Send us a text

Tired of marketing that doesn’t deliver results? Feel like your small business marketing budget is vanishing into a black hole? In this episode of The Business Fix, Chrissy Myers (CEO) and Josh Troche (Marketing & Operations Strategist) get real about what business owners and managers must know to make smart marketing decisions that actually lead to measurable ROI.

Perfect for entrepreneurs, startup founders, and managers in charge of marketing and sales, this episode cuts through common misconceptions and marketing fluff to equip you with actionable, budget-conscious strategies.

🎯 What’s Inside:

• Why 5–15% of your revenue should go to marketing—and when you should go up to 25%
• How to track your conversion metrics and measure true return on investment
• Spotting red flags in marketing firms and avoiding one-size-fits-all solutions
• Why CRM systems and sales alignment are crucial to marketing effectiveness
• The difference between branding and actual lead-generating marketing
• Why positive PR and authentic marketing beat out shady competitors every time
• How vanity metrics (likes, followers) fool business owners—and what KPIs matter more

🔥 Whether you're a small business leader tired of wasting money, or a manager aiming to align sales and marketing, this conversation is filled with humor, hard truths, and helpful frameworks.

👉 Subscribe for more business insights, and visit thebusinessfix.com to connect with Josh and Chrissy.

Send us a text

Procrastination isn’t just a bad habit—it’s a silent business killer. In this insightful and hilarious episode of The Business Fix, Chrissy and Josh get real about the ways procrastination shows up in business—from avoiding hard conversations to putting off growth-driving tasks like rebuilding a sales team or launching a new website.

They open up about their own procrastination pitfalls and share relatable stories (including a role-playing firing exercise that goes hilariously wrong). You’ll learn how procrastination hides behind “busy work,” how to recognize the emotional blockers, and how to create structure that helps you actually move the needle—without burning out.

Whether you're a business owner trying to scale or a manager drowning in decision fatigue, this episode gives you practical strategies, mindset shifts, and a few good laughs to help you tackle what matters most.

🎯 In this episode, you’ll learn:

• How procrastination sabotages your leadership, especially in people management
• The link between decision fatigue and avoidance
• Why small steps and visual momentum beat giant goals
• Tactical time management strategies (and when to shut down email)
• How fear of success might be the real reason you’re stuck

Don’t let procrastination cost you growth, culture, or clarity.

👉 Leave us a review, share this episode, and visit thebusinessfixpodcast.com to get tools that help you do business better.

Send us a text

In this episode of The Business Fix, Chrissy and Josh dive deep into a challenge every successful business owner eventually faces—how to deal with competitors who cross the line into personal or professional attacks.

Whether you're hearing rumors, facing underhanded marketing tactics, or even dealing with social media assaults, Chrissy (CEO and HR expert) and Josh (Marketing and Ops guy) walk you through real-world strategies for keeping your head above the drama and your business ahead of the noise.

Topics include:

• When ignoring your competition is the smartest move—and when it’s not.
• HR strategies for protecting team morale and internal culture.
• What to do when competitors target your clients.
• How transparency builds team loyalty and customer trust.
• Turning negativity into marketing gold through subtle, confident PR responses.
• The role of legal action and knowing your boundaries.
• Why "walking in silence and letting success be your noise" is often the best revenge.

Packed with practical advice, funny analogies (yes, dumpster fire references included), and decades of experience, this episode is essential for business owners, managers, and anyone in a leadership position navigating cutthroat competition.

🧠 Key takeaway: You don’t have to match petty with petty. You just have to be so good they can’t ignore you.

👉 Visit thebusinessfix.com to submit your questions or topics for future episodes.