I often say it, the key to social media success is in the name... SOCIAL media, so I have the queen of the DMS Katrina Collins here to help you level up your use of social media as a channel.

Katrina has helped countless businesses achieve online success with her hands-on experience and self-taught journey.

We're diving into non-passive strategies for social media, emphasising the importance of direct engagement with your audience beyond just posting content.

Katrina shares her valuable insights into building relationships through DMs, the necessity of moving followers off platforms and into your CRM or email list, and developing a structured posting strategy that aligns with your business offers.

As the founder of a successful Global Digital Media Marketing Agency, Katrina has guided hundreds of businesses, both product and service-based, to achieve remarkable success using the power of the internet.

Her self-taught journey and hands-on experience have made her a beacon for those looking to thrive in the digital age.

Her mission is to shine a light on 100,000 everyday small business owners with their own stories, empowering them to know their own worth and create the world they want to live in.

Katrina's focus on results and solutions has led her to develop and share her expertise through her Academy and Service offers, making her knowledge accessible to a broader audience.

Her mantra? “Your Story is the most valuable thing you own - let’s share that! ”

Connect with Katrina

DOWNLOAD MY CONTENT PLANNER - https://becchappell.com.au/content-planner/

Instagram @bec_chappell
LinkedIn – Bec Chappell
If you're ready to work together, I'm ready to work with you and your team.

How to work with me:
1. Marketing foundations and strategy consultation
2. Marketing Coaching/ Whispering for you a marketing leader or your team who you want to develop into marketing leaders
3. Book me as a speaker or advisor for your organisation
4. Get me on your podcast

This podcast has been produced and edited by Snappystreet Creative