
How to Build Strong Customer Connections Through Content with Matt Cluney
No se pudo agregar al carrito
Solo puedes tener X títulos en el carrito para realizar el pago.
Add to Cart failed.
Por favor prueba de nuevo más tarde
Error al Agregar a Lista de Deseos.
Por favor prueba de nuevo más tarde
Error al eliminar de la lista de deseos.
Por favor prueba de nuevo más tarde
Error al añadir a tu biblioteca
Por favor intenta de nuevo
Error al seguir el podcast
Intenta nuevamente
Error al dejar de seguir el podcast
Intenta nuevamente
-
Narrado por:
-
De:
Acerca de esta escucha
How do you develop marketing strategies that speak to both homeowners and businesses in a genuine way? Host Amy Woods talks with Newrez Chief Marketing Officer, Matt Cluney, about the steps his team takes to understand their audience before any campaign gets off the ground.
Matt shares how his team is organized, why written content is still vital for homeowners, and when outside specialists can strengthen your marketing efforts.
Find out:
- Why a deep understanding of your audience shapes better marketing
- Which projects stay in-house and when it’s better to work with an external provider
- Why interviews with team members offer more opportunities for repurposing
- How AI supports content planning and speeds up large-scale feedback reviews
- What Matt learned from focusing on local expertise in a past B2B campaign
Important Links & Mentions
- Matt on LinkedIn https://www.linkedin.com/in/matthewcluney/
- Newrez https://www.newrez.com/
- Newrez Wholesale https://www.newrezwholesale.com/
- Amy on LinkedIn https://www.linkedin.com/in/amywoods2/
- B2B Content Strategist https://www.content10x.com/b2b-content-strategist/
- Content 10x: https://www.content10x.com/
adbl_web_global_use_to_activate_T1_webcro805_stickypopup
Todavía no hay opiniones