter Winick Peter Winick is the founder and CEO of Thought Leadership Leverage, a company dedicated to helping thought leaders, authors, consultants, and speakers monetize and scale their content and products. With over 20 years of experience in the field, Peter has collaborated with a diverse clientele including New York Times bestselling business authors, Speakers' Hall of Fame members, and executives from both public and private companies. His expertise in strategy, marketing, and customer experience enables him to design growth-oriented thought leadership platforms that create lasting impact and value.

    A passionate entrepreneur and relationship builder, Peter leads business development initiatives that transform innovative ideas into practical solutions for business leaders and executives. Since founding Thought Leadership Leverage in 2008, he has established himself as an industry authority, hosting the Leveraging Thought Leadership podcast where he interviews leading experts and shares best practices with his audience. Prior to his current role, Peter served as Managing Director at Ferrazzi Greenlight and held leadership positions at Rogen International and Axxess Business Centers. He holds a BA in Economics from Hofstra University.

    Website: https://thoughtleadershipleverage.com/ LinkedIn: https://www.linkedin.com/in/peterwinick/ If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com You can also reach Jim by email: Jim@TheCEOProject.com LinkedIn: @theceoproject Instagram: @the_ceoproject Twitter/X: @the_CEO_Project Facebook: @IncCEOproject
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    30 m
  • Unlock Growth Potential by Streamlining Your Merger and Acquisition Processes

    Unlock Growth Potential by Streamlining Your Merger and Acquisition Processes
    Feb 24 2025

    What is the significance of identifying synergies in Mergers & Acquisitions?

    In this episode, Jim is joined by Sharon McGuire for an insightful discussion on corporate acquisitions. Drawing from their combined experience, they explore how successful mergers require a strategic and structured approach, treating them as integral processes rather than isolated events. The conversation delves into the meticulous aspects of strategy development, target identification, and diligent execution needed to foster growth and yield substantial returns. Their discussion, enriched by McGuire's background in major industry mergers at a leading oil company, emphasizes how CEOs must proactively seek acquisition opportunities that align with corporate goals while avoiding hasty decisions that could jeopardize leadership and company future.

    Key Takeaways:

    →Acquisition is a strategic approach to augment growth rate and yield high returns.

    → CEOs need to have a clear vision and strategic direction for their acquisitions.

    → About 80% of acquisitions fail to deliver the intended results due to unrealistic financial projections.

    → Identifying synergies that justify the merger is crucial for long-term value creation.

    → Bidding strategy in mergers involves initially bidding high to clear the room and negotiating a lower price later.

    More from Sharon McGuire

    Prior to joining The CEO Project as a Member Specialist, Sharon worked for a decade for Chevron Corporation. She held positions in lubricant sales, research, alternate energy, and shareholder services. Sharon interfaces with our members at The CEO Project to support their member experience.

    LinkedIn: https://www.linkedin.com/in/sharon-mcguire-125bb595/

    If you are an experienced CEO looking to grow your company, visit https://www.TheCEOProject.com

    You can also reach Jim by email: Jim@TheCEOProject.com

    LinkedIn: @theceoproject

    Instagram: @the_ceoproject

    Twitter/X: @the_CEO_Project

    Facebook: @IncCEOproject
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    36 m

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Imagen de perfil para Benjamin Oertel

a great find for any aspiring Business Leaders

easy to understand and practical advice that I could take back to my business. provided good insight as I try to think through next steps for my business.

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