Episodios

  • No Project Too Big! No Fees Too Big!
    Jun 12 2025

    In this Marketing Over Coffee:
    Can your rates be too much? KITT is finally here, CarPlay, Saunas, and more!

    Direct Link to File

    Getting paid $14M to find your replacement

    Hubspot ChatGPT Connector

    OpenAI privacy thing is huge

    Google VEO 3 doing amazing things

    Chris takes a self driving car to the airport

    NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    Adding CarPlay

    Gemini turning the screws on free stuff

    Apple Glasses in 2026? WWDC

    Sauna Power

    Events: AMA, MAICON, MarketingProfs B2B

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

    Más Menos
    19 m
  • Jason Keath Pleads The Case for More Bad Ideas!
    Jun 6 2025

    In this Marketing Over Coffee:
    Author Jason Keath talks with us about his new book on how to get more effective in being creative!

    Direct Link to File

    Why is one of the best known social media strategists writing a book on creativity?

    How to be more creative is not part of the standard academic tracks for artists, this is a huge gap.

    Where did brainstorming come from?

    Using interventions to make creativity an active process, not passive.

    Happy collisions - when your expertise brushes up against life. This explains the power of cities.

    8:36 - 10:16 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    Categories of constraints

    Michelangelo pushing through constraints to sculpt David

    Incubation and incubation are critical

    Group to solo ideation and back

    MacGyvering it

    MurderBot

    Buy The Case for More Bad Ideas

    12 Hours of instruction in the 2 Day AI Bootcamp

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

    Más Menos
    29 m
  • The New Search, New LinkedIn Guide, Smart Glasses, and Auracast!
    May 30 2025

    In this Marketing Over Coffee:
    Learn about the new search engine results pages, LinkedIn Algorithm, Duolingo mess and more!

    Direct Link to File

    If you sell a car on Craig's List don't turn on text messaging

    Google IO Announcements - AI Mode

    Three things to optimize your website for AI

    Unofficial LinkedIn Algorithm Guide for Marketers

    New from Claude 4 not doing well, and Deep Seek on a rampage

    Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only!

    Duolingo

    Auracast

    Smart glasses

    Get Free Stuff with MoC Text Updates! Send a text to +1 617 812 5494 to get rolling!

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters.

    Más Menos
    20 m
  • Now With More 3 Day Weekend!
    May 23 2025

    In this Marketing Over Coffee:
    No show today, just news to share

    Direct Link to File

    MoC Reading Recco! "I'm Starting To Worry About This Black Box of Doom"

    Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only!

    Get Free Stuff with MoC Text Updates! Send a text to +1 617 812 5494 to get rolling!

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters.

    Más Menos
    1 m
  • Eric Schwartzman on BotNets and How To Market in the Post Facts World
    May 16 2025

    In this Marketing Over Coffee:
    Learn about Running Traffic, Coordinated Inauthentic Engagement, Finfluencers and more!

    Direct Link to File

    Fast Company Article

    Past Interview on Black Hat SEO and the Search Engine PR battleground

    Running Traffic

    Coordinated Inauthentic Engagement as a tool to lift organic traffic

    9:02- 11:07 Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only!

    Deceptive Mass Influence

    Validating with Narravance

    Finfluncers moving 10 stocks a day

    The latest version of Pump and Dump

    The Goblin Gang

    Copypasta pushed to the next level with AI

    How to marketers adjust to the post fact world? Pick both tribes.

    Celebrity Battles and LinkedIn Mafia

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

    Más Menos
    31 m
  • Now with Less Code and More Auracast!
    May 9 2025

    In this Marketing Over Coffee:
    AI Generated Video, n8n, Bootcamp, Silent Dance Parties and More!

    Direct Link to File

    SPMS Commercial Spot

    "No Code" doesn't mean "No Work"

    n8n workflow notes

    Model Updates - Video for Google, New Gemini

    8:11 - 9:54 NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    12 Hours of instruction in the 2 Day AI Bootcamp

    Instagram Locked Posts

    Canva sheets? Cute spreadsheets?

    Martech 1,000,000

    Bluetooth Auracast

    Status Between 3ANC

    Killer Sound: Klipsch The Fives, The WiiM Mini to make your speakers smart, and Subwoofer

    Events: Profs Boston, Content Marketing World SD, MAICON Cleveland, INBOUND SF

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

    Más Menos
    24 m
  • Ron Ploof - Master of Metaphor and Scholar of Story
    Apr 25 2025

    In this Marketing Over Coffee:
    Learn about Story, Proverb, Simile, Analogy, Metaphor, and more!

    Direct Link to File

    Ron Ploof, Master of Story, Scholar of Proverb, now automating his best prompts

    After leaving chip design behind, training LLMs on his work

    The StoryHow Ptich Deck (Get the deck) - Hear the interview

    The Proverb Construction Kit (Get the deck) - Hear the interview

    Having the machine write the code for you

    9:25 - 11:22 Insta360 X5 Camera. To bag a free invisible selfie stick worth US$24.99 with your purchase, head to store.insta360.com and use the promo code "moc", available for the first 30 purchases only!

    What's new with Proverbs?

    How Metaphor completes the trilogy

    Metaphor vs. Similie vs. Analogy

    Trust Insights latest course: Generative AI Use Cases for Marketers Course

    The marketing slogan of the century

    Check out the offers for listeners!

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

    Más Menos
    27 m
  • Marketing Vibe Over Coffee
    Apr 18 2025

    In this Marketing Over Coffee:
    Learn about n8n, Vibe Marketing, PS5 as 4k BluRay Player and more!

    Direct Link to File

    Brought to you by our sponsor: NetSuite

    Voice of the Customer with Generative AI

    n8n - zapier on steroids

    Trust Insights latest course: Generative AI Use Cases for Marketers Course

    Vibe Marketing

    I've been invited to the World Police Summit in Dubai

    NetSuite is the number one cloud financial system, bringing accounting, financial management, inventory, HR, into ONE platform, and ONE source of truth.

    MAICON and Spark Together are on the same days

    PS5 - dodging the tariffs to get a 4k BluRay player

    More Blu-Ray experiments - Ron Ploof on why 90's movies look so good

    Coros running watch adds Strava integration. Don't take Carrot as the default and friend John on Strava

    TikTok showing you how to save big by buying direct

    Sign up for the text line: 1-617-812-5494

    Join John, Chris and Katie on threads, or on LinkedIn: Chris, John, and Katie

    Sign up for the Marketing Over Coffee Newsletter to get early access!

    Our theme song is Mellow G by Fonkmasters

    Más Menos
    23 m
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