Episode Summary: In this episode of Interview 360, we sit down with Sean Giivens, Director of Digital Marketing Services at NTV360. Sean shares his diverse background, and how those experiences shaped his current role. He dives into the dynamic world of digital marketing, and the evolving landscape of SEO, social media, and digital billboards.

Sean explains the strategic framework his team employs, starting with a strong website foundation, enhancing Google Business profiles, and building robust lead generation tactics. He also highlights the power of indoor digital billboards as a pivotal tool for local businesses. The episode concludes with insights into NTV360’s unique franchise support system, emphasizing personalized coaching, sales assistance, and educational resources to empower franchisees for success.

Whether you're a business owner looking to expand your marketing knowledge or an aspiring franchisee eager to learn more, this episode offers valuable insights and actionable advice.

Guest Information:

• Sean Givens is the Director of Digital Marketing Services at NTV360. He has an extensive background in sales and business development.

Call to Action:

• Find out how to become an NTV360 Franchise by reaching out to us on our website.
• Follow NTV360 on social media.

Contact Information:

• Website: NTV360.com
• LinkedIn:https://linkedin.com/company/ntv360
• Facebook: https://www.facebook.com/ntv360franchise/
• YouTube: https://www.youtube.com/@ntv360
• X:https://x.com/NTV360Franchise
• Instagram: https://www.instagram.com/ntv_360/

Credits:

• Hosted by: Patrick Brennan
• Produced and Edited by: Jocelyn Smialek
• Special Thanks: Hattie Thomas
• Motion Graphics: Randy Wong, Jess Petronzi

Episode Summary: In this episode of the NTV360 podcast, host Patrick Brennan interviews Quinn Varela, the Director of Client Services at NTV360. They discuss the company's business model, the advantages of indoor digital billboards, and the company's franchisee training program.

Key Takeaways:

NTV 360 Business Model:

• Places digital billboards in high-traffic local businesses.
• Sells advertising space to local businesses looking for affordable visibility.
• Provides an alternative to traditional advertising mediums like print, TV, and outdoor billboards.

Advantages of Indoor Digital Billboards Over Traditional Advertising:

• More affordable compared to outdoor billboards, TV, and radio.
• Targets a captive audience rather than fleeting roadside viewers.
• Digital format eliminates printing costs and allows for more flexibility.

Franchisee Training Program:

• Customized training based on prior experience.
• Initial phase focuses on securing venue partnerships and using software.
• Second phase covers sales training and ad creation.
• Training is broken into digestible stages to prevent overwhelm.

Guest Information:

• Quinn Varela is the Director of Client Services and Training at NTV360. She has an extensive background in marketing and sales and has been with the parent company of for over 5 years.

Call to Action:

• Find out how to become an NTV360 Franchise by reaching out to us on our website.
• Follow NTV360 on social media.

Contact Information:

• Website: NTV360.com
• LinkedIn:https://linkedin.com/company/ntv360
• Facebook: https://www.facebook.com/ntv360franchise/
• YouTube: https://www.youtube.com/@ntv360
• X:https://x.com/NTV360Franchise
• Instagram: https://www.instagram.com/ntv_360/

Credits:

• Hosted by: Patrick Brennan
• Produced and Edited by: Jocelyn Smialek
• Special Thanks: Hattie Thomas
• Motion Graphics: Randy Wong, Jess Petronzi