Ever feel like your money’s just sitting there, going nowhere while it could be working harder for you? You’re not alone. Most nurse practitioner entrepreneurs overlook how vital it is to build a financial portfolio that grows alongside their practice. This episode is here to change that.

Justin dives straight into practical strategies that make sense. He walks you through setting up the right emergency fund for personal and business needs, opening a brokerage account, and investing in growth and passive income assets like stocks, bond funds, and short-term treasuries (BIL, anyone?). Whether you’re trying to balance growth versus income strategies or thinking about reinvesting into your own practice, Justin breaks it all down into clear, manageable steps that deliver results.

If you’re ready to stop letting your money gather dust and start building real wealth, this episode is exactly what you need. Hit play and take control of your financial future.

If you’re running a cash-based practice, diversification isn’t optional, it’s survival. This solo episode is all about adding complementary services to protect and grow your income. With weight loss clinics and GLP-1 medications becoming oversaturated and market shifts happening constantly, you can’t afford to rely on just one revenue stream anymore.

Justin breaks down practical ways to expand your service line with options like hormone replacement therapy, alternative weight loss meds, peptides, vitamins, and more. But this isn’t about throwing spaghetti at the wall to see what sticks. Justin explains how to choose services that truly complement your core offering, which ones to avoid altogether, and how to set yourself up operationally (think separate LLCs and clean workflows) so your practice stays organized and scalable.

He also gets real about the state of the industry, from the glut of weight loss clinics out there to the challenges and opportunities that come with being versatile. If you want actionable ideas to diversify, boost your revenue, and future-proof your practice, this episode lays it out in plain terms. Don’t just listen to it. Take action.

Kate returns to share what happens after you get LegitScript certified and how to turn that into serious marketing muscle for your practice.

We cut straight to the point on what works and what doesn’t when running Google Ads, from keyword targeting to creating offers that actually bring in paying patients. Kate opens up about tracking ad performance yourself instead of handing it all off to expensive agencies, so you can get better results by keeping control where it matters.

We also dig into strategies for making your practice stand out in today’s ultra-competitive telemedicine and cash-pay clinic markets. And Kate reveals her next big move: a course designed to teach nurse practitioners how to handle LegitScript certification and marketing in-house, saving time, money, and frustration.

If you’re ready to outmaneuver the competition and grow a thriving, independent practice, this episode is packed with actionable tips you can start using today. Don’t just listen to this one, put it into action.