Episodios

  • Stormzy's McDonald's campaign, the multiplier effect and consciousness
    Mar 10 2025

    This episode Jon and Orlando are delving into "The Multiplier Effect" report from WARC and how McDonald's latest campaign with Stormzy exemplifies the findings from the report. It may also be the only time in history two people have discussed Stormzy, consciousness and Renault Clio's while drinking Cockburn's fortified wine.

    Timestamps

    • 00:00 - Intro
    • 00:49 - The news - the multiplier effect
    • 07:39 - Ad of the week
    • 12:41 - Drinks trolley
    • 16:06 - Break for the ads
    • 23:05 - Name that ad
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    28 m
  • The "death" of Liquid Death in the UK and a belated Super Bowl ad review
    Feb 28 2025

    Jon and Orlando are back for a third "one-off special" in a row, this time talking about their favourite Super Bowl ads. With a dash of personal preference and a dusting of System1 testing scores, the duo pick the standout performers of this year's big game. Soft drinks veteran Jon gives his two cents on Liquid Death has exiting the UK market and is tested hard in the latest round of "Name that ad".

    Timestamps:

    • 00:00 Intro
    • 00:49 The news - Liquid Death exits UK market
    • 05:25 The news - Nike comeback
    • 11:14 Super Bowl ads
    • 11:46 Liquid Death ad
    • 14:42 Hellman's
    • 15:49 WeatherTech
    • 18:21 Stella Artois
    • 20:32 NFL
    • 22:52 Lays
    • 25:05 Budweiser
    • 26:18 Pfizer
    • 30:26 Drinks Trolley
    • 33:10 Break from the ads
    • 39:16 Name that ad
    • 43:00 Outro
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    44 m
  • TikTok Ban, Dubonnet and New Years Resolutions
    Feb 5 2025

    The dynamic duo are back to discuss TikTok's recent Supreme Court ruling, analyze Yorkshire Tea's latest advertisement featuring Sarah Lancashire, and share their thoughts on vintage advertising while sampling the Queen's favorite cocktail, Dubonnet. The fan favourite "Name That Ad" segment makes a return, where Jon tries to guess an iconic commercial directed by Ridley Scott. The episode concludes with a discussion about New Year's resolutions and the importance of energy and consistency in creative work.

    Timestamps:

    00:00 - Intro
    00:47 - The news
    06:05 - Ad of the week: Yorkshire Tea
    09:26 - Drinks trolley
    16:18 - Break from the ads
    23:12 - Name that Ad

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    35 m
  • The Christmas Special: festive ads, Orlando's stocking fillers and a challenging "name that ad"
    Dec 23 2024

    Orlando and Jon are back for a one-off episode of Never Mind the Adverts. The duo talk festive ads (including that Coke AI one), Orlando's favourite (advertising themed) stocking fillers and he stumps Jon with a rather challenging "name that ad" segment. Be warned: festive alcoholic drinks were consumed in this episode.

    Timestamps

    00:00 - Intro
    00:45 - The news
    03:28 - Orlando’s Christmas Stocking Fillers
    08:41 - Drinks trolley
    12:13 - Review of the 2024 Christmas Ads
    16:20 - A break from the ads
    20:38 - Name that ad

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    25 m
  • Where does the marketing money go? Plus dancing ponies, Sambuca shots and Olympic advertising
    Jul 25 2024

    This week Jon and Orlando look at the IPA's data on marketing spend this year. The good news is, it's increasing, but are we putting spend in the right places? Should we be spending for the short term or investing for the long term?

    Timestamps

    • 00:00 Intro
    • 00:50 News
    • 10:59 Ad of the week
    • 13:54 Break from the commercials
    • 18:18 Name that brand
    • 24:41 Outro
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    25 m
  • Rory’s Man Bag, The Dirt on Persil, Michelle’s Mischief and some 17th Century career advice
    Jul 16 2024

    Orlando and Jon are back from MAD//Fest, one of the biggest marketing festivals in the UK, where they discuss their key takeaways from industry legends such as Rory Sutherland and Sir John Hegarty.

    Timestamps

    • 00:00 Intro
    • 00:24 Madfest roundup
    • 10:49 Break from the commercials - 17th Century Career Advice
    • 17:05 Ad of the week - Adidas
    • 20:06 Drinks Trolley
    • 24:39 Name that brand
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    31 m
  • The real winners at Cannes and why humour is back
    Jul 2 2024

    Jon and Orlando are back from a week at the Cannes Lions festival of creativity, where the advertising industry descend to celebrate the best work from the year. Using data from the System1 Test Your Ad database, they discuss what ads both scored big with the public and were admired by the industry, and why humour is at the core.

    Timestamps

    • 00:00 Intro
    • 00:29 Cannes Lions winners vs the data
    • 16:25 Break from the commercials
    • 20:27 Name that brand
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    25 m
  • A non dull car ad, Cicero inspired advertising and did Jon make the PMW Top 100?
    Jun 24 2024

    Timestamps

    00:00 - Start
    09:44 - Ad of the week
    12:20 - Name that brand
    16:55 - Break from the commercials
    20:34 - Merch

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    23 m