You’re about to see “Tariff Fee” on your receipts… But the phrasing is about to get political.

Companies are embracing mascots again … Jake From State Farm just beat the Kardashians.

Costco’s one weakness? It’s never successfully sold a Kirkland beer… until now.

Plus, we’ve got Duolingo’s CEO on tomorrow’s pod… and he’s announcing something big.

$COST $MCD $DUO $SPY

Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… the Super Soaker 🔫

Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.

—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

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Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/

Roscoe Rodda was in the fight of his life. His candy factory was right down the road from Milton Hershey’s—yes, THAT Hershey’s—and he needed to set himself apart. So Roscoe embraced a single holiday to get the competitive confectionery edge: Easter. Chocolate eggs, jellybeans… and a secret treat painstakingly sculpted behind closed doors: a marshmallow chick with inquisitive waxy black eyes. These chicks circulated in obscurity until a Navy engineer-turned- candymaker molded them into a squishy, sugary phenomenon. (Today, 1.5 billion Peeps are eaten worldwide, just during Easter alone.) Find out how Peeps went from secretive snack to Easter GOAT—and why some people love ‘em, some hate ‘em, but everyone loves exploding them in the microwave. Here’s why Peeps are the best idea yet.

Subscribe to The Best Idea Yet for the untold origin stories of the products you’re obsessed with — and the bold risk takers who made them go viral.

Episodes drop every Tuesday, listen here: https://wondery.com/links/the-best-idea-yet/

—-----------------------------------------------------

GET ON THE POD:

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FOR MORE NICK & JACK:

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See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Twinkie is embracing 4/20 with Munchies Mobiles... because the US economy is now PG-13.

China just stopped selling us Rare Earth Metals… We call it the Acupuncture Needle Strategy.

Say hello to “Nepo-preneurs”… Because kids joining family businesses just surged 13%.

Plus, the top way to reduce stress at work? Playing Tetris…

$SJM $LMT $SPY

Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… the Super Soaker 🔫

Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.

—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Newsletter: https://tboypod.com/newsletter

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Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Harvard is taking on the Trump admin for $2B… so we looked at the Economics of Endowments.

60% of Coachella ticket sales were payment plans… it’s not buy-now-pay-later, it’s

pay-now-party-later.

Netflix thinks it’s recession-proof… So its new internal goal? Hit $1 trillion Dollars.

Plus, what’s the most forgetful day of the year?... Uber’s Lost & Found data just told us

$NFLX $SPOT $UBER

Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of

Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.

—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Newsletter: https://tboypod.com/newsletter

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Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Chinese factories are retaliating in the trade war… with TikTok videos exposing $5 Lulu pants.

Moleskine’s journals are thriving despite the digital age… because they created a Gen Z Board.

Will Instagram get split from Meta?... Zuckerberg testifies this week in FTC vs. Meta.

Plus, the untold origin story of… The Super Soaker.

$LULU $META $SPY

Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Super Soaker 🔫

Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.

—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Newsletter: https://tboypod.com/newsletter

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Louis Vuitton opened its 1st Texas factory 6 years ago… but we’ll explain why it’s failing (#FooeyVuitton).

Dubai Chocolate went viral 17 months ago… It shows why every biz needs a “Trend Team.”

Trump’s trade war focus is the “trade deficit”... But America’s economy is Brains & Brands.

Plus, tomorrow is tax day… But if you haven’t done yours yet, Pokemon can help.

$LVMUY $SHAK $SPY

Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of

Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.

—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Newsletter: https://tboypod.com/newsletter

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Yesterday we covered the trade war pause… today the behind-the-scenes Trump drama.

Versace was just sold to its Italian cousin Prada at ½ price… because time kills all deals.

Nick just got his 1st colonoscopy… so Jack found our fave economics lesson in the exam.

Plus, Google is now paying AI engineers to do nothing… no joke.

$CPRI $PRDSY $SPY

Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of… Peeps 🐣

Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.

“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Susper Mario Brothers to Sriracha. New 45-minute episodes drop weekly.

—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Newsletter: https://tboypod.com/newsletter

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Trump paused most tariffs, except for 1: USA vs China… Who will win the isolation game?

The Masters golf tourney begins today… but the real strategy is in the $1.50 sandwiches.

Harry’s Razors filed to IPO as “Mammoth”... because Harry’s is really a startup studio.

Plus, scammers moved from email, to text, to… job apps? 25% of interviewees will be fake humans.

$SPY $PG $EPC

Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of…Peeps 🐣 Listen to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock sandal to Nintendo’s Super Mario Brothers to Sriracha. New 45-minute episodes drop weekly.

—-----------------------------------------------------

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

GET ON THE POD:

Submit a shoutout or fact: https://tboypod.com/shoutouts

FOR MORE NICK & JACK:

Newsletter: https://tboypod.com/newsletter

Connect with Nick: https://www.linkedin.com/in/nicolas-martell/

Connect with Jack: https://www.linkedin.com/in/jack-crivici-kramer/

SOCIALS:

Instagram: https://www.instagram.com/tboypod

TikTok: https://www.tiktok.com/@tboypod

YouTube: https://www.youtube.com/@tboypod

Anything else: https://tboypod.com/

Subscribe to our new (2nd) show… The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks

Episodes drop weekly. It’s The Best Idea Yet.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.