Do you feel like you are attracting the right clients, or are you stuck in a loop of price negotiations, last-minute cancellations, and energy-draining interactions?

Here’s the truth: It’s not about your client avatar. It’s about frequency—the energy you’re operating in and the energy your business is attracting.

In this episode, I’m breaking down the game-changing concept that will shift how you think about sales, marketing, and who you’re calling into your business. We’re not just talking strategy—we’re diving into the mindset, the emotions, and the alignment that separates thriving businesses from struggling ones.

If you’ve ever wondered why some people seem to effortlessly attract their dream clients while you’re stuck in uncertainty, hesitation, or second-guessing your worth—this episode is for you. Because your ideal clients are a mirror of YOU.

In this episode, you’ll learn:

2:30 - 5:00 | Why Frequency Matters in Business Growth

• The shift from focusing on a client avatar to focusing on the emotions, connections, and alignment with values.

• Your ideal client should align with how you operate as a business owner.

5:00 - 8:30 | Understanding Your Own Frequency

• Your frequency determines the type of clients you attract.

• If you focus on lack and scarcity, you’ll attract clients who negotiate prices and ask for discounts.

• Strategic elements exist in business, but the energetic frequency is often overlooked.

8:30 - 12:00 | Example of an Ideal Client’s Frequency

• Ideal clients are often a reflection of you.

• Key behaviors of an aligned client:

• • Clear communication.

  • Engages in open dialogue and feedback.

  • Pays invoices on time.

  • Operates with mutual respect in business relationships.

• These behaviors define the frequency more than demographic details.

12:00 - 15:00 | Common Challenges in Attracting Clients

• Many business owners struggle because they focus on avatars rather than behaviors.

• Example: People who focus on discount-seeking clients are likely in a scarcity frequency themselves.

15:00 - 18:30 | Marketing with Frequency in Mind

• Example of a marketing message (Bulletproof Experience) designed to attract a high-frequency audience.

• Instead of targeting a demographic, the focus is on behaviors, mindset, and ambition.

18:30 - 22:00 | Identifying Your Current Frequency

• Are you operating in lack, fear, and hesitation?

• Are you stepping into a frequency where success feels inevitable?

• Your mindset directly impacts the type of clients you attract.

22:00 - 26:00 | Shifting Your Frequency for Business Growth

• Acknowledging current struggles without staying stuck in them.

• Choosing to raise your frequency to attract high-value clients.

• The connection between mindset and financial reality.

26:00 - 30:00 | Personal Reflection & Frequency Alignment

• Recognising when you are “doing all the right things” but still feeling doubt.

• Aligning your external actions with your internal beliefs.

30:00 - 34:00 | Practical Steps to Change Your Frequency

• Journaling and mindset work during New Moon rituals.

Connect with me on Instagram here:

https://www.instagram.com/_samanthahearne_/

Join The Bulletproof Experience here:

https://www.samanthahearneproducts.com/Bulletproof