Marketing, Commerce and Culture (Feat. Atlyn Forde)

From pivoting from a business that was impacted by the pandemic and launching another business based on products that are inspired by Africa and the Caribbean - Atlyn wanted to create a legacy for daughters, whilst showing them how to build a business.

Atlyn Forde is the founder of two businesses, she also runs a selection of online marketing courses and is the mother of two children. She is focused on using her passion for marketing and culturally diverse products to create an international lifestyle brand. She has over 20 years of marketing experience and has worked with luxury travel brands, global financial service companies, and government agencies.

We discuss:

Having a marketing consultancy supporting businesses and pivoting to launch an eCommerce business
Things to consider when launching an eCommerce business
Marketing your business
Staying motivated and finding a network of support
Black Culture and how it can be incorporated into your business

FOLLOW ATLYN

Instagram - @CultureClubUK - www.instagram.com/cultureclubuk

Facebook -  www.facebook.com/cultureclubshop 

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