Most companies are wasting money on marketing that doesn’t work—chasing the wrong audience, burning budgets on ineffective strategies, and missing the biggest opportunity right in front of them.

In this episode of HIRED! The Podcast, host Travis Miller sits down with Eddie Saunders Jr., founder of Speak Friend, to expose the biggest marketing mistakes and reveal how to cut waste, use AI to get ahead, and engage the 95% of potential customers most brands ignore.

Eddie also shares his unconventional journey from industrial marketing to MMA fight announcing and explains why curiosity and empathy are game-changers in business.

If you’re ready to fix your marketing and stop wasting money, this episode is a must-listen.

Eddie is a passionate thought leader in the world of Industrial Content Strategy & Demand Generation. With 15+ years of battle-tested experience in the field, he has proven himself to be an innovative and strategic thinker, consistently challenging what's "normal" in the industry. As an Industrial Marketing speaker, quirky content creator, and Founder / CEO of Speak Friend, he has built a reputation for his ability to create compelling and effective marketing campaigns that use data to drive results in the modern landscape. His expertise spans a wide range of areas, including branding, digital marketing, social media, and more!
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Connect with Eddie & Speak Friend
⏵ LinkedIn
⏵ Speak Friend
⏵ Instagram

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Want to stream our podcast on another platform?
⏵ Apple Podcasts
⏵ Audible
⏵ Spotify

#marketingstrategy #digitalmarketing #industrialmarketing #b2bmarketing #marketingmistakes #aimarketing #brandstrategy #businessgrowth #contentmarketing #salesandmarketing #customerengagement #entrepreneurmindset

Season 4 of HIRED! The Podcast kicks off with a powerful conversation between host Travis Miller and Bryan Howard, CEO of Peoplyst and author of The Vanguard Edge. In this episode, Bryan shares actionable insights on building resilient, high-performing teams and creating a culture that thrives in the face of change.

Bryan dives into his framework for resilience, exploring the importance of mindset, team strength, and adaptability. Learn how to evaluate your team, hire for growth, and foster connections in today’s hybrid work environment. Whether you’re a leader looking to strengthen your team or a professional seeking your next opportunity, this episode is packed with practical takeaways.

Bryan Howard is the CEO of Peoplyst and an expert in human performance with over 20 years of experience in leadership development and organizational growth. Known for his “5 G’s of Success,” Bryan specializes in creating people-centric solutions and driving teams to achieve their full potential. He is also the author of The Vanguard Edge, a guide to building resilient, adaptable teams.
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Connect with Bryan Howard & Peoplyst
Bryan Howard - https://bit.ly/49bu57R
Peoplyst - https://peoplyst.com/
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Want to stream our podcast on another platform?
Apple Podcasts - https://apple.co/3vLWiNX
Audible - https://adbl.co/3vJfOu7
Spotify - https://spoti.fi/3xJFQzm

#leadership #careerdevelopment #teambuilding #businesspodcast #entrepreneurship #businessgrowth #successtips #careeradvice #careeradvancement #jobsearch

In this episode of HIRED! The Podcast, host Travis Miller sits down with James Ellis, a top expert in employer branding, for a lively conversation packed with hot takes and real, actionable insights. This isn’t your typical discussion—Ellis breaks down exactly how businesses can stand out by focusing on what makes them unique as employers and why authenticity is key in attracting the right talent.

Ellis dives deep into how employees can actively shape a brand and gives concrete strategies for small businesses to leverage their culture to connect with top candidates. With no fluff, just straight talk, Ellis shares practical advice that listeners can put to work right away to elevate their employer brand and hiring efforts.

James Ellis is the principal of Employer Brand Labs, a bestselling author, keynote speaker, and host of The Talent Cast podcast. With nearly a decade of experience, he’s helped dozens of companies craft unique and compelling employer brands. His mission? To provide real, no-nonsense advice that helps businesses rethink how they hire and build stronger, more authentic brands.
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Connect with James Ellis & Employer Brand Labs
James Ellis
Employer Brand Labs
The Talent Cast
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Want to stream our podcast on another platform?
Apple Podcasts
Audible
Spotify

#employerbranding #recruitmentstrategies #hiringtips #hrpodcast #workculture #businessbranding #careeradvice #jobmarket #talentacquisition